OAAA center of excellence aims to make OOH easier to buy, integrate
by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media
The Out of Home Advertising Association of America has launched a programmatic and automation center to make digital out-of-home media easier to buy and integrate.
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Public health at the point of care: How place-based DOOH drives action in clinics, senior centers
by Cody Cagnina — Managing Director, PlaceBased Media
Health departments, health systems and community organizations are all asking how to reach people who don't respond to broad-reach media. Place-based DOOH in clinics and senior centers answers part of that by meeting people in the rooms where health decisions already happen.
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Lumenous Edge teams with Stageline as reseller of LED screen trailers
Lumenous Edge, a provider of LED display and audiovisual solutions, is partnering with Stageline, which provides mobile stages and event infrastucture, and is…
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Retail Technology: Proving the Business Case
A practical framework for connecting modernization investments to measurable financial and operational value
Digital Signage Hardware
From screens and projectors to mounts and cables - here you'll find the latest news and information on digital signage hardware.
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