The 5 Star Experience: A Digital Present for Hotels and Their Guests

The 5 Star Experience: A Digital Present for Hotels and Their Guests

Digital signage is a powerful tool for managers to communicate with guests. Aside from customer engagement, digital signage frees up hotel staff through helping customers helping themselves, particularly important during peak seasons such as Christmas.

Type: White Paper

Sponsor: Nixplay Signage


Social Media Wall for Lingerie Retailer goes up in Half the Time

Social Media Wall for Lingerie Retailer goes up in Half the Time

Learn how the digital agency delivered an innovative and complex social media display solution in a portion of the time with the IntuiFace interactive app building tool. The no-coding-necessary design tool allowed the digital design team to deliver a flawlessly performing, engaging display in half of the time originally projected.

Type: Case Study

Sponsor: IntuiLab


Digital Design Team gives National Library of Scotland Control of Engaging Displays

Digital Design Team gives National Library of Scotland Control of Engaging Displays

Learn how POPcomms delivered an engaging solution that meets the needs of library goers young and old, alike. With the interactive app building tool, IntuiFace, the design team was able to deliver a display solution and hand the content controls over to the National Library of Scotland team.

Type: Case Study

Sponsor: IntuiLab


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Making digital signage work for the holidays

Making digital signage work for the holidays

In order to take full advantage of digital signage during the holidays, retailers need to not get overwhelmed by the rush. Instead, they should work to engage customers and inform employees.

AI opens doors for digital signage

AI opens doors for digital signage

It wasn't so long ago that even the simplest of targeted digital communication seemed far-fetched to many marketing firms. In recent years, the ability of companies to analyze a customer's interactions with online media and tailor their ad experience based on the results has seen incredible technological leaps, especially with digital signage.

Can digital signage find its voice?

Can digital signage find its voice?

There's a lot of buzz in the industry about how voice integration in digital signage may be the next big step forward in how signage is used to interface with customers. And while I don't doubt that voice integration will become much more prominent in the years ahead, as an industry we have some interesting challenges to address.

3 keys to evaluating digital menu boards

3 keys to evaluating digital menu boards

All digital menu boards are not created equal. For this reason, it's essential for restaurants to evaluate their hardware, content and content management options carefully to find the best solution for their needs.

Walmart digital signage delivers broken content

Walmart digital signage delivers broken content

I recently encountered a Walmart shelf-edge video display that really failed to get its point across. Instead of a heartwarming holiday message, it delivered a buffering, stuttering mess.

5 ways to tackle technophobe objections to digital signage

5 ways to tackle technophobe objections to digital signage

It can be hard to convince a technophobe to jump on board with digital signage. You need to address their concerns and not just harp on the benefits.

Digital signage top 5 stories: November 2017

Digital signage top 5 stories: November 2017

Readers whetted their appetites during November with topics such as reviewing the menu boards of McDonald's, touchscreens trends and key ways digital signage can help customers stay a little bit longer in QSR restaurants.

Digital signage can revamp the Black Friday experience

Digital signage can revamp the Black Friday experience

Black Friday is still a major brick-and-mortar retailer event, drawing in $2.4 billion in revenue last year. At the same time, customers spent $10 less in 2016, than they did in 2015. Retailers need to step up their game to boost sales, and one way to do that is with digital signage.

South African retailer delivers digital journey with digital signage

South African retailer delivers digital journey with digital signage

Clicks aimed to deliver a better customer experience that informed distracted customers. With a digital signage solution, the retailer was able to boost dwell time and sales.

How digital signage can boost customer dwell time at restaurants

How digital signage can boost customer dwell time at restaurants

Use of digital signage in the restaurant space has been growing exponentially as operators realize the flexibility, marketing and branding opportunities it provides. But there is another important reason to deploy digital signage for your brand: It increases dwell times and encourages increased spending while in the restaurant.

'I'm liking it:' Reviewing McDonald's menu boards

'I'm liking it:' Reviewing McDonald's menu boards

Recently, I made a trip to the Golden Arches, not just to get a burger, but also to see if the restaurant's menu boards lived up to the hype. I examined them on the basis of visual content, presentation and readability to see if they earned my 'I'm lovin' it' seal of approval.

Digital signage Q&A: Touchscreen edition

Digital signage Q&A: Touchscreen edition

One way to boost customer involvement is to integrate touchscreens with your displays, but there are issues, however, dealing with the logistics.

VR experience brings the fear to laundry

VR experience brings the fear to laundry

In order to promote a washing machine, Whirlpool teamed up with JCDecaux to craft a hair-raising VR experience that brings the fear to the laundry.

3 pitfalls to avoid with digital signage deployment

3 pitfalls to avoid with digital signage deployment

It can be easy to sink a lot of money into a digital signage project, only for it to all fall apart. It's important to avoid three pitfalls to have a successful deployment.

AI and virtual reality earn their place in hospitality

AI and virtual reality earn their place in hospitality

Virtual reality and AI are starting to gain grounds in the hospitality industry. Customers are growing more comfortable with these technologies, which is in turn driving growth.

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Learn how digital signage technology can be used to shape positive customer experiences that enhance customer satisfaction and loyalty.

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