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Audience Measurement News

IntelliVision now offering analytics channel partner program for security cameras

December 5, 2018

IntelliVision Corp., a subsidiary of Nortek Security and Control, is offering a channel-partner program for video analytics with security cameras, dashcams…

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BrightSign players integrate BlueFox.io foot-traffic analytics

November 27, 2018

BrightSign has integrated its portfolio of media players with BlueFox.io's real-time mobile phone sensing technology. The solution, known as BlueFox for…

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YCD launches analytics tool for digital signage

November 14, 2018

YCD Multimedia has launched its YCD Insight real time analytics tool for digital signage. The tool offers data such as age, gender and viewing angle on…

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NFC Forum releases white paper on NFC trends

October 16, 2018

The NFC Forum recently released a white paper entitled, "Bridging digital and physical retail with NFC." This paper looks at how near-field communication…

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YouSpace launches human motion capture system for displays

September 26, 2018

YouSpace recently launched the first version of its human motion capture and recognition system for displays called the YouSpace Total Experience Kit. This kit…

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IntelliVision integrates cloud service to face recognition technology

August 3, 2018

IntelliVision recently upgraded its facial recognition technology by allowing it to run as a cloud-based service, in addition to edge devices and on-premise…

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2018 Digital signage software comparison guide now live

June 26, 2018

The 2018 Digital Signage Software Comparison Guide is now available for download. This guide compares and contrasts software packages based on hundreds of…

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APN Outdoor partners with Pureprofile to craft OOH research tool

February 15, 2018

APN Outdoor has partnered with Pureprofile to launch a research service called, IRIS Powered by Pureprofile. This service will allow advertisers to poll a…

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IBASE, Quividi team up for digital signage player

February 12, 2018

IBASE Technology Inc. and Quividi, a digital signage analytics company, have teamed up to provide digital signage players with Quividi's VidiReports 6.x…

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AdMobilize integrates audience analytics with media mea's digital signage

January 3, 2018

AdMobilize recently partnered with media mea to create an integrated audience analytics digital signage solution. The company's analytics solution will help…

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AdMobilize integrates analytics with Ayuda's DOOH networks

October 30, 2017

AdMobilize has partnered with Ayuda Media Systems to offer real time analytics to Ayuda's DOOH platform. End users can now measure key audience and vehicle…

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Shuttle to bring analytics to digital signage players through Quividi partnership

September 19, 2017

Shuttle, a digital signage company, has teamed up with Quividi to integrate its audience analytics solution with digital signage media players. Quividi's…

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Admobilize partners with Smartlink for OOH vehicle analytics

June 26, 2017

Admobilize has partnered with Smarlink to provide vehicle analytics solutions for the OOH industry. The companies plan to launch a plug-and-play unit to offer…

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IBM study finds current in-store and digital experiences fail to improve customer experience

May 11, 2017

An IBM study reveals current digital experiences in stores fail to improve customer experience. IBM surveyed 507 brands in 25 countries and found that the…

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SignStix and Selectronic debut digital shelf-edge solution

April 18, 2017

SignStix recently teamed up with optoelectronics company Selectronic to create a digital shelf-edge solution. The solution, called Edge by Slectronic…

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Hyundai to feature on Piccadilly Lights

March 27, 2017

The iconic London advertising location Piccadilly Lights was shut down for renovation. Hyundai, a past advertiser at the Lights, has announced it plans to…

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Survey finds DOOH/DPB on the rise with media planners

March 6, 2017

The Digital Place Based Advertising Association found in a survey that 61 percent of media planners are including DOOH and digital placed based advertising. 9…

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Pop Tracker launches OOH proof of performance platform

December 28, 2016

Pop Tracker has launched a proof of performance platform for OOH campaigns. The platform is designed to offer analytics for advertisers, according to a press…

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AdQuick launches OOH advertising marketplace

November 17, 2016

AdQuick has launched its marketplace for selling outdoor and out-of-home advertising. Businesses can use AdQuick to craft their self-service OOH campaigns…

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Location-based digital video network announces promotions, new hire

September 8, 2016

Captivate, a location-based digital video network, announced the promotion of Barb Huggett to senior vice president of advertising sales and general manager of…

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