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Blogs

Outdoor display failures start at the spec sheet

by Digital Signage Today

The gap between a screen that lasts and one that washes out, overheats or breaches a brightness limit comes down to getting the specification and the approvals…

Presented by Amped Digital

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How MWE reaches customers through regional warehouses

by Digital Signage Today

For years, businesses have been stuck with two choices: buy a consumer TV or navigate a supply chain. MWE Display answers this issue through regional…

Presented by Marvel Technology (China) Co., Ltd.

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What's the distinction between digital signage, video walls?

by Digital Signage Today

Although the terms are often used interchangeably, digital signage and video walls serve distinct purposes. Amped Digital provides guidance on the distinction.

Presented by Amped Digital

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Why connected workflows will define the future of advertising

by Maria Bromley — SVP of Client Services, BIG HAPPY

As campaigns become more dynamic and more connected across channels, the way teams work together behind the scenes matters just as much as the media itself.

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Smarter screens start behind the scenes

by Erin Lutenski — Head of Marketing, Decentriq

How AI is turning digital signage and DOOH into coordinated retail intelligence.

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The reliability of commercial displays must be demonstrated every single day after installation

by Digital Signage Today

Celia Liang, CEO of Marvel Tech Group Co., Ltd., has often seen displays that overstate their reliability. She shares how to actually build reliable displays…

Presented by Marvel Technology (China) Co., Ltd.

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Turning digital signage into a conversion channel

by Emma Lown — Marketing, Screenmoove

Digital signage has spent years being evaluated on presence rather than performance -- on whether it looks good rather than whether it works.

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Amped Digital completes heritage-compliant LED digital signage rollout at Perth's His Majesty's Theatre

by Digital Signage Today

Amped Digital delivered a multi-zone LED digital signage system at His Majesty's Theatre in Perth, replacing static banners with a cloud-managed network.

Presented by Amped Digital

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Common UX problems with digital signage

by Gulfiia Malakhova — CEO and Co-founder, Buzzblender

The next phase of digital signage won’t be defined by screen quality or scale. It will be defined by how well networks deliver clear, relevant and actionable…

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Australian retailers turn to digital signage to boost in-store sales, customer engagement

by Digital Signage Today

Digital signage is bridging the gap between physical and digital shopping environments, especially in Australia.

Presented by Amped Digital

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OOH evolving from placement to participation

by Adam Cohen — CEO, Stic Solutions Inc

The definition of OOH is expanding. The physical world is now becoming an active, participatory environment where people, movement, and culture intersect.

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How to secure your digital signage network

by Nazy Fouladirad — President/ COO, Tevora

While digital signage may not seem to pose significant security risks, these endpoints can be highly valuable to cyber attackers as they’re often left…

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The Share Shift conversation: Why suppliers must be part of OOH’s growth success

by Rod Rackley — Chief Executive Officer & President, Circle Graphics

Out of home advertising sits at an inflection point.

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The impact of Gen AI on digital signage: Advances in implementation across key markets

by Catalina Marin Urrutia — Product and Business Development Manager Digital Signial - LED and PC Monitors LATAM, Abboud Trading

AI-enabled digital signage delivers measurable commercial impact in dwell time, conversion rates, content production efficiency, and customer experience…

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Are VR headsets bound for the dustbin?

People try VR because they want immersive experiences. It isn’t that VR that failed — the headset experiment failed because as a delivery system it extracted…

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The psychology of color in outdoor retail signage

Here's a close look at the psychology behind color choices in outdoor retail signage so that you can enhance your brand identity.

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Digital vs. static airport signage: Which works best?

Airport signage plays a crucial role in providing information. The question to ask is whether static signage meets the needs of your customer base or if it is…

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Amazon Signage Stick bridges the signage gap with API integration

by Digital Signage Today

Amazon Signage is taking the next step to make it easier and more cost-effective to manage digital signage at scale with the Remote Management API.

Presented by Amazon Business

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Amped Digital highlights key challenges, best practices for managing digital menu boards at scale

by Digital Signage Today

Successful digital menu board deployments requires ongoing management, rather than a one-time project. Here's how to accomplish menu board deployments at scale.

Presented by Amped Digital

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Managing crowds safely, efficiently with digital signage

The future of crowd management is intelligent environments — spaces that adapt to people. Screens become a dynamic interface between people and infrastructure…

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