Sesame Street takes over DOOH in SeaWorld
SeaWorld Orlando recently showcased its partnership with Sesame Workshop by displaying Sesame Street characters on digital billboards in Orlando, Florida. The Clear Channel Outdoor billboards showed the characters for five minutes at 7, 8 and 9 a.m and at 4, 5 and 6 p.m., according to an announcement.
The campaign showed six different Sesame Street characters across 52 billboards, and it advertised Sesame Street's arrival at SeaWorld in 2019.
Sesame Street is celebrating its 50th anniversary in 2019 as well, according to the release.
Image via Clear Channel Outdoor
Companies: Clear Channel Outdoor