DOOH Advertising News

StackAdapt intros map-first UI, unified workflow capability

November 4, 2025

StackAdapt, an advertising and marketing technology provider, has enhanced its DOOH solution with map-first DOOH planning and unified workflow capability.

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Nongshim digital billboard campaign celebrates product launch in Netflix flick

November 3, 2025

Nongshim, a producer of Korean instant noodles and snacks, deployed a global digital billboard campaign, in New York Times Square, to celebrate the launch of…

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Viooh, London Lites team to expand London DOOH footprint

October 31, 2025

Viooh, a global digital out-of-home supply-side platform, and London Lites, a DOOH media owner, are teaming up on a programmatic partnership to target…

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OOH ads deliver big ROI

October 30, 2025

Out-of-home advertising is delivering well-above average marginal return on investment and is one of the most efficient, yet underfunded, channels for growth.

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Screenverse, Spectrio team up to monetize digital signage

October 28, 2025

Spectrio, a provider of digital signage for enterprise environments, is partnering with Screenverse, a programmatic digital out-of-home monetization partner.

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Cadbury’s Heroes outdoor campaign sets a score record

October 27, 2025

Cadbury's Heroes outdoor advertising campaign achieved a record high score of 5.9 stars on System1's Test Your Ad platform. It is the highest ever outdoor…

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Clear Channel Outdoor, Blood Cancer United team on billboard campaign

October 23, 2025

Clear Channel Outdoor has partnered with Blood Cancer United on an out-of-home campaign highlighting Blood Cancer United's mission and to remind the public…

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Cineplex selling digital media division to Creative Realities

October 23, 2025

Cineplex Inc., a Canadian entertainment and media company, has entered into a definitive agreement to sell its digital place-based media division, Cineplex…

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Clear Channel supports 26th annual Lights On Afterschool rally

October 22, 2025

Clear Channel is supporting the 26th annual Lights On Afterschool rally with a digital billboard campaign on rally day Oct. 23.

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Viooh, iCo Medios forge alliance

October 22, 2025

Viooh, a digital out-of-home supply-side platform, has partnered with iCo Medios, a digital DOOH media company in Colombia, have forged an alliance to enable…

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GroundTruth launches DOOH advertising solution

October 21, 2025

GroundTruth, an ad platform, has launched a digital out-of-home solution powered by an integration with Place Exchange, an independent supply-side platform for…

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Legrand | AV opens headquarters in Minnesota

October 21, 2025

Legrand | AV, which provides audio visual solutions, has opened its new headquarters in Minnetonka, Minnesota.

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Outdoor advertising industry supporting Wildstone founder’s Himalaya climb

October 15, 2025

The outdoor advertising industry is supporting a Himalaya climb by Wildstone Founder and CEO Damian Cox who plans to kick off an ascent of Ama Dalam in Nepal…

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Screenverse acquires Perpetural Media video-first technology

October 13, 2025

Screenverse has acquired key technology assets from Perpetural Media, including the Perpetural prDOOH software platform.

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Pointsmith, AllOver Media form Momentara brand

October 9, 2025

Pointsmith and AllOver Media have formed a new brand, Momentara, which combines national OOH media with tech-enable retail marketing.

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Koddi, ISM partner to simplify retail media buying

October 8, 2025

Koddi, which provides retail and commerce media technology, and In-Store Marketplace, a centralized platform for digital in-store media integration, have…

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Criteo launches largest OOH campaign across 5 global markets

October 7, 2025

Criteo has debuted its largest OOH campaign to date, spanning across five global markets.

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GSTV partners with c-store Casey’s on retail media network initiative

October 6, 2025

GSTV and Casey's have teamed up on a branded managed service video solution for enhanced retail media promotions.

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Jolt debuts data platform to measure roadside OOH advertising

October 3, 2025

Jolt has launched a platform, called Spark Intelligence, that provides out-of-home advertisers transparency and accountability and measurability when it comes…

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Wildstone expands Australian billboard portfolio

October 1, 2025

Wildstone has added nine Melbourne, Australia billboard faces to its portfolio. The addition, acquired from High Street Media, brings the total number of…

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