Display Technology

Webinar offers expert insight on digital display design, content best practices

Omnivex digital designer Rich Archer shares his expertise on creating compelling and engaging digital display content and design.

Photo by istock.com

June 9, 2020 by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

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Is your digital signage and digital display content doing the job you want? Is it catching attention? Is it engaging with your audience?

Determining how to make all those things happen begins with the design and content, according to Rich Archer, a digital designer at Omnivex.

Archer, in an informative free one-hour webinar, shares his expertise and insight on how to build effective digital content. The event, sponsored by Omnivex, provides informative tips and advice and provides examples of how to create compelling digital content.

There needs to be a strategy before deployment and there needs to be continual assessment and evaluation to ensure the digital content is doing the job — that it's catching customer attention, engaging the customer and driving greater revenue.

Archer also offers up insight on popular digital design trends taking place in 2020 and how and why data plays a critical part in the content process.

It's a don't miss event for anyone involved in creating, developing and deploying digital content.

About Judy Mottl

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Judy Mottl is the editor of RetailCustomerExperience.com and DigitalSignageToday.com at Connect Media. She is an award-winning editor, reporter and blogger who has worked for top media for nearly four decades,  including AOL, InformationWeek and Internet News, as well as for leading technology providers including HP. She’s written everything from breaking news to in-depth industry trends and reported on technology long before the internet arrived, including the debut of the first smartphone. When she's not sharing insights on digital signage deployments and trends in retail customer experience she's on the beach or watching the latest live murder trial.

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Omnivex

Omnivex digital signage software enables organizations to collect, present, and share information in real-time, on any screen.

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