The time has come for the 2018 Digital Signage Future Trends Report. Take the future trends survey to receive 25 percent off the final report, and enter to win a $100 gift card. You can also submit a blog to be included in the report. If yours is chosen, you'll receive a free copy.
Over the last several months, restaurants have dominated the top stories on Digital Signage Today, but September readers branched out a bit and explored topics ranging from retail digital signage kiosks to future trends.
One way retailers are luring in customers to their display or kiosk is by using digital signage attract screens.
Cineplex Digital Media created an experiential digital marketing campaign for the launch of Disney's Cars 3.
Earlier this week, I saw digital signage near a mall restroom with content I would have happily flushed down the toilet. Lazy content creates useless digital signage.
Digital signage represents one of the most promising technologies for kiosks. Yet the cost remains a prohibitive factor for many companies that potentially have much to gain by improving customer engagement via today's digital capabilities.
Historically, the cost and complexities of digital signage discouraged operators of retail kiosks from investigating its potential benefits. But as digital screens become a more common component of kiosks in other environments, interest in digital signage for retail kiosks is increasing.
Retailers looking to purchase digital signage often worry that the 50-inch display won't be a match for the cell phone. One way integrators are addressing this issue is by adding mobile elements into digital signage.
Readers, last month, were looking for that secret sauce to jumpstart customer experience and to answer CEO concerns about digital signage. Other top stories examined digital signage tactics and trends in all verticals.
To understand the true cost of digital signage, you’ve got to examine both ends of the spectrum with a little help from Nixplay Signage. The Highs & Lows Of Digital Signage Costs Even though digital signage is a great investment...
No matter how big or small of an investment you make, you want to have a way to measure your success to determine if it was money well spent. When it comes to measuring digital signage ROI, there are several...
While data is at the heart of business and technology, many organizations are unable to leverage these silos of wealth and make them useful, due to challenges in consolidating and sharing the information. Unlocking the power of data is key to creating a competitive advantage.
VR and AR will find a place in retail environments faster than in the homeowner market. But for this to happen, retailers need to add value.
Companies are focusing on delivering cross-channel experiences that truly draw in distracted customers. However, in order to improve customer experience, a tool needs to first grab a customer's attention. If you don't follow the right tactics, your display will just be another distraction.
See More »
Digital signage is the norm today, not the exception. What is driving this growth in digital signage?