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DOOH Advertising News & Media

OAAA OBIE Awards revamped to standalone event

December 15, 2025

The OBIE Awards, doled out by the Out of Home Advertising Association of America, is becoming a standalone event in 2026 and will take place in October in New…

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Veridooh announces four global hires

December 12, 2025

Veridooh, which provides independent out-of-home verification, has announced four global hires across sales, operations and marketing.

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OOH revenue hit all-time high in Q3

December 10, 2025

Out of home advertising revenue grew 4.5% in the third quarter of this year, compared to the third quarter of 2024, totaling $2.13 billion, according to the…

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Perimeter Aviation taps Omnivex digital signage software to boost communications, customer experience

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

The regional airline servicing Manitoba and Ontario, Canada, selected Omnivex Ink digital signage software to create a central communications hub, integrating…

Presented by Omnivex

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Relevant DS teams with Screendollars on ad solutions for theaters, venues

December 3, 2025

Relevant DS, a digital signage software provider, has teamed with Screendollars to deploy its platform and advertising solutions in theater lobbies and…

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Viooh, RZK Digital team to drive Latin America DOOH presence forward

November 26, 2025

Viooh, a global digital out-of-home supply-side platform, has partnered with RZK Digital to expand DOOH across Brazil transportation networks.

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ADvendio partners with Vistar Media to streamline DOOH campaign management

November 25, 2025

ADvendio and Vistar Media are partnering to streamline digital out-of-home campaign management.

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OAAA debuts programmatic OOH transparency pledge

November 24, 2025

The Out of Home Advertising Association of America, together with leading programmatic platforms including Broadsign, Perion, Place Exchange, Viooh and Vistar…

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Vistar Media launches new academy certification

November 24, 2025

Vistar Media has launched a new academy certification, "Accelerate: Strategic Creative in DOOH."

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NY Mets transform Citi Field fan experience with Samsung LED technology

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

The New York Mets tap Samsung Electronics America’s LED-powered technology to upgrade the Coca-Cola sign overlooking right field at the team’s stadium Citi…

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Jolt acquiring Volta Media Network, enters US market

November 21, 2025

Jolt, a global digital out-of-home and electric vehicle charging network, has signed an agreement to acquire a substantial portion of the Volta Media Network.

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How AI, APIs are reshaping out-of-home advertising

by Chris Gadek — CEO, AdQuick

OOH has always been a medium built on visibility. Now, through APIs and AI, it becomes a medium built on intelligence as well.

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Boost Sales with Smart Signage: Proven Strategies to Engage Customers and Drive Revenue

Harness the power of smart digital signage. See how Altitude Trampoline Park boosts revenue across locations with Samsung VXT + CieloVision—and learn how to…

Presented by Samsung Electronics America

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Broadsign, StackAdapt, Branded Cities team up in OOH ad alliance

November 17, 2025

Out-of-home adtech provider Broadsign is collaborating with marketing technology provider StackAdapt and OOH media owner Branded Cities to bring automated…

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Wildstone extends Alpha Media Group partnership

November 13, 2025

Wildstone, the largest owner of OOH assets in the world, is extending the number of panels by 30, managed by Alpha Media Group as part of the second stage of…

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Perion debuts DOOH player

November 13, 2025

Perion Network has launched a DOOH player which completes the company's full-stack technology for DOOH and retail media.

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Orange 142, ReachTV launch tourism ad platform

November 13, 2025

Orange 142, a division of Direct Digital Holdings and a digital marketing agency, and ReachTV, a streaming TV network of live sports and lifestyle, are…

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BeReal OOH campaigns kick off in Paris, New York

November 12, 2025

BeReal's first-ever out-of-home advertising campaigns have arrived in New York City and Paris, marking the brand's debut in transit advertising.

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Why digital out-of-home wins with sports fans

by Nick Ortega — Director of DOOH & Emerging Channels, StackAdapt

Digital out-of-home advertising gives brands the power to be part of those shared cultural moments at a scale that’s unmatched by other digital channels.

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Adform DOOH campaigns drive buzz for AMC series premiere

November 11, 2025

Adform, a media buying platform, has released information on two programmatic digital-out-of-home campaigns for AMC series premieres of "Daryl Dixon" and…

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