5 future digital signage trends of 2018

5 future digital signage trends of 2018

2017 was an innovative year for digital signage, and 2018 promises to have even more going on. Both organizations and the public have embraced the digitalization of…well, everything…and they want more.

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3 ways digital signage can help government services

3 ways digital signage can help government services

Government services do not always have the best reputation, due to poor communication, long wait times and bad customer service. However, government offices can help improve communication, educate users on services and improve customer service with digital signage.

Top 5 stories December 2017: Star Wars dominates

Top 5 stories December 2017: Star Wars dominates

Christmas is over, but you can still treat yourself on some holiday stories from last month, such as how you can learn from the Star Wars Battlefront 2 public relations nightmare and evaluating digital menu board solutions.

Digital signage boosts real estate customer experience

Digital signage boosts real estate customer experience

In real-estate, buyers and sellers expect up-to-date and engaging content on all communication platforms. This flexibility allows agents to update their listings and announcements in real time. Clever integration of video and touchscreens can assist agents in dynamically showcasing their property range

Unused data is a virtual goldmine

Unused data is a virtual goldmine

Every single customer interaction, sales transaction, operations report, and similar electronic record represents a wealth of potentially valuable information that can be used to shape business strategy, enhance customer experience and improve product design.

3 digital signage resolutions for 2018

3 digital signage resolutions for 2018

In 2018, you're stuck in days gone by if you're not incorporating digital signage on your property. As the year begins, it's time to make some digital signage resolutions.

3 ways to keep digital signage software within your budget

3 ways to keep digital signage software within your budget

It can be difficult to save money on digital signage. By following these three tips, you can help ensure the software side of the package doesn't break your budget.

Top 5 most read articles of 2017: Porn hack and McDonald's dominate

Top 5 most read articles of 2017: Porn hack and McDonald's dominate

Digital Signage Today readers last year were highly intrigued by OOH trends and an OOH porn incident. Two of the five top read stories for 2017 covered the incident at Union Station in Washington D.C., where a user turned a public display into a very loud pornographic video.

Capitalizing on OOH viewing experience to retain customers

Capitalizing on OOH viewing experience to retain customers

Customers are watching more video than ever before, especially on the go. Companies can take advantage of DOOH to both inform and retain customers.

Top 5 blogs of 2017

Top 5 blogs of 2017

We are nearing the end of 2017, and it has certainly been a crazy year for digital signage, as the industry continually produces better and better hardware and software. Our bloggers on Digital Signage Today had plenty to say about the industry on topics ranging from pricing to future market trends.

'Star Wars Battlefront 2' controversy teaches key customer engagement lesson

'Star Wars Battlefront 2' controversy teaches key customer engagement lesson

EA Games faced a whirlwind of controversy when its fans discovered Darth Vader was a microtransaction in the game, "Star Wars Battlefront 2." This situation offers a key lesson for brands: engage your customers in a conversation before the Death Star blows up.

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[INFOGRAPHIC] Digital Signage Makes Way for 4K

[INFOGRAPHIC] Digital Signage Makes Way for 4K

4K display technology in the digital signage arena is poised to take off. Learn why here:

Type: Infographic

Sponsor: Almo Professional A/V


Interactive Trade Show Exhibits: Decrease Production Time and Cost while Increasing Interactivity

Interactive Trade Show Exhibits: Decrease Production Time and Cost while Increasing Interactivity

2 Fish Company was enlisted by Yanfeng Automotive Interiors to pursue an ambitious project: the construction of an interactive touch screen system as part of a massive trade show booth for the 2017 North American International Auto Show.

Type: Case Study

Sponsor: IntuiLab


[INFOGRAPHIC] 4K Display Costs Are Falling

[INFOGRAPHIC] 4K Display Costs Are Falling

Although the cost of a commercial 4K display is higher than a 1080p display, that's changing.

Type: Infographic

Sponsor: Almo Professional A/V


Models Own Engage Customers and Enhance its Retail Presence by Using Signagelive Digital Signage Screens

Models Own Engage Customers and Enhance its Retail Presence by Using Signagelive Digital Signage Screens

Cosmetics brand, Models Own, wanted to utilize the benefits of digital signage, such as great visual impact and the ability to increase footfall in the store, to engage their teenage market customers even further.

Type: Case Study

Sponsor: IAdea


[LIVE WEBINAR] Emerging Technologies: Breaking through the hype

[LIVE WEBINAR] Emerging Technologies: Breaking through the hype

Date: January 30, 2018 | Time: 1:00 PM EST | Duration: 60 Minutes | In this webinar, Omnivex Corporation and Digital Signage Today will explore emerging technologies and the discuss the impact of each on communication. Register now!

Type: Webinar

Sponsor: Omnivex


McCarran International Airport Outfits Shuttle Busses with “Infotainment” Marketing Capabilities

McCarran International Airport Outfits Shuttle Busses with “Infotainment” Marketing Capabilities

Seeking a more effective way to connect with this captive audience for the 10-12 minutes it takes to shuttle between the airport and Rent-A-Car Center, McCarran officials turned to its media partner and agency of record, Lamar Airport Advertising.

Type: Case Study

Sponsor: BrightSign


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5 future digital signage trends of 2018