Deploying digital LCD displays in outdoor environments presents unique challenges. Learn how to overcome direct sun load and varying temperatures as well as combat elements such as rain, snow and wind, all while trying to get the desired return on investment.
Today's students, aptly dubbed "digital natives," grew up in a digital world and are used to constant stimulation and instant gratification. In this whitepaper by Mvix, you will explore how their entire existence is wrapped up in digital devices; from television, mobile, and video games to the Internet and social media.
Digital signage is a powerful visual communication tool that engages audiences, improves efficiency and reduces operating costs. But how do we know that it actually works? What hard evidence is there to justify the implementation of digital signage? Increasing adoption rates and company case studies tell us that digital signage is
Random acts of digital don't work anymore. Only 8 percent of customers believe retailers deliver a good customer experience. These are interesting times indeed for those in the business of boosting customer experience.
A lot hinges on choosing a digital signage manufacturer to meet your project's goal. Your job is probably one of them, which is why selecting a digital signage provider is the single biggest challenge facing end-users. It's important to keep five steps in mind when selecting a provider.
Even as digital signage began to boom over a decade ago, many could see the trend: if displays are everywhere, it means that individual digital displays just won't have the impact they used to. Even video walls and 4K resolutions are commonplace. To really stand out among the crowd, you might want to consider a video wall processor.
Advanced developments in Internet of Things technology is providing retailers a slew of benefits, from faster product replacement to product performance, and is increasingly being embraced by household brands to boost operational efficiencies, compliance and marketing promotion.
As digital signage content management systems have become more versatile, public locations are increasingly finding opportunities to deploy interactive kiosks to display community information and paid advertising. Tourism sites and urban centers in particular are offering highly versatile interactive kiosks.
It can be easy to be dazzled by increasingly advanced displays, but in the end digital signage is a business decision first and foremost. It is key to determine how you are going to measure ROI. Rich Ventura, vice president of business development and solutions at NEC Display Solutions, offered key tactics for determining ROI.
Digital signage is a booming business. This strong growth can be attributed to digital signage's effectiveness in maximizing the consumer experience – particularly when it comes to shoppers like millennials who appreciate technology-driven interactions.
Corporate communication has typically been the "redheaded stepchild" of the digital signage world, but now it's coming into its own. However, there are still barriers to overcome, such as the idea that "content is king." Jude Carter of the Marlin Company believes "strategy eats content for breakfast."
Last week, we examined some of the key trends at Digital Signage Expo, ranging from better displays, touchscreen technology trends and the shifting role of digital signage. Now, let's examine a few additional trends related to the various verticals in digital signage and the industry itself.
At 2017's digital signage show, I noticed several trends ranging from mobile interactivity to more advanced touchscreen technology. Let's take a look at some of the biggest digital signage trends, according to industry experts.