Sesame Street takes over DOOH in SeaWorld

May 9, 2018

SeaWorld Orlando recently showcased its partnership with Sesame Workshop by displaying Sesame Street characters on digital billboards in Orlando, Florida. The…

4 digital advertising trends to watch

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

Each year, the world of digital advertising transforms. The truth is that it's transforming all the time, but taking stock each year is a convenient way to…

Heathrow Airport celebrates "May the 4th" with Star Wars destinations

May 4, 2018

May the 4th is often celebrated by Star Wars fans with the phrase, "May the 4th be with you." Heathrow Airport in London by updating its digital signage with…

IBASE Debuts SI-61S Video Wall Player for UHD Multi-screen Signage

IBASE Technology Inc. debuts its SI-61S ultra-high resolution and highly expandable video wall player developed specifically for multi-screen video wall…

Ford Mustang to run DOOH campaign with Outfront Media

April 13, 2018

Outfront Media recently partnered with Ford to run a DOOH campaign in July for the Ford Mustang's 2018 model. Customers will be able to create their own custom…

ARD-037-N Bar-type Panel PC for Passenger Information System Application

IBASE Technology Inc. has released an ARD-037-N ruggedized all-in-one bar-type panel PC with a 37-inch wide LCD with optimum resolution of 1920 x 540.

Capitalizing on OOH viewing experience to retain customers

Customers are watching more video than ever before, especially on the go. Companies can take advantage of DOOH to both inform and retain customers.

IAdea Partners with Meeting Room Booking System YArooms To Rid the Office World of Unused Office Space

igital signage hardware pioneer IAdea announces partnership with meeting room software innovator YArooms. The two companies aim to reduce the number of…

Rotor Clip gains Daktronics digital billboard after lengthy court battle

October 20, 2017

Rotor Clip Company has won the rights to purchase and use a 14-foot tall by 48-feet wide DB-6000 Daktronics digital billboard. The company first attempted to…

Signarama signs 60 franchise agreements

August 24, 2017

Signarama, a digital and traditional signage company, has signed 60 franchise agreements in 2017, according to a press release.

Australian alpine resort promises winter getaway in DOOH campaign

August 8, 2017

Falls Creek, an alpine resort in Victoria, Australia, is teaming up with APN Outdoor for a DOOH winter campaign. APN Outdoor deployed several displays on…

Using Interactive Digital Signage to Increase Customer Engagement

As individuals continue to utilize mobile devices as their primary source of information, they increasingly expect instant access to information at the sight…

Daktronics upgrades Los Angeles Memorial Coliseum with 8 LED displays

June 6, 2017

Daktronics plans to design and install eight LED video displays throughout the Los Angeles Memorial Coliseum. Daktronics has been a longtime partner of the…

Exceptional 3D to Exhibit at London's Retail Digital Signage Expo

USA based manufacturer Exceptional 3D producer of Glasses-Free 3D displays will make their debut at this year’s Retail Digital Signage Expo at London Olympia…

Mall media specialist to deploy DOOH network with audio

April 17, 2017

Limited Space, a shopping center media specialist, plans to invest in a responsive DOOH advertising network. The network of displays, once deployed, will reach…

Digital signage 5 for 5: March edition

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

March was a big month for Digital Signage Today, as we saw trends, innovation and informational digital signage dominate the top stories of the month. One top…

Daktronics to deploy UHD LED display at corporate office in Paris

April 3, 2017

Daktronics recently installed an Ultra High Definition LED display at commercial property company Unibail-Rodamco's corporate office in Paris. The display is…

Hyundai to feature on Piccadilly Lights

March 27, 2017

The iconic London advertising location Piccadilly Lights was shut down for renovation. Hyundai, a past advertiser at the Lights, has announced it plans to…

Close to Hawkeye 200 ▪ Focus on MBI5353

In ISE 2017, the main theme of Macroblock is Hawkeye 200 *1. Hawkeye 200 uses MBI5353 which has four advantages:

Clear Channel campaign calls attention to missing children

February 22, 2017

Clear Channel Outdoor Americas recently teamed up with the The National Center for Missing & Exploited Children to run a DOOH campaign in Albuquerque, New…