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Advertising News & Media

DOOH advertising rises nearly 80% in 2021 Q2

August 31, 2021

OOH advertising revenue increased 38% — with DOOH jumping almost 80% — in the second quarter of 2021 compared to the previous year, accounting for $2 billion…

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DOOH market to grow to $21.35B by 2030

August 16, 2021

Globally, the DOOH advertising market should reach $21.35 billion in revenue by 2030, according to a report from ResearchAndMarkets.com.

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Intelligent Media Enhances the Patient Experience with Xibo Signage

“I think that Xibo is the ideal platform for any kind of digital signage project. The Xibo ecosystem provides you with so many options and tools to build the…

Presented by Xibo Signage

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Boost by Wrapify now part of Samsara App Marketplace

June 24, 2021

Boost by Wrapify, the software-as-a-service subscription company servicing transit out-of-home and branded fleet companies, is now part of the Samsara App…

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National Cinemedia president retires

June 14, 2021

National Cinemedia Inc., a cinema advertising network, has announced that Clifford E. Marks will be retiring from his role of president on July 1. Scott…

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Are ATMs, digital signage a good fit?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Are ATMs and digital signage a good fit? How can they work together to deliver an omnichannel experience?

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Digital Communications in a Post-Pandemic World

Relevant, real-time information has never been as important as it has been since the start of the COVID-19 pandemic. Digital signage provides a powerful tool…

Presented by Omnivex

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Digital signage powers up transportation

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The transportation industry took a big hit during COVID-19, as customers hunkered down during stay-at-home orders. However, now with the world starting to…

Presented by Omnivex

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McDonald's makes upselling simple with digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Getting customers to try new items at restaurants can be a challenge, as some might either be hesitant or they simply don't see the appeal of the item at that…

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GKI Group introduces robotic bartender

May 24, 2021

GKI Group, an Israel based development company, recently launched Cecilia.ai, a robotic bartender that responds to voice commands, according to a company blog.

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Uber, Lyft turn to digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

In recent years, multiple companies have begun to invest in vehicle digital signage, and one company in particular is delivering digital signage directly to…

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Reimagining digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

A live webinar entitled "Digital Signage Reimagined," hosted by Digital Signage Today and sponsored by Intel addressed how digital signage has evolved and how…

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Digital Signage Reimagined

Digital signage is evolving – it’s no longer a simple screen that plays a looping video – it’s no longer a stand alone device. Reimagined digital signage is a…

Presented by DigitalSignageToday.com

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Gallery Digital Signage intros digital display hand sanitizer kiosks

May 3, 2021

Gallery Digital Signage has released a line of freestanding and wall-mountable digital display hand sanitizer kiosks. These BrightShow kiosks include a…

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Clear Channel delivers 135,000 square feet of digital signage in Vegas

April 29, 2021

Clear Channel Outdoor Americas recently partnered with Resorts World Las Vegas to deliver more than 135,000 square feet of outdoor digital signage at its…

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Velocity appoints president, chairman

April 27, 2021

Velocity, a managed services, digital signage and DOOH company, has appointed Mark Walker as president and Greg Kiley as chairman. Walker and Kiley will also…

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Lamar to honor teachers on digital billboards

April 26, 2021

Lamar Advertising Co. will celebrate Teacher Appreciation Week from May 3-7 by honoring teachers on its digital billboards. Anyone can submit a form with a…

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StreetMetrics adds leaders to strategic advisory board

April 21, 2021

StreetMetrics, a third party media measurement company for DOOH advertisements on vehicles, has added Lynda Clarizio and Jim MacCurtain to its advisory board.

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Privacy vs personalization: Finding the balance

by Nikoletta Bika

What is more important: personalization or privacy? Personalization requires data collection and analysis, and data privacy often hinges on restricting these…

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Programmatic OOH grows in Hong Kong, report says

April 20, 2021

VIOOH, an OOH marketplace, has released its State of the Nation report for Hong Kong. The report found that 84% of respondents have bought, planned or placed…

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