ICX Summit reveals the interesting times we live in

Random acts of digital don't work anymore. Only 8 percent of customers believe retailers deliver a good customer experience. These are interesting times indeed for those in the business of boosting customer experience.

Last call to participate in Digital Signage Software Comparison Guide 2017

This year's Digital Signage Software Comparison Guide is on the horizon, and there is still time for your company to have its software included in the guide. The survey is live until June 23.

How do you get employees to buy into interactive technology?

Brick and mortar retailers implementing interactive ordering options for customers need the full support of their employees for the solutions to be successful. Achieving employee buy-in needs to be part of the project from the beginning, according to a panel that addressed this topic during the Interactive Customer Experience Summit.

3 keys to interactive digital signage solutions

When determining whether to integrate interactive elements into your digital signage, you need to consider content, cost and potential pitfalls.

Top 5 May headlines: Porn hack dominates

Readers had their minds in the gutter this month as two stories regarding a pornographic hacking incident at Union Station dominated the top headlines.

Retailers use interactivity to build better customer experiences

If a retailer doesn't create a satisfactory customer experience, including in-store e-commerce options, shoppers will take their wallets elsewhere. Several retailers have learned this lesson and are using interactivity successfully to build better customer experiences.

CONNECT Summit to tackle mobile technology's impact on restaurants, retail

Jayson Tipp, Nikki Baird among the keynote speakers for the fourth annual executive event.

Porn digital signage incident at Union Station caused by unsecured OS

A digital signage kiosk at Union Station recently showed porn during rush hour. This event occurred because the operating system was not properly locked down, according to an official.

Hacked digital signage displays porn in Union Station

Commuters at Union Station got a little more than they asked for when a recently installed display began to play porn videos.

Digital signage top 5 stories: April edition

Digital signage came driving through the restaurant industry last month, as readers devoured stories about McDonald's, Dunkin' Donuts, Dairy Queen and Subway. The top stories for April 2017 covered several topics in the restaurant industry, including customer experience, key digital signage lessons, and do's and don'ts for menu boards.

IoT proving valuable in driving customer experience and operational efficiency

Advanced developments in Internet of Things technology is providing retailers a slew of benefits, from faster product replacement to product performance, and is increasingly being embraced by household brands to boost operational efficiencies, compliance and marketing promotion.

Webinar examines content do's and don'ts

It can be very difficult to design the right content for your displays. There are many factors to consider such as the variations of displays, the resolution and the audience. During a webinar hosted by Omnivex, Suzana Spratley, CEO and founder of Techtap, and Chris Devlin, director of sales, Omnivex, discussed do's and don'ts of content design.

Digital signage powers smart cities

As digital signage content management systems have become more versatile, public locations are increasingly finding opportunities to deploy interactive kiosks to display community information and paid advertising. Tourism sites and urban centers in particular are offering highly versatile interactive kiosks.

NYC Transit shares insight on digital signage kiosk deployment

The NYC Transit has upgraded the passenger experience through digital signage kiosks. Paul Fleruranges, VP of corporate communications at NYC Transit, shares insight on strategy and goals for the deployment.

Measuring ROI for digital signage

It can be easy to be dazzled by increasingly advanced displays, but in the end digital signage is a business decision first and foremost. It is key to determine how you are going to measure ROI. Rich Ventura, vice president of business development and solutions at NEC Display Solutions, offered key tactics for determining ROI.

Subway and Dairy Queen share digital signage lessons

When Subway and Dairy Queen set out to upgrade their locations with digital signage menu boards, they found the process more difficult than anticipated. The restaurants shared some lessons learned to help others craft successful menu board deployments.

Digital signage content as a service delivers millennial customer experience

Digital signage is a booming business. This strong growth can be attributed to digital signage's effectiveness in maximizing the consumer experience – particularly when it comes to shoppers like millennials who appreciate technology-driven interactions.

Strategy, not content, is the key to corporate communication

Corporate communication has typically been the "redheaded stepchild" of the digital signage world, but now it's coming into its own. However, there are still barriers to overcome, such as the idea that "content is king." Jude Carter of the Marlin Company believes "strategy eats content for breakfast."

McDonald's shares menu board lessons

When McDonald's upgraded its digital menu boards, it ran into a number of challenges. Rich Cook, senior manager of U.S. IT restaurant solutions at McDonald's, shared a few digital menu board lessons.

Digital signage 5 for 5: March edition

March was a big month for Digital Signage Today, as we saw trends, innovation and informational digital signage dominate the top stories of the month. One top story covered an installation at the Crazy Horse memorial to commemorate the legacy of the Native American tribes of North America.

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