June's Top 5 digital signage headlines
It's time to look back at the most-read articles, news and blog posts on Digital Signage Today from the previous month, recapping the biggest news headlines in June.
As we look back at the sixth month of the year, the top five features a return visitor that topped February's list. Whether it's trends in creating interactive experiences and out-of-home advertising, observations about an annual technological showcase, choosing the right digital signage technology or the future of digital signage in restaurants, this month has a taste of it all.
So let's take a look at what this month's top five review has on tap. Here are the most-read articles and blogs from June, in reverse order and in terms of pageviews:
5. "5 mistakes that can ruin your interactive experience"
You've purchased your interactive surface, implemented the right software and created content that will tell your story. That means you're ready to present a seamless interactive experience that your audience will love, right? Not necessarily.
4. "8 near-future trends set to change out-of-home advertising"
The out-of-home industry is set to evolve more rapidly as mobile convergence, developments in digital platforms and data sources are changing perceptions of the industry. What does that mean for the digital signage and digital out-of-home?
3. "5 big things from opening day at InfoComm 2016"
After a frenetic Day One at the show, here are just a few first impressions from the closing day at the industry's annual conclave.
2. "Choosing the right technology to fit your outdoor digital signage needs"
In our connected age, businesses need to work smarter to grab customers' attention. One way to do this is with digital signage in outdoor environments to interact with consumers.
1. "The future of restaurant-based digital signage"
What does the future hold for digital signage in the restaurant industry? There are wo parallel tracks of adoption taking place, fueling significant growth in media player sales, as well as other related categories such as displays, mounts, content authoring and other services.
Topics: 4K Ultra HD, Advertising, Assisted Selling/Point-of-Decision, Audience Measurement, Cloud-Based Digital Signage, Content, Content Management, Customer Experience, Digital Merchandising, Display Technology, Distributors / Resellers, DOOH Advertising, Hardware, Installation / Integration, Interactive / Touchscreen, LED Signs, Media Players, Mobile Interactivity, Networking / Connectivity, Outdoor Signage, Planning / Integration, Restaurants, Retail, Retail Digital Signage, ROI, Software, Tradeshows, Trends / Statistics
Travis Wagoner spent nearly 18 years in education as an alumni relations and communications director, coordinating numerous annual events and writing, editing and producing a quarterly, 72-plus-page magazine. Travis also was a ghostwriter for an insurance firm, writing about the Affordable Care Act. He holds a BA degree in communications/public relations from Xavier University.