Deploying digital LCD displays in outdoor environments presents unique challenges. Learn how to overcome direct sun load and varying temperatures as well as combat elements such as rain, snow and wind, all while trying to get the desired return on investment.
A host of technologies including the Internet of Things, Smart Shelves, beacons and others are converging in the retail space to create the store of the future. Network connectivity is the glue that holds it all together.
Forrester Research principal analyst Brendan Witcher and Ryan Parker from Intel, discuss insights from an Intel-commissioned survey of retail decision makers in the US, UK, Germany, Japan and China. Download now!
Random acts of digital don't work anymore. Only 8 percent of customers believe retailers deliver a good customer experience. These are interesting times indeed for those in the business of boosting customer experience.
Brick and mortar retailers implementing interactive ordering options for customers need the full support of their employees for the solutions to be successful. Achieving employee buy-in needs to be part of the project from the beginning, according to a panel that addressed this topic during the Interactive Customer Experience Summit.
There is no debating the economic benefit of employee engagement. Results include higher productivity, better employee retention, a positive, more creative environment, and generally a better place to work for everyone. So how do you improve employee engagement in your organization? Here is a 5-step guide.
Before any retailer can map out a strategy for a seamless omnichannel customer journey they need to understand its definition, avoid skipping important first steps and establish a strategy well before embarking on the effort.
A lot hinges on choosing a digital signage manufacturer to meet your project's goal. Your job is probably one of them, which is why selecting a digital signage provider is the single biggest challenge facing end-users. It's important to keep five steps in mind when selecting a provider.
If a retailer doesn't create a satisfactory customer experience, including in-store e-commerce options, shoppers will take their wallets elsewhere. Several retailers have learned this lesson and are using interactivity successfully to build better customer experiences.
Digital signage came driving through the restaurant industry last month, as readers devoured stories about McDonald's, Dunkin' Donuts, Dairy Queen and Subway. The top stories for April 2017 covered several topics in the restaurant industry, including customer experience, key digital signage lessons, and do's and don'ts for menu boards.
After implementing more than 200 networks, we've fallen down a few holes and tripped over some bumps. But you don't have to. Just listen to what we've learned about these five big pitfalls to avoid when implementing and running your digital signage network.