News & Media From Bradley Cooper

Q&A: Digital signage current, future trends (part 2)

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

David Weatherhead, CEO of Advanced, discusses key trends in the market, including the increasing growth of video walls and LED technology, as well as how…

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Lazy content should be flushed down the drain

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Earlier this week, I saw digital signage near a mall restroom with content I would have happily flushed down the toilet. Lazy content creates useless digital…

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Digital signage 5 for 5: August 2017 edition

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

August's top stories really hit readers in the stomach, with topics ranging from the basics of menu boards to viral videos at the bar. One story in particular…

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Q&A: Digital signage current and future trends part 1

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The digital signage industry may seem like a mature industry, but it continues to grow and expand in different ways. Trends are a moving target, especially in…

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Mobile integration boosts digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Retailers looking to purchase digital signage often worry that the 50-inch display won't be a match for the cell phone. One way integrators are addressing this…

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Menu boards 101: challenges, pitfalls and more

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Many restaurants are trading in dusty static boards for digital menu boards. It's obvious that menu boards are more popular than they used to be, but have we…

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Why restaurants and bars are 'Chiving On'

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Bars are hoping to inspire customers to stick around by streaming content from The Chive.

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Digital signage 5 for 5: July 2017 edition

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Readers, last month, were looking for that secret sauce to jumpstart customer experience and to answer CEO concerns about digital signage. Other top stories…

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Storytelling is key to boosting customer experience and profit

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The most common tendency with retailers is to simply give the facts about a product or service without really telling a story about them. Panelists at the ICX…

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How do you get the right data at the right time?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Amazon's success proves that those who understand their customers at a deep level will win. At a panel at the recent ICX Summit, Eric Schongalla, manager of…

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Digital signage Q&A: Education edition

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

This month Digital Signage Today is focusing on digital signage in the education vertical. Digital signage performs a number of tasks in the education vertical…

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5 tactics to keep in mind with digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Companies are focusing on delivering cross-channel experiences that truly draw in distracted customers. However, in order to improve customer experience, a…

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Digital signage June top 5: Porn, interactivity and customer experience dominate

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Last month's top stories on Digital Signage Today covered a porn hack, interactivity tactics for retailers and choosing the best manufacturer.

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Is VR a threat or an ally to digital signage?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Virtual Reality isn't science fiction anymore. What does it mean for the digital signage industry? Is VR a friend or a foe?

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Does 4K even matter?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

4K resolution looks good on paper, but does it matter in the long run?

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Last call to participate in Digital Signage Software Comparison Guide 2017

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

This year's Digital Signage Software Comparison Guide is on the horizon, and there is still time for your company to have its software included in the guide.

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3 keys to interactive digital signage solutions

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

When determining whether to integrate interactive elements into your digital signage, you need to consider content, cost and potential pitfalls.

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Top 5 May headlines: Porn hack dominates

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Readers had their minds in the gutter this month as two stories regarding a pornographic hacking incident at Union Station dominated the top headlines.

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