viewneo Active App Brings Exhibition Visitors in Motion at the DSE in Las Vegas

Gamification gains more and more importance when it comes to employee motivation. The new viewneo Active app meets this development and brings Fitbit Challenges from the app to the big screens for the first time

Type: Case Study

Sponsor: Viewneo




Digital Signage for Financial Institutions

As financial services become more complex and educating consumers becomes increasingly critical, digital signage is playing an ever-more-important role in the communication process.

Type: Guide

Sponsor: LG Electronics USA, Inc.




A History of Digital Signage

Before you can create an innovative and engaging digital signage campaign, it’s best to understand where signage has come from when it started in the 90’s. We’ll cover the evolution of the technology and how market adoption has influenced its path over the years. Chapter one of the digital signage guide by Skykit.

Type: White Paper

Sponsor: Skykit


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FEATURES


10 reasons to attend the 2017 ICX Summit

If you are responsible for improving customer engagement for your organization, here are 10 reasons you should make your way to Texas for the ICX Summit.

Subway and Dairy Queen share digital signage lessons

When Subway and Dairy Queen set out to upgrade their locations with digital signage menu boards, they found the process more difficult than anticipated. The restaurants shared some lessons learned to help others craft successful menu board deployments.

Digital signage content as a service delivers millennial customer experience

Digital signage is a booming business. This strong growth can be attributed to digital signage's effectiveness in maximizing the consumer experience – particularly when it comes to shoppers like millennials who appreciate technology-driven interactions.

Strategy, not content, is the key to corporate communication

Corporate communication has typically been the "redheaded stepchild" of the digital signage world, but now it's coming into its own. However, there are still barriers to overcome, such as the idea that "content is king." Jude Carter of the Marlin Company believes "strategy eats content for breakfast."

McDonald's shares menu board lessons

When McDonald's upgraded its digital menu boards, it ran into a number of challenges. Rich Cook, senior manager of U.S. IT restaurant solutions at McDonald's, shared a few digital menu board lessons.

Digital signage 5 for 5: March edition

March was a big month for Digital Signage Today, as we saw trends, innovation and informational digital signage dominate the top stories of the month. One top story covered an installation at the Crazy Horse memorial to commemorate the legacy of the Native American tribes of North America.

Looking beyond the displays: Digital signage trends part 1

At 2017's digital signage show, I noticed several trends ranging from mobile interactivity to more advanced touchscreen technology. Let's take a look at some of the biggest digital signage trends, according to industry experts.

Dunkin' Donuts delivers digital signage customer experience

The donut QSR changed things up by replacing static signs with digital signage. The goal was simple: Boost the customer experience.

Not all millennials are the same: Identifying the millennial tribes

Many articles make the mistake of stereotyping millennials either positively or negatively. Marketers using the term miss the mark. Millennials are not a homogeneous group; they have several tribes with different values and concerns.

Designing a reliable future for Ultra-Fine-Pitch LED

While the display performance design and implementation of Ultra-Fine-Pitch is now competitive, there is significant work ahead for manufacturers to realize the vast market potential of these displays.

Intel webinar zooms in on digital experience management platforms

Customers today rely on a variety of platforms when making purchasing decisions. For companies, the struggle is to deliver the best content to the right channels to grab customers when they are most open. An Intel webinar discussed ways that digital engagement platforms can help this process.

Avoiding the uncanny valley in digital signage

Holographic displays are cool, except when they drive away visitors with creepy images and robotics. Avoiding the uncanny valley is key for any retailer getting into the field of advanced displays and holograms.

ICX Association leader talks trends, innovations and goals

Christopher Hall, ICX Association director, gives his perspective on customer experience trends, association goals and what's on the agenda for the upcoming ICX Summit.

Digital signage drives into Daytona 500

For NASCAR fans, the Daytona International Speedway in Florida is the top destination as home of the Daytona 500. In celebration of its 59th year in operation, the International Speedway Corp, owners of Daytona International Speedway, gave its speedway a digital signage makeover to engage with fans.

Digital signage at entertainment venues: What to look for in 2017

Digital signage is no stranger to entertainment venues. Aquariums, museums, amusement parks and other major tourist attractions all integrate digital signage in very useful ways. But 2017 will bring about some exciting changes in how signage is deployed in these venues.

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Learn how digital signage technology can be used to shape positive customer experiences that enhance customer satisfaction and loyalty.

NEWS