[WEBINAR] The Do's and Don'ts of Content Design

Whether you’re rolling out a digital signage system for the first time or just refreshing your content, learn the best practices to make your project a success in this webinar. Download now!

Type: Webinar

Sponsor: Omnivex




What Content to Put on Your Displays

We have some best practices and a great list of free tools you can use to create your own digital signage content that looks beautiful (without needing a graphic designer). Download chapter eight of the digital signage guide from Skykit now.

Type: White Paper

Sponsor: Skykit




Beyond Touch: Options for Interactivity

Although touch is the prime medium for interaction with digital displays, it’s far from the only one. These 12 methods for interactivity can work in partnership with touch to create an unparalleled user experience.

Type: White Paper

Sponsor: IntuiLab


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FEATURES


NYC Transit shares insight on digital signage kiosk deployment

The NYC Transit has upgraded the passenger experience through digital signage kiosks. Paul Fleruranges, VP of corporate communications at NYC Transit, shares insight on strategy and goals for the deployment.

Digital signage content as a service delivers millennial customer experience

Digital signage is a booming business. This strong growth can be attributed to digital signage's effectiveness in maximizing the consumer experience – particularly when it comes to shoppers like millennials who appreciate technology-driven interactions.

Strategy, not content, is the key to corporate communication

Corporate communication has typically been the "redheaded stepchild" of the digital signage world, but now it's coming into its own. However, there are still barriers to overcome, such as the idea that "content is king." Jude Carter of the Marlin Company believes "strategy eats content for breakfast."

McDonald's shares menu board lessons

When McDonald's upgraded its digital menu boards, it ran into a number of challenges. Rich Cook, senior manager of U.S. IT restaurant solutions at McDonald's, shared a few digital menu board lessons.

Looking beyond the displays: Digital signage trends part 1

At 2017's digital signage show, I noticed several trends ranging from mobile interactivity to more advanced touchscreen technology. Let's take a look at some of the biggest digital signage trends, according to industry experts.

LED or LCD: Finding the best video wall solution

For companies interested in jumping into the world of video walls, the biggest question they have to address is whether to use LCD or direct view LED displays.

Crazy Horse rides in with digital signage

The Crazy Horse Memorial, the world's largest mountain carving, recently got a digital signage upgrade with multiple interactive displays. The displays present the rich history of Native Americans and act as virtual tour guides.

3 self-service lessons for digital signage

The line between digital signage and kiosks has become more blurred in recent years. As such, it is important to look at three key lessons the self-service world can teach digital signage companies.

Digital signage 5 for 5: January edition

The first month of 2017 is over, and we are already close to the beginning of spring. In January, readers of Digital Signage Today were interested in both the future and the past of digital signage.

3 questions on digital signage in 2017

With 2017 upon us, we must consider key questions on what's on the horizon for digital signage. What will be the biggest hardware innovation? Will 4K reach the tipping point? Where is content management headed?

5 digital signage trends driving customer experience innovation

Digital signage as it was narrowly defined just a few short years ago is giving way to a much more immersive experience. It's not just about catching someone's eye with digital signage, it's about engaging people once you have their attention

Multiple digital signage platform cause headaches in higher ed

A common pitfall that we are seeing more colleges and universities run into is having multiple digital signage software platforms deployed simultaneously across campus. It creates a number of problems for IT and marketing staff.

Top 5 digital signage stories: October edition

Halloween is over, and many countries have turned their clocks back one hour for Daylight Savings Time. Readers of Digital Signage Today have been prepping for the last months of the year by reading articles on future trends and predictions for the industry.

3 ways to build a better advertising strategy

Average consumers often find advertisements to be annoying and irrelevant. Digital signage, when done properly, can help give advertisements a customer experience makeover.

Creating better restaurant experiences with digital signage

A common phrase in retail and other businesses is that, "the customer is always right" or "the customer is king." These statements point to a greater truth that the customer's experience is everything. One way for restaurants to get ahead is to build interactive customer experiences through technology such as digital signage.

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Digital signage promises the ability to reach the right customer in the right place at the right time. Effective content management is a critical part of making that happen.

NEWS