Audience Measurement News

LiveReach Media intros social distancing digital signage

May 7, 2020

LiveReach Media has updated its motion analytics and digital signage software to enable social distancing features. With this tool, a display can notify…

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Intuiface intros support for Intel computer vision toolkit

April 27, 2020

Intuiface has announced support for Intel's OpenVINO toolkit to enable digital signage users to integrate computer vision tools without writing any code. With…

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Gen Z shoppers love the physical customer experience

February 14, 2020

While the Gen Z generation loves their mobile devices, apps and social media, they also love engaging with physical retail store associates.

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Navori Labs releases digital signage software solutions

February 6, 2020

Navori Labs has announced multiple QL digital signage software solutions including the second generation QL Mobile content management system and Computer…

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Industry Weapon hires director of sales, marketing

January 10, 2020

Industry Weapon Inc., a digital signage provider, has hired Joe Callahan as director of sales and marketing. He will lead the sales and marketing teams and…

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Live Board partners with 4 companies for DOOH solution

December 27, 2019

Live Board Inc. has partnered with SMN Corp., D.A Consortium Inc., Hivestack Inc. and Voyage Group Inc. to promote its Live Board Marketplace DOOH platform.

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Blue Bite partners with do it outdoors media for "shadowfencing" OOH solution

November 6, 2019

Blue Bite, a geofencing solutions provider, has partnered with OOH company do it outdoors media to deliver "shadowfencing" for digital billboard. Shadowfencing…

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Clear Channel Airports announces digital airport advertising network at San Jose International Airport

October 10, 2019

Clear Channel Airports has announced its digital airport advertising network at Norman Y. Mineta San Jose International Airport featuring 82 displays. The…

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Civil liberities board reviews facial recognition tech at Las Vegas airport

October 7, 2019

The Privacy and Civil Liberties Oversight Board, a five-member government board created after the Sept. 11, 2001 terror attack, has completed a review of a…

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Verizon Media launches DOOH campaign planner tool

October 1, 2019

Verizon Media, a subsidiary of Verizon Communications, has launched its DOOH Campaign Planner tool, which allows advertisers to plan and visualize campaigns in…

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Kochava partners with Cuebiq to measure OOH effectiveness in driving app downloads

September 30, 2019

Kochava Inc., a real-time mobile data solutions provider, is teaming up with consumers insights company Cuebiq to provide to provide key data into OOH campaign…

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Cedar Fair upgrades amusement parks with digital signage from Reflect, BrightSign

September 30, 2019

Cedar Fair Entertainment Company, owner of 11 amusement parks across the U.S. and near Toronto, Ontario, has updated its guest-facing digital signage networks.

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Respond Now launches voice-activated call-to-action solution

September 16, 2019

Respond Now Llc. Has launched its Respond Fast voice-activated call-to-action solution. The device uses smart speakers to tap into offline marketing…

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McDonald's adds to tech arsenal with conversational tech acquisition

September 10, 2019

McDonald's Corporation said today it will acquire voice-based conversational tech company, Apprente, adding to its growing toolkit of customer-facing tech…

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Signagelive partners with Quividi for intelligent DOOH integration

September 6, 2019

Signagelive, a cloud-based digital signage provider, has partnered with Quividi, a campaign intelligent provider for digital signage and DOOH, to integrate…

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Moving Walls acquires digital signage platform Quad42

August 29, 2019

Moving Walls, a Singapore-based advertising technology provider, has entered an agreement to acquire Quad42 Media, a digital signage management platform based…

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Firefly hires former Google, Clear Channel execs to grow OOH analytics

July 26, 2019

FireFly, a smart media platform provider, has hired Taylan Yildiz to serve as chief analytics officer and Michael Steinberg to serve as VP of media and…

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Infax, Iinside install passenger motion analytics at Jackson-Medgar Evers Airport

July 25, 2019

Infax, an airport information solutions provider, has partnered with Iinside, an indoor motion analytics company, to install its LiDAR-based iQueue analytics…

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JCDecaux partners with Neustar for DOOH mobile location intelligence

May 30, 2019

Neustar, a real-time information services company, is partnering with JCDecaux North America Inc., a subsidiary of outdoor advertiser JCDecaux, to deliver…

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Webinar addresses how to transition to interactive digital signage

May 16, 2019

Many end users are moving from traditional digital signage to interactive digital signage due to decreasing costs and complexities.

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