DOOH Advertising News

Visual Art sails into Denmark with acquisition of City Media

September 13, 2017

Visual Art, a DOOH and digital signage company based in Sweden, has acquired City Media, a high impact large format media company based in Denmark.

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Resignation Media to bring The Chive DOOH network to bar trivia

September 11, 2017

Resignation Media has partnered with Buzztime to integrate its DOOH network, Chive TV, with Buzztime's bar trivia solution. Chive TV offers a five-hour loop of…

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APN Outdoor reaches 100 digital billboards in Australia

September 8, 2017

APN Outdoor, has exceeded its goal of reaching 100 digital billboards in Australia in 2017. The company's Elite Screens digital billboards, which allows…

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Smirnoff Cider offers summer buzz with DOOH campaign

August 25, 2017

Diageo recently launched a DOOH campaign for its vodka-based fruit cider — Smirnoff Cider — in Australia and the U.K. The alcohol supplier teamed up with…

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Signarama signs 60 franchise agreements

August 24, 2017

Signarama, a digital and traditional signage company, has signed 60 franchise agreements in 2017, according to a press release.

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Branded Cities Network acquires Clear Channel Canada

August 21, 2017

Branded Cities Network recently acquired Clear Channel Outdoor's 50.001 percent interest in Clear Channel Canada, thus becoming the full owner of the Canadian…

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Cannabis DOOH gets high with Tommy Chong weed travel show

August 21, 2017

Cannabis Club TV, a DOOH network focused on the cannabis industry, is launching 20 channels. These channels will feature shows covering sports, cooking and a…

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Report: Indian digital signage market to grow more than 18% by 2022

August 9, 2017

The Indian digital signage market is expected to grow at a compound annual growth rate of 18 percent from 2012 to 2022, according to a report by ReportsBuyer.

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Nielsen acquires AI marketing tool

August 9, 2017

Nielsen recently acquired vBrand, a startup that recently developed a machine-learning platform for sports marketing campaigns. Nielsen plans to integrate this…

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Australian alpine resort promises winter getaway in DOOH campaign

August 8, 2017

Falls Creek, an alpine resort in Victoria, Australia, is teaming up with APN Outdoor for a DOOH winter campaign. APN Outdoor deployed several displays on…

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AdSemble launches cross-platform digital billboard performance tool

August 7, 2017

AdSemble, a online DOOH marketplace, has launched a cross-platform digital billboard performance report. This report will allow advertisers to examine their…

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Clear Channel Outdoor integrates real-time mobile analytics for DOOH campaigns

August 7, 2017

Clear Channel Outdoor Americas, a subsidiary of iHeart Media Inc, has integrated Cuebiq's location intelligence and attribution solutions to its Radar line of…

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TouchTunes Media inks partnership for programmatic DOOH advertising

August 3, 2017

TouchTunes Media has partnered with Domedia and Rubicon Project to enable programmatic advertising campaigns on Domedia's DOOH network, according to a press…

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JCDecaux deploys 80-inch displays in London

August 2, 2017

JCDecaux, a DOOH company, has launched its Gateline Channel in London, which includes several 80-inch digital six sheet screens. The company deployed them at…

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Clear Channel Airports extends digital signage partnership with Des Moines International Airport

July 26, 2017

Clear Channel Airports, a subsidiary of iHeartMedia Inc., has signed a five-year partnership with Des Moines International Airport to offer digital and…

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Clear Channel Airports inks deal with Bangor International Airport for digital signage network

July 24, 2017

Clear Channel Airports, a subsidiary of iHeartMedia Inc., has signed a five-year contract with Bangor International Airport in Maine, to deliver a digital and…

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OOH company Pearl Media promotes new CRO, COO

July 17, 2017

Pearl Media, an OOH media company, has promoted Anthony Petrillo as chief revenue officer and Jen Lee Almeida as COO, according to a press release.

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Digital signage partnership to deliver audience measurement for networks

July 10, 2017

Signagelive has partnered with Admobilize to deliver audience analytics and dynamic creative tools to digital signage networks. Admobilize's analytics platform…

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DOOH companies compete in creativity

July 10, 2017

Ocean, a DOOH media owner, has now launched its 8th annual competition for creative DOOH ideas. The competition is designed to find companies that use…

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JCDecaux expands London network with 40 displays

June 28, 2017

JCDecaux recently won a contract with the London borough of Bromley to deploy 40 OOH displays. The company will deploy the screens in the town center and the…

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