A History of Digital Signage

Before you can create an innovative and engaging digital signage campaign, it’s best to understand where signage has come from when it started in the 90’s. We’ll cover the evolution of the technology and how market adoption has influenced its path over the years. Chapter one of the digital signage guide by Skykit.

Type: White Paper

Sponsor: SKYKIT




Kiosks Help Drive Automotive Sales

GoMoto and Meridian help accelerate the car-buying process through a strategic partnership.

Type: Case Study

Sponsor: Meridian




Digital Signage for Financial Institutions

As financial services become more complex and educating consumers becomes increasingly critical, digital signage is playing an ever-more-important role in the communication process.

Type: Guide

Sponsor: LG Electronics USA, Inc.


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FEATURES


Designing a reliable future for Ultra-Fine-Pitch LED

While the display performance design and implementation of Ultra-Fine-Pitch is now competitive, there is significant work ahead for manufacturers to realize the vast market potential of these displays.

Intel webinar zooms in on digital experience management platforms

Customers today rely on a variety of platforms when making purchasing decisions. For companies, the struggle is to deliver the best content to the right channels to grab customers when they are most open. An Intel webinar discussed ways that digital engagement platforms can help this process.

Avoiding the uncanny valley in digital signage

Holographic displays are cool, except when they drive away visitors with creepy images and robotics. Avoiding the uncanny valley is key for any retailer getting into the field of advanced displays and holograms.

ICX Association leader talks trends, innovations and goals

Christopher Hall, ICX Association director, gives his perspective on customer experience trends, association goals and what's on the agenda for the upcoming ICX Summit.

Digital signage drives into Daytona 500

For NASCAR fans, the Daytona International Speedway in Florida is the top destination as home of the Daytona 500. In celebration of its 59th year in operation, the International Speedway Corp, owners of Daytona International Speedway, gave its speedway a digital signage makeover to engage with fans.

Digital signage at entertainment venues: What to look for in 2017

Digital signage is no stranger to entertainment venues. Aquariums, museums, amusement parks and other major tourist attractions all integrate digital signage in very useful ways. But 2017 will bring about some exciting changes in how signage is deployed in these venues.

The showroom store and customer experiences

As the showcase location is used to test and validate improved customer experience and engagement, the brand or retailer should assess individual elements of engagement within the overall showcase experience such as integration with physical environment, in-store traffic and other elements.

How shelf-edge technology will transform retail

Fresh technologies such as electronic shelf-edge displays can be used not only to provide vital information, but also to provide valuable, personalized and truly seamless experiences for shoppers.

3 self-service lessons for digital signage

The line between digital signage and kiosks has become more blurred in recent years. As such, it is important to look at three key lessons the self-service world can teach digital signage companies.

How digital signage can bring in millennials, Gen Z

Millennials and Gen Z represent a huge opportunity for fast casual brands. The engagement factor is key: Generation Z and millennials are selective about what and where they eat, and weigh their decisions based on several facets. Digital signage is one way to drive engagement.

Digital signage 5 for 5: January edition

The first month of 2017 is over, and we are already close to the beginning of spring. In January, readers of Digital Signage Today were interested in both the future and the past of digital signage.

Digital transformation of business and communications: Part 2

For sales, are big displays enough? Or does the shelf experience still play a role? Jean-Pierre Lacroix, president of Shikatani Lacroix, continues the conversation on the digital transformation of business and communications.

Top 5 digital signage technology 'must haves' for 2017

As important as the placement of screens and creation of dynamic content are in the effectiveness and success of in-store digital signage, technology is still the main driver in this industry. Here are the five technologies to keep in mind when discussing the creation of and operational efficiency of a digital signage system.

3 touch table mistakes to avoid

Touch tables are finally reaching mainstream audiences in homes, offices and retail. But there's not a lot of conventional wisdom out there on how it can be used effectively. Let's look at three touch table disasters and how to avoid them.

Digital signage top 7 news stories of 2016

Digital signage is an industry that never sleeps, as the most read news items of 2016 confirms. The top news covered topics from the "Golden Arches" of McDonald's to a major acquisition of Scala by Stratacache.

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Learn how digital signage technology can be used to shape positive customer experiences that enhance customer satisfaction and loyalty.

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