[WEBINAR] The Do's and Don'ts of Content Design

Whether you’re rolling out a digital signage system for the first time or just refreshing your content, learn the best practices to make your project a success in this webinar. Download now!

Type: Webinar

Sponsor: Omnivex




Video Wall Content: Art versus Information

With the right content choices, video walls can serve as both an art installation and a communicator of the venue’s message.

Type: White Paper

Sponsor: Render Impact




What Content to Put on Your Displays

We have some best practices and a great list of free tools you can use to create your own digital signage content that looks beautiful (without needing a graphic designer). Download chapter eight of the digital signage guide from Skykit now.

Type: White Paper

Sponsor: Skykit


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FEATURES


Subway and Dairy Queen share digital signage lessons

When Subway and Dairy Queen set out to upgrade their locations with digital signage menu boards, they found the process more difficult than anticipated. The restaurants shared some lessons learned to help others craft successful menu board deployments.

Looking beyond the displays: Digital signage trends, Part 2

Last week, we examined some of the key trends at Digital Signage Expo, ranging from better displays, touchscreen technology trends and the shifting role of digital signage. Now, let's examine a few additional trends related to the various verticals in digital signage and the industry itself.

McDonald's shares menu board lessons

When McDonald's upgraded its digital menu boards, it ran into a number of challenges. Rich Cook, senior manager of U.S. IT restaurant solutions at McDonald's, shared a few digital menu board lessons.

Digital signage 5 for 5: March edition

March was a big month for Digital Signage Today, as we saw trends, innovation and informational digital signage dominate the top stories of the month. One top story covered an installation at the Crazy Horse memorial to commemorate the legacy of the Native American tribes of North America.

Crazy Horse rides in with digital signage

The Crazy Horse Memorial, the world's largest mountain carving, recently got a digital signage upgrade with multiple interactive displays. The displays present the rich history of Native Americans and act as virtual tour guides.

Digital signage 5 for 5: January edition

The first month of 2017 is over, and we are already close to the beginning of spring. In January, readers of Digital Signage Today were interested in both the future and the past of digital signage.

Digital signage powers license plates

Digital signage may provide the key to automating fleets of autonomous vehicles through LCD license plates, designed to offer messaging and automate registration and other fees.

Top 5 digital signage stories: December edition

The holidays are over and winter has set in, but digital signage stories don't hibernate during the cold. The top stories last month examined key predictions for the future of digital signage in 2017, retailer strategies and more.

Top 10 digital signage articles of 2016

2016 has passed into the annals of history, and a new year is here. Last year's most read stories covered a range of topics, such as marketing trends, OOH advertising, the cost of touchscreen displays and more.

5 digital signage trends driving customer experience innovation

Digital signage as it was narrowly defined just a few short years ago is giving way to a much more immersive experience. It's not just about catching someone's eye with digital signage, it's about engaging people once you have their attention

Top 5 digital signage stories: October edition

Halloween is over, and many countries have turned their clocks back one hour for Daylight Savings Time. Readers of Digital Signage Today have been prepping for the last months of the year by reading articles on future trends and predictions for the industry.

3 ways to build a better advertising strategy

Average consumers often find advertisements to be annoying and irrelevant. Digital signage, when done properly, can help give advertisements a customer experience makeover.

Creating better restaurant experiences with digital signage

A common phrase in retail and other businesses is that, "the customer is always right" or "the customer is king." These statements point to a greater truth that the customer's experience is everything. One way for restaurants to get ahead is to build interactive customer experiences through technology such as digital signage.

Digital signage scavenger hunts teach freshmen the ropes

School has just started and freshmen are flooding the campuses, without any idea where to go. Schools can use their digital signage systems to take students on a scavenger hunt to learn the ropes.

3 marketing deployments to get your creative juices flowing

We all like to think that coming up with a hot marketing concept is as easy as sitting down with some trusted colleagues and letting the genius flow, but sometimes you need some inspiration. Here are three creative marketing campaigns to help you get that process going.

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Content may be the most important element of any digital signage deployment. Learn more about developing and sourcing digital signage content that gets the attention you want.

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