Heathrow Airport celebrates "May the 4th" with Star Wars destinations

May the 4th is often celebrated by Star Wars fans with the phrase, "May the 4th be with you." Heathrow Airport in London by updating its digital signage with fictional destinations from the Star Wars universe, according to a report by Huffington Post.

The airport displayed destinations such as Kamino, Jakku and Tatooine, although the displays warned "sandstorms" might cause delays. It also offered a trip to the Death Star, although warning it could be a "trap."

Topics: Content, Customer Experience, Digital Billboards

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