Daktronics brings DOOH to Connecticut with digital billboard
Daktronics supplied Barrett Outdoor with a digital billboard for its DOOH campaigns in Connecticut. This DB-6400 billboard is integrated with Snap Calibration, which allows technicians to replace modules in the display or remotely calibrate them, according to a press release.
The display measures 48-feet wide by 14-feet tall, and the Snap Calibration helps ensure better image quality and less time on site.
"The board sold out immediately and the market noticed the exceptional quality of the display," John Barrett, partner of Barrett Outdoor, said in the release. "It's built to last, there is incredible attention to detail and the Daktronics team is great to work with."