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DOOH Advertising News & Media

Digital signage comes alive with social media content

Appealing to our emotions, compelling consumer behavior and encouraging advocacy is at the heart of digital signage. While conventional content achieves this…

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Digital signage series spotlights young entrepreneurs

July 11, 2016

Gentleman Jack Double Mellowed Tennessee Whiskey has teamed with Captivate, a location-based digital video network, to target entrepreneurs of legal drinking…

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June's Top 5 digital signage headlines

by Travis Wagoner — Editor, Networld Media Group

It's time to look back at the most-read articles, news and blog posts on Digital Signage Today from the previous month, recapping the biggest news headlines in…

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Digital signage used to reveal Australian Olympic Team's flagbearer

July 8, 2016

Australia-based outdoor advertising company APN Outdoor facilitated an announcement Wednesday to reveal the country's team flagbearer for the Olympic Games…

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LED manufacturer rolls out new digital signage product line

July 8, 2016

Noribachi, a custom LED manufacturer for high-output commercial and industrial lighting solutions, has launched its ALiVE product line, according to a company…

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What happens when you use digital signage for queue management?

by Evan Magner — Marketing Project Coordinator, Mvix

Digital signage takes queue management to a new level. Queues involve customers waiting with little else to do, while digital signage is all about drawing the…

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University installs eye-level digital signage

July 7, 2016

Daktronics of Brookings, South Dakota, was selected by California State University Fullerton to provide two double-sided digital street furniture displays on…

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Learfield acquires GoVision

July 6, 2016

Learfield has expanded its range of services to sports and entertainment partners with the acquisition of GoVision, a provider of mobile and modular LED video…

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Global digital signage market to be worth $27.34B by 2022

July 5, 2016

A Research and Markets report, "Digital Signage Market — Global Forecast to 2022," states that the digital signage market was valued at $16.88 billion in 201…

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Industry experts answer your outdoor kiosk questions

by Chris Gilder — Founder/CEO, Meridian

To close our four-week series on outdoor kiosks, we've gathered the top 10 most frequently asked questions and answered them using best practices and industry…

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Digital displays bring neighborhood-specific apartment listings to New York City

by Travis Wagoner — Editor, Networld Media Group

StreetEasy, a New York City real estate marketplace, recently launched its first real estate advertising campaign on LinkNYC. Its objective is to bring…

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Interactive visual communications centerpiece of Courtyard by Marriott's customer experience strategy

July 1, 2016

Four Winds Interactive has completed a large-scale dynamic visual communications project for Courtyard by Marriott, according to a press release from Four…

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Software update puts spotlight on scalability in digital signage

July 1, 2016

ScreenScape has released a new version of its SaaS-based digital signage management platform. It includes upgrades, revisions and new functionality aimed at…

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4 challenges for retail digital signage

Digital signage has the potential to produce some undeniably cool retail experiences. Using digital signage in retail isn't something you should rush into…

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11Giraffes announces certified support for Philips smart commercial displays

July 1, 2016

Digital signage manufacturer Philips Signage Solutions and digital signage platform provider 11Giraffes announced that 11Giraffes' software has certified…

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Doing dynamic digital signage right the first time

by Travis Wagoner — Editor, Networld Media Group

It's frustrating to begin any kind of digital solution installation only to have to start over due to miscommunication, the budget running dry or not having…

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The looming convergence of digital signage and mobile tech

by Jeff Hastings — CEO, BrightSign

We're so accustomed to interactivity on our phones and tablets that we simply assume all screens will be just as dynamic, and we're surprised when they're not.

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Facial recognition market expected to reach $9.6B by 2022

June 30, 2016

The global facial recognition market is expected to generate revenue of $9.6 billion by 2022, growing at a CAGR of 21.3 percent from 2016 to 2022, according to…

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New cloud-based signage software collects data, delivers custom content

June 30, 2016

ADVIA Partners, a provider of in-venue based audience analytics, has debuted its technology that identifies a specific audience and delivers custom content in…

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Digital signage industry donates ad space to National Park Foundation

June 29, 2016

To help raise awareness for the designation of Stonewall National Monument in Greenwich Village in New York City, the out-of-home advertising industry donated…

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