Smart Shelf Solution for Targeted Advertising

Smart Shelf Solution for Targeted Advertising

Retail operators are looking to implement smart shelves to gain a better understanding of customers behaviors, which will in turn create potential sales opportunities to boost revenue and enhance customer satisfaction. 

Type: Special Report

Sponsor: NEXCOM


Digital Signage in Health Care

Digital Signage in Health Care

Digital screens quickly are becoming a fixture in health care facilities, performing functions ranging from pointing the way to educating both doctors and patients on medical procedures.

Type: Special Report

Sponsor: Digital Signage Today


NEXCOM Audience Analytics Digital Signage Player Boosts Customer Satisfaction

NEXCOM Audience Analytics Digital Signage Player Boosts Customer Satisfaction

Business intelligence gives retailers a better understanding of customers' behaviors to help adjust and optimize selling strategies. With advanced Quividi audience analytics, retailers can securely and accurately measure audience dwell and attention times, and estimate their gender and age ranges, turning raw data into action

Type: Special Report

Sponsor: NEXCOM


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FEATURES


2 keys to digital signage engagement

2 keys to digital signage engagement

No matter how robust your digital signage software is, if you don't understand engagement, you're wasting your efforts. Here are a few tips and tricks to help with digital signage engagement.

3 ways cloud-based CMS can boost customer experience

3 ways cloud-based CMS can boost customer experience

Many companies are beginning to utilize cloud-based content management solutions to manage their digital signage content. In some cases, a cloud-based system can deliver not just better content but also a better customer experience through greater control, dynamic capabilities and easier rollout.

LinkNYC delivers better quality of life with digital signage, Wi-Fi

LinkNYC delivers better quality of life with digital signage, Wi-Fi

Link shared its feedback on how its digital signage kiosks aren't just providing services, they are also boosting quality of life for residents

Digital signage 5 for 5: May 2018

Digital signage 5 for 5: May 2018

We are now at the midpoint of 2018, and digital signage readers have their sights set on innovative trends both now and in the future. The top five stories for May 2018 all covered topics on key trends in the market, including blockchain.

9 ways houses of worship can benefit from digital signage

9 ways houses of worship can benefit from digital signage

There are countless stories of churches, temples, mosques and synagogues witnessing an increase in attendances and greater connection with communities as a direct result of digital signage. Here's why…

6 effective digital signage uses for the parking industry

6 effective digital signage uses for the parking industry

Digital signage for car parking facilities is a relatively untouched goldmine, brimming with the potential to enhance the customer experience, exploit new advertising and revenue generating opportunities and improve car park security.

4 ways AI is transforming digital signage

4 ways AI is transforming digital signage

Can digital signage take on a role to personalize messages or respond to a situation in real-time? Yes, with help from artificial intelligence (AI) and deep learning.

Cannabis retailers get high on digital signage, analytics

Cannabis retailers get high on digital signage, analytics

The global cannabis market is massive, already soaring past the $30 billion mark, and many retail dispensaries are jumping on board. These retailers may deal with the munchies, but they still need clearheaded technology to make the most out of their business. Enter digital signage.

3 future trends set to change the digital signage landscape

3 future trends set to change the digital signage landscape

The digital signage landscape is always the same, but also changing at the same time. It is absolutely necessary to stay on the cutting edge of digital signage trends to avoid becoming mere 'background noise.'

Digital signage can revamp the Black Friday experience

Digital signage can revamp the Black Friday experience

Black Friday is still a major brick-and-mortar retailer event, drawing in $2.4 billion in revenue last year. At the same time, customers spent $10 less in 2016, than they did in 2015. Retailers need to step up their game to boost sales, and one way to do that is with digital signage.

Can 'attract screens' lure in customers?

Can 'attract screens' lure in customers?

One way retailers are luring in customers to their display or kiosk is by using digital signage attract screens.

5 tactics to keep in mind with digital signage

5 tactics to keep in mind with digital signage

Companies are focusing on delivering cross-channel experiences that truly draw in distracted customers. However, in order to improve customer experience, a tool needs to first grab a customer's attention. If you don't follow the right tactics, your display will just be another distraction.

5 digital signage future trends set to change the market

5 digital signage future trends set to change the market

In the future, digital signage will be smarter, trickier and more personalized, and that's just the beginning.

IoT proving valuable in driving customer experience and operational efficiency

IoT proving valuable in driving customer experience and operational efficiency

Advanced developments in Internet of Things technology is providing retailers a slew of benefits, from faster product replacement to product performance, and is increasingly being embraced by household brands to boost operational efficiencies, compliance and marketing promotion.

Webinar examines content do's and don'ts

Webinar examines content do's and don'ts

It can be very difficult to design the right content for your displays. There are many factors to consider such as the variations of displays, the resolution and the audience. During a webinar hosted by Omnivex, Suzana Spratley, CEO and founder of Techtap, and Chris Devlin, director of sales, Omnivex, discussed do's and don'ts of content design.

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How many people are looking at your digital signs? How long did they look at the screen? What are their demographics? Discover digital signage audience measurement tools and techniques that help marketers answer these kinds of questions.

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