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Hughes, LG webinar on how in-store digital signage boosts workplace communication

How to deploy and manage in-store digital communication strategy that effectively reaches a distributed workforce with relevant and actionable information is the focus of an upcoming webinar presented by Hughes and LG taking place July 28 at 2 p.m. EST.

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July 13, 2026 by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

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Retailers and brands face more than a few challenges but one of the most important — yet one often pushed aside — is effective communication with a deskless and mobile workforce.

Retail store associates, now viewed as store ambassadors, aren't sitting at a terminal somewhere and an associate's typical hours fluctuate each week, making a full store employee workforce meeting not possible.

Yet brands and retailers need to share everything from safety training updates to company announcements to new store policies as fast as possible to each employee.

Without strong communication, the result is mixed and missed messages, inconsistent training, low employee engagement and very little insight into the employee experience.

But that scenario can be avoided with managed in-store digital signage.

The webinar, "From Noise to Clarity: Reimagining Employee Communication Through In-Store Screens" which will take place July 28 at 2 p.m. EST, will focus on:

Underlying problems.
Operational and cultural goals retailers aim to achieve.
Content and creative strategy focused on engaging, relevant content that captures employee interest.
AI and automation for real-time content management.
Strategy required to deploy and sustain a scalable in-store communication platform.

Webinar participants include: Brad Godfrey, director of product management at Hughes, who leads the managed digital signage platform serving enterprise clients across North America; Chuck Keeler, senior product manager at Hughes Digital Signage, who partners closely with customers to execute impactful content strategies that drive engagement and business outcomes and Carl Udler, senior marketing director at Hughes, who has over 25 years of professional experience working with retailers and provides valuable guidance to brands and retailers on a broad range of technologies, processes, networking best practices, digital signage and cybersecurity solutions.

Click here to register for what will be an informative and valuable webinar.

About Judy Mottl

Judy Mottl is the editor of RetailCustomerExperience.com and DigitalSignageToday.com at Connect Media. She is an award-winning editor, reporter and blogger who has worked for top media for nearly four decades, including AOL, InformationWeek and Internet News, as well as for leading technology providers including HP. She’s written everything from breaking news to in-depth industry trends and reported on technology long before the internet arrived, including the debut of the first smartphone. When she's not sharing insights on digital signage deployments and trends in retail customer experience she's on the beach or watching the latest live murder trial.

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