Recently, I read a Cracked article that mentioned digital signage but not in a positive way. It identified both animated menu boards in theaters and gas station digital signage networks as more annoying than helpful. You need to follow a few tactics to keep your digital signage from annoying customers.
Grand Visual has launched a DOOH campaign for the UKTV haunted house reality show called "Celebrity Haunted Mansion" on 950 displays throughout the U.K. The campaign highlights key exciting and humorous moments during the show, according to a press release....
Digital signage has become ubiquitous; it’s the most efficient way to get a company’s message to its audience. But how does a company go about installing their own digital signage systems? They turn to professionals for help.
Selecting the right digital signage hardware is just as important as selecting the right CMS, and should be just as carefully chosen to suit your particular use. Download chapter five of the digital signage guide from Skykit now.
Given the mainstream adoption of touch control available on consumer devices, it's no surprise that a feature like force (or pressure) sensitivity is increasingly common on larger touchscreens used in kiosks, touch tables and interactive video walls.
Last week, we discussed key considerations for selecting a screen such as aesthetics, ports, resolution and size. Next, we will examine protecting your screen indoors and outdoors, and how to choose between a commercial or consumer screen.
Getting the balance right is crucial when choosing digital signage screens. You want value for money, combined with reliability and screens that work. This quick-fire tutorial explains some of the basics of digital signage screens.
2017 was an innovative year for digital signage, and 2018 promises to have even more going on. Both organizations and the public have embraced the digitalization of…well, everything…and they want more.
The digital signage landscape is always the same, but also changing at the same time. It is absolutely necessary to stay on the cutting edge of digital signage trends to avoid becoming mere 'background noise.'
Digital Signage Today readers last year were highly intrigued by OOH trends and an OOH porn incident. Two of the five top read stories for 2017 covered the incident at Union Station in Washington D.C., where a user turned a public display into a very loud pornographic video.
We are nearing the end of 2017, and it has certainly been a crazy year for digital signage, as the industry continually produces better and better hardware and software. Our bloggers on Digital Signage Today had plenty to say about the industry on topics ranging from pricing to future market trends.
There's a lot of buzz in the industry about how voice integration in digital signage may be the next big step forward in how signage is used to interface with customers. And while I don't doubt that voice integration will become much more prominent in the years ahead, as an industry we have some interesting challenges to address.
All digital menu boards are not created equal. For this reason, it's essential for restaurants to evaluate their hardware, content and content management options carefully to find the best solution for their needs.
Readers whetted their appetites during November with topics such as reviewing the menu boards of McDonald's, touchscreens trends and key ways digital signage can help customers stay a little bit longer in QSR restaurants.