Digital Signage Statistics [Infographic]

Digital signage is a powerful visual communication tool that engages audiences, improves efficiency and reduces operating costs. But how do we know that it actually works? What hard evidence is there to justify the implementation of digital signage? Increasing adoption rates and company case studies tell us that digital signage is

Type: Infographic

Sponsor: Mvix




Virtual Currency: The Next Disruptor in Payments

Virtual currency, such as Bitcoin, is the next disruptor in payments. Adoption is on the rise and consumers want places to spend their bitcoin.

Type: White Paper

Sponsor:




Digital Signage for K-12 Schools

Today's students, aptly dubbed "digital natives," grew up in a digital world and are used to constant stimulation and instant gratification. In this whitepaper by Mvix, you will explore how their entire existence is wrapped up in digital devices; from television, mobile, and video games to the Internet and social media.

Type: White Paper

Sponsor: Mvix


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FEATURES


3 questions on DOOH trends

DOOH continues to be a major force in the digital signage space, as innovators continuously craft hyper localized creative campaigns. Digital Signage Today spoke with Rich Ventura regarding key DOOH trends for 2017.

Digital signage 5 for 5: January edition

The first month of 2017 is over, and we are already close to the beginning of spring. In January, readers of Digital Signage Today were interested in both the future and the past of digital signage.

Anti-smoking digital signage sparks controversy

A Swedish pharmacy ran a DOOH anti smoking campaign, which featured a display that 'coughed' when it detected smoking. The campaign has sparked controversy regarding its methods.

Digital transformation of business and communications: Part 2

For sales, are big displays enough? Or does the shelf experience still play a role? Jean-Pierre Lacroix, president of Shikatani Lacroix, continues the conversation on the digital transformation of business and communications.

The UK outdoor digital signage market: Where's it heading in 2017?

The outdoor digital signage landscape has shifted in the UK. What's the current state of this market in 2017?

Digital signage top 7 news stories of 2016

Digital signage is an industry that never sleeps, as the most read news items of 2016 confirms. The top news covered topics from the "Golden Arches" of McDonald's to a major acquisition of Scala by Stratacache.

3 questions on digital signage in 2017

With 2017 upon us, we must consider key questions on what's on the horizon for digital signage. What will be the biggest hardware innovation? Will 4K reach the tipping point? Where is content management headed?

Top 10 digital signage articles of 2016

2016 has passed into the annals of history, and a new year is here. Last year's most read stories covered a range of topics, such as marketing trends, OOH advertising, the cost of touchscreen displays and more.

5 digital signage trends driving customer experience innovation

Digital signage as it was narrowly defined just a few short years ago is giving way to a much more immersive experience. It's not just about catching someone's eye with digital signage, it's about engaging people once you have their attention

Digital disruption raising expectations of the automotive industry

The automotive industry is undergoing an era of digital disruption. Static signs and posters simply do not captivate an audience anymore. Digital signage, however, can keep car customers engaged.

As digital and traditional advertising worlds converge, OOH measurability is a must

Digital and traditional OOH industries are colliding now more than ever. While digital has measurable ROI, OOH falls behind in terms of analytical information. We need to improve the measurability of OOH as digital and traditional advertising continue to blend.

Digital signage future trends report sets the stage for 2017

2017 is almost upon us, so it is time to look at future trends for the New Year. Digital Signage Today has released its future trends report, which gathers expert opinions and survey data to show us what's on the horizon for digital signage.

AI gives physical retailers the ammo to fight back

Online and brick and mortar retailers are still locked in an epic struggle. AI might be the secret weapon physical retailers need to fight effectively.

Retailers can upsell with digital signage

What can a retail environment create that online competitors such as Amazon cannot? The answer is obvious: an amazing, in-person experience. Video walls offer an unparalleled rich, immersive visual experience.

Webinar: Texas DQ tackles digital signage scaling

Digital signage can provide great benefits to restaurants, but it can be difficult to scale signage as the restaurant grows. Texas DQ presented a webinar on how it kept its digital signage menus up to par.

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Looking for the latest trends and statistics for the digital signage industry? You're in the right place.

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