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DOOH Advertising Features

Digital signage 5 for 5: July 2018 edition

by Bradley Cooper — Editor, Connect Media

Summer is rushing by us rapidly, and the digital signage market is keeping pace, with solutions that amaze and engage customers. The top stories in July…

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DOOH campaigns deliver better sporting experiences

by Bradley Cooper — Editor, Connect Media

Sporting venues have been using displays for a while now to showcase the scores and capture big plays. Some venues, however, are beginning to look at other…

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Augmented reality bus shelter boosts awareness for TV show

by Bradley Cooper — Editor, Connect Media

It's no surprise that it can be difficult to draw a consumer's eye away from their cell phone, especially when they are out and about. One way advertisers are…

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LinkNYC delivers better quality of life with digital signage, Wi-Fi

by Bradley Cooper — Editor, Connect Media

Link shared its feedback on how its digital signage kiosks aren't just providing services, they are also boosting quality of life for residents

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Digital signage 5 for 5: May 2018

by Bradley Cooper — Editor, Connect Media

We are now at the midpoint of 2018, and digital signage readers have their sights set on innovative trends both now and in the future. The top five stories for…

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Smart cities deliver improved quality of life

by Bradley Cooper — Editor, Connect Media

Cities around the globe are adopting smart technologies. New York City, for example, deployed Link NYC kiosks, which offer Wi-Fi services and advertisements to…

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Will self-driving cars revolutionize the DOOH industry?

by Bradley Cooper — Editor, Connect Media

Self-driving cars are rapidly coming to the public's attention, especially due to their potential to dramatically reduce wrecks and improve the overall driving…

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4 questions to answer before buying an outdoor display

by Bradley Cooper — Editor, Connect Media

Before selecting an outdoor display, you need to answer a few questions such as: How will it hold up in the sunlight? How can I handle overheating? And how…

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Pharmacy kiosks deliver digital signage advertising

As self-serve kiosks become more interactive, retailers are finding new opportunities to target digital media messages to consumers and in some cases, reap…

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DOOH campaign helps travelers compare cost of living

by Bradley Cooper — Editor, Connect Media

Travelers flying into Paris got a chance to compare the cost of living around the globe with an interactive display.

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Houses of worship embrace DOOH

by Bradley Cooper — Editor, Connect Media

Digital signage isn't just for retailers anymore. Now everyone is making use of the technology, including houses of worship. While many churches use displays…

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Digital signage scores with stadium customer experience

by Bradley Cooper — Editor, Connect Media

A sports arena is already an incredibly exciting place. With all that energy, how can digital signage contribute to the fan's excitement and experience? And…

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3 ways digital signage can help government services

by Bradley Cooper — Editor, Connect Media

Government services do not always have the best reputation, due to poor communication, long wait times and bad customer service. However, government offices…

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Top 5 most read articles of 2017: Porn hack and McDonald's dominate

by Bradley Cooper — Editor, Connect Media

Digital Signage Today readers last year were highly intrigued by OOH trends and an OOH porn incident. Two of the five top read stories for 2017 covered the…

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Capitalizing on OOH viewing experience to retain customers

Customers are watching more video than ever before, especially on the go. Companies can take advantage of DOOH to both inform and retain customers.

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Top 5 blogs of 2017

by Bradley Cooper — Editor, Connect Media

We are nearing the end of 2017, and it has certainly been a crazy year for digital signage, as the industry continually produces better and better hardware and…

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Digital signage 5 for 5: October 2017

by Bradley Cooper — Editor, Connect Media

Last month, users gobbled up stories on McDonald's, software, restaurants and digital signage horror stories.

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I'm lovin' it in Italy: McDonald's launches delivery via interactive bus shelters in Milan

by Bradley Cooper — Editor, Connect Media

McDonald's transformed three bus shelters in Milan, Italy into interactive stores where customers can order via a touchscreen and have food delivered to them.

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Join the future: Participate in the 2018 Digital Signage Future Trends Report

by Bradley Cooper — Editor, Connect Media

The time has come for the 2018 Digital Signage Future Trends Report. Take the future trends survey to receive 25 percent off the final report, and enter to win…

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Digital signage 5 for 5: August 2017 edition

by Bradley Cooper — Editor, Connect Media

August's top stories really hit readers in the stomach, with topics ranging from the basics of menu boards to viral videos at the bar. One story in particular…

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