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DOOH Advertising News

Chive Media Group launches Atmosphere streaming service

January 2, 2019

Chive Media Group, a digital media and DOOH company, has launched its streaming portal Atmosphere. This portal comes with five family friendly channels for…

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IDOOH International partners with Abercairn Digital for in-vehicle displays in Nigeria

January 2, 2019

IDOOH International has partnered with Abercairn Digital to deploy 1,000 in-vehicle displays in Lagos, Nigeria. These 10-inch displays will offer news…

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Billups selects Nicholas Wotten as SVP of marketing

December 21, 2018

Billups, an OOH advertising company, has selected Nicholas Wotten to serve as senior vice president of marketing. Wotten will help launch Billup's technology…

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Amobee, Place Exchange launch OOH programmatic marketplace

December 20, 2018

Amobee, a digital marketing technology company, has partnered with Place Exchange to launch a programmatic marketplace for OOH media. Customers can bid for…

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JCDecaux launches advertising platform at Changi Airport

December 12, 2018

JCDecaux Singapore, a subsidiary of outdoor advertiser JCDecaux, has launched its Digital Duty-Free Totem advertising platform at Changi Airport. It consists…

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Adelphic expands DOOH inventory

December 12, 2018

Adelphic, a self-service platform for cross-channel programmatic advertising, has integrated digital-out-of-home inventory from Rubicon Project's private…

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OOH revenue up by 3.8 percent

December 7, 2018

OOH advertising revenue rose by 3.8 percent in the third quarter of 2018, compared to 2017, and DOOH accounted for 28 percent of total OOH spending, according…

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Gate Reality to unveil 3-D AR mural

December 6, 2018

Gate Reality, a virtual realities production house, has teamed up with Allover Media, an experiential advertising agency, to launch Augmented Shoreditch, an…

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PerceptIn announces intelligent advertising vehicle for DOOH

December 4, 2018

PerceptIn has launched its DragonFly Intelligent Advertising Vehicle, which uses robotics, displays and interactive technology to engage with customers. It…

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Vistar Media selects Chris Waterman as global director of publisher partnerships

November 30, 2018

Vistar Media, a programmatic DOOH technology provider, has selected Chris Waterman as director of publisher partnerships. Prior to joining Vistar, Waterman…

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Wow Media deploys digital billboards in Los Angeles

November 21, 2018

Wow Media has deployed four 1,200-square-foot digital billboards in Los Angeles on I-405. The billboards will be seen by the 379,000 vehicles that travel I-40…

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Meridian partners with Samsung SDS America on digital signage solution

November 16, 2018

Meridian has partnered with Samsung SDS America, the U.S. subsidiary of Samsung SDS, to produce digital out-of-home signage solutions for a variety of…

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Intersection expands ad partnership with San Francisco MTA

November 15, 2018

Intersection is extending its advertising partnership with the San Francisco Municipal Transportation Authority. The company will continue to sell ads on the…

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Ayuda partners with Blip to drive incremental revenue to DOOH

November 2, 2018

Ayuda Media Systems is partnering with Blip, a marketplace for digital billboards, to integrate Ayuda's DOOH tools with Blip's marketplace, according to a…

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Formetco deploys digital billboard for Cobb Galleria Center in Atlanta

October 29, 2018

Formetco, an OOH company, has deployed a 100-foot digital billboard at the Cobb Galleria Centre property, directly facing the SunTrust Park, home of the…

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Adomni and AdMobilize partner to integrate audience data into DOOH

September 20, 2018

Adomni and AdMobilize recently partnered to integrate real-time audience data tools into Adomni's DOOH marketplace. Digital billboard owners can list their…

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Watchfire Signs' display highlights hurricane info in North Carolina

September 14, 2018

An outdoor Watchfire Signs display in Greensboro, North Carolina, is currently displaying tracking information on Hurricane Florence. The 16-millimeter sign…

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Lumo Digital Outdoor selects Ayuda to power DOOH platform

September 12, 2018

Lumo Digital Outdoor has selected Ayuda Media Systems' platform to power its DOOH services. Ayuda will provide digital scheduling, sales, back-office…

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JCDecaux Singapore unveils bus shelter advertising network

September 11, 2018

JCDecaux Singapore recently deployed displays in its bus shelter advertising network. The company uses its SmartContent platform to manage content on the…

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Clear Channel pays tribute to Burt Reynolds in DOOH campaign

September 7, 2018

Clear Channel Outdoor launched a campaign today paying tribute to the late Burt Reynolds. The company is running the campaign across its national digital…

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