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DOOH Advertising News

OOH advertising influencing travelers as travel activity accelerates

July 22, 2025

More than half, 66%, of travelers report being influenced by out-of-home advertising and consumers are traveling as much or more than the pre-pandemic time…

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Clear Channel Outdoor supports No Kid Hungry campaign, summer learning association

July 18, 2025

Clear Channel Outdoor is continuing its partnership with two national organizations, Share Our Strength's No Kid Hungry campaign and the National Summer…

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Veridooh, 75Media team on OOH verification

July 16, 2025

Veridooh has partnered with 75Media, a roadside media owner, to provide independent OOH verification in the U.K.

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Wipro debuts digital signage solution for Bowling Center TV

July 15, 2025

Wipro Limited, a technology services and consulting company, has debuted a digital signage solution, Wipro VisionEDGE, that will power Bowling Center TV, a…

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Vantage names Nick Hinsley VP of international operations

July 14, 2025

Vantage, an orchestration platform for retail and commerce media, has appointed Nick Hinsley as vice president of international operations.

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Displayce hires Denitza Mihaylova as regional sales director EMEA

July 14, 2025

Displayce, a technology suite for OOH advertising, has named Denitza Mihaylova regional sales director EMEA in Paris.

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Talon taps Male Media to support US expansion

July 10, 2025

Talon, an independent global OOH agency, has appointed Male Media LLC, an advisory and investment vehicle created by Jeremy Male, to provide strategic advice…

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HYGH, Wildstone partner on digital billboards in Germany

July 10, 2025

HYGH and Wildstone are teaming up to provide modern LED screens in a strategic partnership to develop a German-wide network of digital billboards.

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Pearl Media launches eye-level OOH ad network

July 7, 2025

Pearl Media is launching The Midtown Digital Network, in New York City, which is the first full-motion eye-level OOH digital ad network.

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OOH ad industry posts highest-ever Q1 revenue

July 1, 2025

The U.S. out-of-home advertising industry posted its highest-ever Q1 revenue, reaching $1.98 billion, according to data released by the Out of Home Advertising…

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Albertsons Media Collective debuts in-store digital display network

June 23, 2025

Albertsons Media Collective, the retail media arm for Albertsons Companies, will launch an in-store digital display network this summer.

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DOOH adoption in Nordic region outpacing global average

June 13, 2025

Programmatic DOOH adoption is outpacing the global average with investment projected to grow by 37% over the next year.

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Clear Channel Outdoor donates billboards for heat relief campaign

June 9, 2025

Clear Channel Outdoor is teaming up with Maricopa County, in Arizona, on a campaign to expand awareness of local heat relief resources.

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Koddi, DEEL Media team to streamline DOOH buying across screens

June 6, 2025

Koddi, which provides retail and commerce media technology, is partnering with DEEL Media, which provides on-premise display deployment, to monetize in-store…

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Clear Channel Outdoor campaign helping to find missing children

June 2, 2025

Clear Channel Outdoor has launched a month-long digital billboard campaign across Texas to find missing children.

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Lamar Advertising selects Dolly Parton library as in-kind partner

May 27, 2025

Lamar Advertising, an outdoor advertising company, has chosen Dolly Parton's Imagination Library as its in-kind partner for 2025.

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GoVision hits a screen homerun at Sutter Health Park

May 22, 2025

GoVision has completed a multi-pronged, three-month project upgrading the LED video displays at Sutter Health Park in Sacramento, California.

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OAAA announces 83rd annual OBIE Award winners

May 21, 2025

The Out of Home Advertising Association of America, recently announced the winners of the 83rd Annual OBIE Awards during the 2025 OOH Media Conference in…

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Wildstone expands partnership with Salford City Council with digital billboard

May 21, 2025

Wildstone, an outdoor media infrastructure, has expanded its existing agreement with the Salford City council, in the U.K., with the addition of a fifth site…

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G3 teams with Vendo Media

May 20, 2025

Vendo Media has been tapped by G3 Media as its exclusive sales representation and be responsible for all ad agency and client sales activity across Canada…

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