News & Media From Bradley Cooper

5 questions to determine if your digital signage is ready for production

by Bradley Cooper — Editor, Connect Media

It can be difficult to know if your digital signage idea is ready for production or if it should go through a few prototype stages. If you answer a few…

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Coca Cola bursts into digital signage

by Bradley Cooper — Editor, Connect Media

Coca Cola is working to bring digital signage to its many suppliers through a mobile app known as Neko, developed with Google. The brand is aiming to get its…

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4 questions to answer before buying an outdoor display

by Bradley Cooper — Editor, Connect Media

Before selecting an outdoor display, you need to answer a few questions such as: How will it hold up in the sunlight? How can I handle overheating? And how…

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3 reasons why customers ignore your digital signage

by Bradley Cooper — Editor, Connect Media

If your business uses digital signage, the last thing you want is for your customer to say, "no, not interested," when they see your advertising, especially on…

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Digital signage top 5 headlines: February 2018

by Bradley Cooper — Editor, Connect Media

Readers of Digital Signage Today had their sights set on interesting, innovative digital signage last month, as the top stories covered topics ranging from…

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3 tactics to keep your digital signage from annoying customers

by Bradley Cooper — Editor, Connect Media

Recently, I read a Cracked article that mentioned digital signage but not in a positive way. It identified both animated menu boards in theaters and gas…

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How digital signage can tap into visitors' emotions

by Bradley Cooper — Editor, Connect Media

All corporate buildings and retailers want to create a good atmosphere for visitors. Digital signage can help create these environments, and it can tap into a…

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Cannabis retailers get high on digital signage, analytics

by Bradley Cooper — Editor, Connect Media

The global cannabis market is massive, already soaring past the $30 billion mark, and many retail dispensaries are jumping on board. These retailers may deal…

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Indie games Undertale, Doki Doki Literature Club, offer advertising lessons

by Bradley Cooper — Editor, Connect Media

Indie games like Undertale and Doki Doki Literature Club are making a big splash in the overcrowded PC gaming market. Advertisers can learn several key lessons…

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3 elements to keep in mind when selecting a CMS

by Bradley Cooper — Editor, Connect Media

Content management can be especially challenging, since you need to pick the right system that balances ease of use with strategic depth. That being said, you…

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DOOH campaign helps travelers compare cost of living

by Bradley Cooper — Editor, Connect Media

Travelers flying into Paris got a chance to compare the cost of living around the globe with an interactive display.

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Digital signage animations deliver Valentine's Day hearts, holiday cheer

by Bradley Cooper — Editor, Connect Media

Valentine's Day is over, but retailers now have to ramp up for Easter. It can be difficult, however, to unload decorations and place them throughout the store.

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How can digital signage deliver better retail experiences to lift sales?

by Bradley Cooper — Editor, Connect Media

Retailers are in a constant state of intense competition, not just with each other, but also with online retailers. How can digital signage help give retailers…

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Digital signage top 5: January 2018 edition

by Bradley Cooper — Editor, Connect Media

Last month's top features took a peak into the future by predicting the top digital signage trends of 2018.

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Houses of worship embrace DOOH

by Bradley Cooper — Editor, Connect Media

Digital signage isn't just for retailers anymore. Now everyone is making use of the technology, including houses of worship. While many churches use displays…

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3 innovative tools the blockchain can offer digital signage

by Bradley Cooper — Editor, Connect Media

The blockchain is revolutionizing every industry, and digital signage is no exception.

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AR displays deliver 'restaurants of the future'

by Bradley Cooper — Editor, Connect Media

One company is working to push menu boards into the future through a glasses-free augmented reality experience called HoloLamp, which delivers virtual menu…

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Digital signage scores with stadium customer experience

by Bradley Cooper — Editor, Connect Media

A sports arena is already an incredibly exciting place. With all that energy, how can digital signage contribute to the fan's excitement and experience? And…

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3 ways digital signage can help government services

by Bradley Cooper — Editor, Connect Media

Government services do not always have the best reputation, due to poor communication, long wait times and bad customer service. However, government offices…

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