DOOH Advertising News

Car windows may soon be hologram-based ad channel

October 6, 2026

The car window could be the next frontier for digital out-of-home ad campaigns using hologram technology.

Viooh, TuMedio partner on programmatic DOOH across Spain and Portugal

October 5, 2026

Viooh, a global digital out of home supply-side platform, is partnering with TuMedio, an outdoor advertising company, to expand programmatic access to premium…

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QualiArts deploys OOH campaign for hololive Dreams game

October 2, 2026

QualiArts deployed a global seven city out-of-home campaign in September to promote its game, hololive Dream, developed with Cover Corporation.

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Signpx debuts all-in-one digital signage platform

October 1, 2026

Signpx, a Singapore-based technology company, has launched its digital signage platform. Signpx delivers a streamlined path that scales from a single lobby…

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Digital signs focus of debate in Katy, Texas

September 30, 2026

A Texas city is reviewing its sign ordinance and mulling how and where digital signs should be allowed.

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Clear Channel Outdoor expands Radar data platform

September 28, 2026

Clear Channel Outdoor has expanded its Radar data platform, allowing advertisers to integrate out-of-home audience and exposure data with measurement tools…

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Jorg Cieslok returns to lead Cieslok Group

September 25, 2026

Jorg Cieslok, a 30-year industry veteran known as a pioneer of Canadian out-of-home advertising, is back to leading the OOH platform that carries his name.

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9/11 OOH campaign drives $1M in donations

September 24, 2026

Talon partnered with Innocean and David&Goliath on a 9/11 remembrance campaign, called UNIITE, and secured more than one million in donated OOH media…

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Viooh, Arla Foods study highlights programmatic DOOH

September 24, 2026

Global digital out-of-home supply-side platform VIOOH has partnered with dairy company Arla Foods to release a new report, "The Proof is Physical: How Arla…

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OOH driving consumer action in retail journey

September 22, 2026

Real world brand experiences are influencing consumer behavior, with 80% of consumers more likely to consider a brand after experiencing it in person.

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Sphere is a stop-and-stare experience at Hartsfield–Jackson Atlanta International Airport

September 22, 2026

Hartsfield-Jackson Atlanta International Airport, the world's busiest airport, wanted a sphere visual experience to wow the over 100 million passengers that…

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Programmatic DOOH maturing as an industry

September 21, 2026

The programmatic digital out-of-home market is maturing and no longer limited to a small group of early adopters. The pDOOH advertiser base reflects a channel…

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Global programmatic DOOH market hit $1.34B in 2025

September 18, 2026

Global programmatic digital out-of-home advertising reached $1.34 billion in full-year 2025, representing 7% of total global DOOH spend.

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Veridooh launches international tourney for OOH industry

September 14, 2026

Veridooh, a provider of independent out-of-home verification, has launched the Veridooh Padel Cup, an annual three-city international tournament for the…

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Vistar Media expands operations in Japan

September 14, 2026

Vistar Media, a provider of technology solutions for out-of-home media, and part of T-Mobile Advertising Solutions, is expanding its operations in Japan and…

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Lamar Advertising celebrates Grandparents Day with unique opportunity

September 10, 2026

Families wishing to celebrate Grandparents Day, happening Sept. 13, can send a message to loved ones via a Lamar Advertising digital billboard campaign.

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Clear Channel Outdoor honors the legacy of singer, entertainer Dolly Parton

September 2, 2026

Clear Channel Outdoor celebrates the legacy of Dolly Parton with a nationwide digital billboard campaign.

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Big Happy, Veridooh team on independent verification

September 1, 2026

Big Happy, an adtech platform, is teaming up with Veridooh, which provides 100% independent out of home verification.

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Viooh teams with Screenverse to expand programmatic DOOH access

August 31, 2026

Viooh, a global digital out-of-home supply-side platform, has partnered with Screenverse, which provides DOOH inventory to advertisers across a wide range of…

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OOH revenue surges over 10%

August 27, 2026

Out of home advertising revenue surged 10.7% in the second quarter, hitting $3.16 billion, marking the first time quarterly OOH revenue surpassed $3 billion…

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