News & Media From Bradley Cooper

Digital signage 5 for 5: September 2017

by Bradley Cooper — Editor, Connect Media

Over the last several months, restaurants have dominated the top stories on Digital Signage Today, but September readers branched out a bit and explored topics…

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Can 'attract screens' lure in customers?

by Bradley Cooper — Editor, Connect Media

One way retailers are luring in customers to their display or kiosk is by using digital signage attract screens.

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Digital signage software: Where to begin?

by Bradley Cooper — Editor, Connect Media

Digital signage seems simple, but choosing software can be a challenge. Where do you begin?

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3 key digital signage lessons for restaurants

by Bradley Cooper — Editor, Connect Media

More restaurants than ever are embracing technologies ranging from kiosks to menu boards. I have learned a number of key lessons to help make digital signage…

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Q&A: Digital signage current, future trends (part 2)

by Bradley Cooper — Editor, Connect Media

David Weatherhead, CEO of Advanced, discusses key trends in the market, including the increasing growth of video walls and LED technology, as well as how…

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Lazy content should be flushed down the drain

by Bradley Cooper — Editor, Connect Media

Earlier this week, I saw digital signage near a mall restroom with content I would have happily flushed down the toilet. Lazy content creates useless digital…

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Digital signage 5 for 5: August 2017 edition

by Bradley Cooper — Editor, Connect Media

August's top stories really hit readers in the stomach, with topics ranging from the basics of menu boards to viral videos at the bar. One story in particular…

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Q&A: Digital signage current and future trends part 1

by Bradley Cooper — Editor, Connect Media

The digital signage industry may seem like a mature industry, but it continues to grow and expand in different ways. Trends are a moving target, especially in…

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Mobile integration boosts digital signage

by Bradley Cooper — Editor, Connect Media

Retailers looking to purchase digital signage often worry that the 50-inch display won't be a match for the cell phone. One way integrators are addressing this…

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Menu boards 101: challenges, pitfalls and more

by Bradley Cooper — Editor, Connect Media

Many restaurants are trading in dusty static boards for digital menu boards. It's obvious that menu boards are more popular than they used to be, but have we…

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Why restaurants and bars are 'Chiving On'

by Bradley Cooper — Editor, Connect Media

Bars are hoping to inspire customers to stick around by streaming content from The Chive.

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Digital signage 5 for 5: July 2017 edition

by Bradley Cooper — Editor, Connect Media

Readers, last month, were looking for that secret sauce to jumpstart customer experience and to answer CEO concerns about digital signage. Other top stories…

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Storytelling is key to boosting customer experience and profit

by Bradley Cooper — Editor, Connect Media

The most common tendency with retailers is to simply give the facts about a product or service without really telling a story about them. Panelists at the ICX…

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How do you get the right data at the right time?

by Bradley Cooper — Editor, Connect Media

Amazon's success proves that those who understand their customers at a deep level will win. At a panel at the recent ICX Summit, Eric Schongalla, manager of…

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Digital signage Q&A: Education edition

by Bradley Cooper — Editor, Connect Media

This month Digital Signage Today is focusing on digital signage in the education vertical. Digital signage performs a number of tasks in the education vertical…

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5 tactics to keep in mind with digital signage

by Bradley Cooper — Editor, Connect Media

Companies are focusing on delivering cross-channel experiences that truly draw in distracted customers. However, in order to improve customer experience, a…

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Digital signage June top 5: Porn, interactivity and customer experience dominate

by Bradley Cooper — Editor, Connect Media

Last month's top stories on Digital Signage Today covered a porn hack, interactivity tactics for retailers and choosing the best manufacturer.

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Is VR a threat or an ally to digital signage?

by Bradley Cooper — Editor, Connect Media

Virtual Reality isn't science fiction anymore. What does it mean for the digital signage industry? Is VR a friend or a foe?

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Does 4K even matter?

by Bradley Cooper — Editor, Connect Media

4K resolution looks good on paper, but does it matter in the long run?

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Last call to participate in Digital Signage Software Comparison Guide 2017

by Bradley Cooper — Editor, Connect Media

This year's Digital Signage Software Comparison Guide is on the horizon, and there is still time for your company to have its software included in the guide.

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