DOOH Advertising News

Adomni and AdMobilize partner to integrate audience data into DOOH

September 20, 2018

Adomni and AdMobilize recently partnered to integrate real-time audience data tools into Adomni's DOOH marketplace. Digital billboard owners can list their…

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Watchfire Signs' display highlights hurricane info in North Carolina

September 14, 2018

An outdoor Watchfire Signs display in Greensboro, North Carolina, is currently displaying tracking information on Hurricane Florence. The 16-millimeter sign…

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Lumo Digital Outdoor selects Ayuda to power DOOH platform

September 12, 2018

Lumo Digital Outdoor has selected Ayuda Media Systems' platform to power its DOOH services. Ayuda will provide digital scheduling, sales, back-office…

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JCDecaux Singapore unveils bus shelter advertising network

September 11, 2018

JCDecaux Singapore recently deployed displays in its bus shelter advertising network. The company uses its SmartContent platform to manage content on the…

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Clear Channel pays tribute to Burt Reynolds in DOOH campaign

September 7, 2018

Clear Channel Outdoor launched a campaign today paying tribute to the late Burt Reynolds. The company is running the campaign across its national digital…

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Adomni selects Larry Grella to serve as VP of sales and marketing

August 28, 2018

Adomni, an online platform for DOOH advertising, has selected Larry Grella to serve as vice president of sales and marketing. Prior to joining Adomni, Grella…

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Ultravision expands manufacturing facility with $4 million investment

August 21, 2018

Ultravision International, an LED display manufacturer, has invested $4 million to open new manufacturing lines at its facility in Dallas, Texas. The company…

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Intersection to power OOH at Philadelphia transit station

July 31, 2018

The Southeastern Pennsylvania Transportation Authority and NRG Energy are teaming up to transform the Pattison Stations at the Sports and Entertainment Complex…

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Ultravision International installs LED digital billboard in Scotland

July 30, 2018

Ultravision International has installed an outdoor LED digital billboard in Glasgow, Scotland. Clear Channel UK manages the 5.49- by 3.66-meters display, which…

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Absen supplies LED displays for World Cup 2018

July 17, 2018

Absen recently deployed its A1099, A1699 and C15 LED displays at the Kazan Arena, Rostov Arena and Kalinigrad Stadium in Russia for World Cup 2018. The…

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Lamar Advertising Company partners with Clear Channel for DOOH airport campaign

July 10, 2018

Lamar Advertising Company has partnered with Wieden-Kennedy, OMA, Clear Channel Outdoor and Wow Media to launch a DOOH campaign for the Los Angeles…

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DOOH company Nearbuy Group acquires retail experience company NexusEngage

July 10, 2018

Nearbuy Group, an advertising tech company based in Dubai, has acquired NexusEngage Ltd., a U.K. based company that delivers targeted retail experiences…

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ANC expands partnership with University of Louisville for 3 video display systems

July 5, 2018

The University of Louisville has expanded its partnership with ANC to deploy three video display systems at Papa John's Cardinal Stadium in Louisville…

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Albuquerque selects Clear Channel for emergency digital signage alerts

July 2, 2018

Mayor Tim Keller of Albuquerque, New Mexico, recently announced that the city has chosen Clear Channel Outdoor's digital billboard network to display real-time…

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Google extends DOOH campaign in UK

June 29, 2018

Google has extended its DOOH campaign in the U.K. called, "Make Google Do It,", which advertisers Google Assistant. The campaign specifically presents all the…

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Icon Multimedia and Sice to deploy Deneva-powered digital signage for Port Authority of Barcelona

June 21, 2018

The Port Authority of Barcelona has signed a 2-year contract with Sice to deploy digital signage from Icon Multimedia. This digital signage will provide…

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Ocean Outdoor acquires Scottish OOH company Forrest Media

June 7, 2018

Ocean Outdoor Ltd, an OOH company based in the U.K., has acquired Forrest Media, a large format outdoor media provider in Scotland. Through this acquisition…

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NJ Transit and Intersection deploy interactive digital signage kiosks

June 4, 2018

Intersection, a smart cities company, recently deployed its IxNTouch interactive information kiosks to rail and light rail station platforms in the NJ Transit.

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Lego Star Wars rolls out DOOH campaign

May 29, 2018

Lego recently launched a DOOH campaign, inviting shoppers in the U.K. to create their own galaxy using digital Lego blocks, following the launch of Solo: A…

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JCDecaux Singapore unveils selfie Absolut DOOH campaign

May 25, 2018

JCDecaux Singapore, an outdoor advertiser, recently unveiled a live social feed DOOH campaign for Absolut, a vodka brand at Singapore Changi Airport. The…

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