It wasn't so long ago that even the simplest of targeted digital communication seemed far-fetched to many marketing firms. In recent years, the ability of companies to analyze a customer's interactions with online media and tailor their ad experience based on the results has seen incredible technological leaps, especially with digital signage.
Learn how POPcomms delivered an engaging solution that meets the needs of library goers young and old, alike. With the interactive app building tool, IntuiFace, the design team was able to deliver a display solution and hand the content controls over to the National Library of Scotland team.
Learn how the digital agency delivered an innovative and complex social media display solution in a portion of the time with the IntuiFace interactive app building tool. The no-coding-necessary design tool allowed the digital design team to deliver a flawlessly performing, engaging display in half of the time originally projected.
All digital menu boards are not created equal. For this reason, it's essential for restaurants to evaluate their hardware, content and content management options carefully to find the best solution for their needs.
Readers whetted their appetites during November with topics such as reviewing the menu boards of McDonald's, touchscreens trends and key ways digital signage can help customers stay a little bit longer in QSR restaurants.
Imagine you ordered the perfect digital signage system, but when it arrives, the team doesn't install it for you. You can avoid this horror story and many other frightening scenarios by following these five tips.
When taking the next step into the digital age of marketing, your organization will need coherent and consistent direction on a few essential topics. Here are a few key factors to consider when deploying digital signage for your business.
Digital signage represents one of the most promising technologies for kiosks. Yet the cost remains a prohibitive factor for many companies that potentially have much to gain by improving customer engagement via today's digital capabilities.
Readers, last month, were looking for that secret sauce to jumpstart customer experience and to answer CEO concerns about digital signage. Other top stories examined digital signage tactics and trends in all verticals.
Digital signage came driving through the restaurant industry last month, as readers devoured stories about McDonald's, Dunkin' Donuts, Dairy Queen and Subway. The top stories for April 2017 covered several topics in the restaurant industry, including customer experience, key digital signage lessons, and do's and don'ts for menu boards.
After implementing more than 200 networks, we've fallen down a few holes and tripped over some bumps. But you don't have to. Just listen to what we've learned about these five big pitfalls to avoid when implementing and running your digital signage network.
It can be easy to be dazzled by increasingly advanced displays, but in the end digital signage is a business decision first and foremost. It is key to determine how you are going to measure ROI. Rich Ventura, vice president of business development and solutions at NEC Display Solutions, offered key tactics for determining ROI.