Spotlight on digital signage at the 2016 Rio Olympics

by Jeff Hastings — CEO, BrightSign

Digital signage is playing an integral role at the 2016 Rio de Janeiro Games unlike anything seen before at a large-scale sporting event.

US digital OOH media revenues up 11% in 2015; pacing for 9% growth in 2016

August 12, 2016

U.S. digital out-of-home media revenues grew 11 percent to $2.71 billion in 2015, the fastest growth rate in five years, according to a press release from PQ…

Clear Channel Outdoor Americas names new EVP, general counsel

August 5, 2016

Clear Channel Outdoor Americas, a division of Clear Channel Outdoor Holdings Inc, announced that Lynn Feldman has been named executive vice president and…

JCDecaux unveils double-sided digital portrait screen

July 29, 2016

U.K.-based outdoor advertiser JCDecaux has unveiled its new double-sided digital portrait screen, the A3 Fin. This is the latest addition to its digital…

What's driving the digital signage market trends?

by Ronak Bora — Senior Executive - SEO, Global Market Insights Inc.

Breakthroughs in methods of display-panel production have led to a considerable decline in cost and are predicted to positively affect digital signage market…

Digital billboards stress keeping kids learning, safe and healthy this summer

by Travis Wagoner — Editor, Networld Media Group

For school children, summer can mean long days at the pool or beach, playing outdoors, perhaps a family vacation or a variety of summer academic programs. For…

LED display manufacturer chooses augmented reality sales enablement platform

July 19, 2016

PixelFlex, a large-scale LED display manufacturer and solutions provider, has selected SpaceView's augmented reality visualization app as a tool for its sales…

Media and entertainment company writes advertising history atop NYC's largest rooftop billboard

July 19, 2016

Media and entertainment company iHeartMedia Inc has staked its claim to the New York City skyline with its new presence on one of the city's most iconic…

APN Outdoor acquires 2 digital billboard operators

July 14, 2016

APN Outdoor today announced the acquisition of two independent billboard operators, Metrospace and IOM, based in Brisbane and Melbourne, Australia…

Columbus shopping center to get new LED video display

July 14, 2016

Daktronics of Brookings, South Dakota, will design, manufacture and install a new LED video display for the Easton Gateway shopping destination in Columbus…

Planar and Leyard welcome new sales hires

July 13, 2016

Planar and Leyard have announced two new sales hires, according to a company press release.

Real-time vehicle data, analytics to be tested for digital billboard inventory

July 13, 2016

Out-of-home advertising company Adams + Fairway Outdoor Advertising and AdMobilize announced a strategic partnership to test real-time vehicle data and…

Digital signage used to reveal Australian Olympic Team's flagbearer

July 8, 2016

Australia-based outdoor advertising company APN Outdoor facilitated an announcement Wednesday to reveal the country's team flagbearer for the Olympic Games…

Montreal digital signage network expands

June 24, 2016

Cieslok Media, a Canadian provider of large-format outdoor advertising, has installed a doubled-sided digital structure located in Mirabel in Montreal along…

Digital billboard campaign introduces Audi R8 to Australia

June 22, 2016

German automobile manufacturer Audi recently launched its R8 model in Australia. As part of the advertising campaign, APN Outdoor's Elite Screens digital…

Outdoor media key to rugby campaign

June 16, 2016

BMW, sponsors of the QANTAS Wallabies rugby team in Australia, have engaged APN Outdoor, to increase awareness and promote its support of the team with an…

Digital advertising at the speed of technology

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

LED signs are more than just a showcase of vibrant, colorful and attention-getting advertising. With software that is intuitive and highly programmable, sign…

Orlando shooting victims honored on Boston digital billboards

June 13, 2016

Digital billboards displaying messages of support for the City of Orlando have been activated in Boston, according to a CBSBoston.com report.

Muhammad Ali honored on digital billboard

June 8, 2016

Former boxer Muhammad Ali, a native of Louisville, Kentucky, passed away June 3. Clear Channel Outdoor is currently running a digital tribute to Ali…

Choosing the right technology to fit your outdoor digital signage needs

In our connected age, businesses need to work smarter to grab customers' attention. One way to do this is with digital signage in outdoor environments to…