Hiscox and Grand Visual raise cybercrime awareness with DOOH campaign

Hiscox and Grand Visual raise cybercrime awareness with DOOH campaign

Hiscox, an insurance company, is helping boost awareness for advanced cybercrime attacks with a DOOH campaign run by Grand Visual. This campaign will run in London from Feb.

APN Outdoor partners with Pureprofile to craft OOH research tool

APN Outdoor has partnered with Pureprofile to launch a research service called, IRIS Powered by Pureprofile. This service will allow advertisers to poll a consumer panel of more than 170,000 Australians to gather key insights for OOH campaigns, according to...

Outfront Media boosts OOH campaigns

Outfront Media, a OOH company, announced it successfully launched OOH campaigns with 100 venture-backed brands in 2017, a 30 percent increase from 2016. The company ran campaigns with TodayFix, WeWork, Oscar, MakeSpace, Rent The Runway and more, according to a...

APN Outdoor delivers Winter Olympics to the streets of Australia

APN Outdoor delivers Winter Olympics to the streets of Australia

APN Outdoor has partnered with the Australian Olympic Committee to build hype and spread information about the PyeongChang Winter Olympics from Feb. 9 to 25 through a DOOH campaign.

NBC Olympics partners with Intersection to stream Winter games on digital screens

NBC Olympics is partnering with Intersection, a smart cities technology company, to feature PyeongChang Olympics content on thousands of digital displays in New York City, Chicago and Philadelphia. The content will run from Feb.

Hickory Crawdads play ball with LED display

The Hickory Crawdads, a Minor League Baseball team, has partnered with Daktronis to upgrade the LP Frans Stadium in Hickory, North Carolina with an LED display. Daktronics plans to have the 15.5-feet by 54-feet display up and running before the...

Daktronics expands digital billboard offerings

Daktronics has launched its DB-5100 digital billboard series, which uses targeted light output and a LED layout, according to a press release. The series offers 13OT pixel pitch to offer sharper contrast and better brightness during direct sunlight. "The product...

Branded Cities, Cadillac Fairview rollout digital directories at Canadian mall

Branded Cities, a OOH company, and Cadillac Fairview recently deployed 15 digital directories at the CF Toronto Eaton Centre, a mall in Toronto, Canada, owned by Cadillac Fairview. These 55-inch displays offer advertisers ten second ad spots in a two-minute...

Perth Stadium installs 8 LED displays

Multiplex, owners of Perth Stadium in Perth, Australia, selected Daktronics to design and deploy eight LED video displays in the display. The company installed the displays during summer 2017, according to a press release. Daktronics provided two displays at the east and west ends of the stadium, which measure 10-meters by 34-meters.

Delphi Display Systems delivers large LED displays to performing arts school

Delphi Display Systems Inc. has installed two large format LED signs at the Pacific Symphony and OC Music and Dance's headquarters, a performing arts school in Irvine, California, according to a press release. The company deployed the first display as a digital backdrop behind the Black Box Theater to improve live performances.

Media mea delivers interactive outdoor displays to Malta

Media mea, a display manufacturer, has deployed 10 MECO 70-inch outdoor interactive kiosks around the Castille Place in Valletta, Malta. The kiosks will offer information, wayfinding and details on the Valetta Cultural Program, according to a press release. The city...

AdMobilize integrates audience analytics with media mea's digital signage

AdMobilize recently partnered with media mea to create an integrated audience analytics digital signage solution. The company's analytics solution will help media mea customers get a better idea of their campaign's overall performance and effectiveness, according to a press release....

APN Outdoor enables rugby fan battle with digital signage

APN Outdoor recently deployed several displays at Auckland Airport in Auckland, New Zealand, which allows rugby fans to show their support for their favorite team. By standing in front of the displays with their favorite team's memorabilia, they could change...

Branded Cities earns large minority investment from Shamrock Capital

Branded Cities, an OOH media company, recently received a large minority investment from Shamrock Capital, a media investment firm. As part of the investment, Shamrock partners Steve Royer and Andy Howard will join the Branded Cities board, according to a...

JCDecaux partners with Neustar to provide OOH media analytics

JCDecaux, an OOH media company, has partnered with Neustar, a real-time information provider, to launch an OOH media analysis package. The solution will use Neustar's customer intelligence and activation solutions to identify key customer habits and attributes for OOH campaigns,...

Toshiba delivers UHD displays to StubHub Center

Toshiba America Business Solutions recently delivered a next-generation scoreboard and ribbon displays to StubHub Center in Los Angeles, home of the National Football League's Los Angeles Chargers and Major League Soccer's LA Galaxy. The company deployed a 53- by 20-foot...

AdMobilize intros vehicle recognition solution for DOOH

AdMobilize has launched a vehicle recognition engine that detects and recognizes vehicles in real time. OOH advertisers and media companies can use the engine to more effectively target audiences, according to a press release. For example, a luxury goods company might use the engine to target consumers driving luxury cars.

Citilabs intros OOH analytics solution

Citilabs, a mobility analytics company, recently launched its Streetlytics platform, which analyzes key traffic patterns, volumes and traveler demographics. The platform is built to provide more data for the OOH industry, according to a press release. Streetlytics uses data points...

Lakeland Magic slam dunks with 7 LED displays

The RP Funding Center, the home arena of the G league basketball team Lakeland Magic, recently upgraded with seven LED displays. Daktronics provided the arena in Lakeland, Florida with end wall displays, ribbons displays and scorer's tables, according to a...

IBASE webinar to offer outdoor digital signage tips

IBASE  Technology USA and Digital Signage Today are hosting a webinar on outdoor digital signage deployment. The webinar, set for 1 p.m., Nov.

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