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DOOH Advertising News

Mesmerize partners with Pharmacy Health Network for OOH at pharmacies

April 25, 2019

Mesmerize, an OOH media company, has partnered with Pharmacy Health Network, an OOH digital network, to help educate and advertise customers at pharmacies. As…

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New Tradition signs lease for exclusive advertising rights on One Times Square digital signage

April 16, 2019

New Tradition, an OOH advertising firm, has signed a lease agreement with real estate company Jamestown LLP for digital signage in development at One Times…

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Adomni to intro audience analytics for DOOH

April 2, 2019

Adomni, a DOOH purchasing platform, plans to introduce a platform to allow DOOH customers to purchase advertisements based on audience analytics. The company…

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PerceptIn offering IoT module for measuring DOOH effectiveness

March 29, 2019

PerceptIn recently launched its PerceptIn Intelligent Viewer Tracking Module, which allows DOOH advertisers to create in-store customer profiles and measure…

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Hivestack hires VP of sales

March 26, 2019

Hivestack, a DOOH marketing technology company, has hired Matthew Oliver to serve as vice president of sales.

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Daktronics to unveil LED street furniture

March 20, 2019

Daktronics is getting ready to launch its LED street furniture solution, which will feature 2.9-millimeter line spacing for OOH advertising. It will also soon…

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Clear Channel Outdoor releases financial report for 2018

March 19, 2019

Clear Channel Outdoor Holdings Inc. recently released its financial report for the last quarter of 2018 and the entire year. The report revealed a boost in…

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Visual Graphic Systems installs digital video banners at Yankee Stadium

March 1, 2019

Visual Graphic Systems has installed digital video banners at concession stands throughout Yankee Stadium in Bronx, New York City.

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DOOH.com appoints 2 managing partners

March 1, 2019

DOOH.com, a creative production studio for DOOH advertising campaigns, has promoted Jeremey Taylor and Neil McKenney to the position of managing partners.

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Watchfire Signs deploys 7,000 square foot digital billboard in Puerto Rico

February 18, 2019

Watchfire Signs partnered with Bmedia Group to deploy a 7,000-square-foot digital billboard in Guaynabo, Puerto Rico, just prior to the Centro Internacional de…

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BrightSign integrates media players with Adomni for DOOH buying

February 6, 2019

BrightSign Llc. said it media players now support Adomni, a marketplace for digital-out-of-home advertising. End users can now allow advertisers to share their…

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Vistar Media launches third party measurement suite for DOOH

February 4, 2019

Vistar Media has launched its third party measurement suite, which provides key offerings from foot traffic measurement specialists such as MFour, PlaceIQ and…

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Formetco installs LED displays 430 feet above ground

January 23, 2019

Formetco, an outdoor advertising manufacturer, has partnered with Georgia's Own Credit Union and DeNyse Companies to deploy two digital building-top signs in…

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Rouge Media adds more than 1,000 colleges to media network

January 16, 2019

Rouge Media has added more than 1,000 colleges to its media network. The company offers the colleges a variety of media solutions such as digital videos and…

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Chive Media Group launches Atmosphere streaming service

January 2, 2019

Chive Media Group, a digital media and DOOH company, has launched its streaming portal Atmosphere. This portal comes with five family friendly channels for…

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IDOOH International partners with Abercairn Digital for in-vehicle displays in Nigeria

January 2, 2019

IDOOH International has partnered with Abercairn Digital to deploy 1,000 in-vehicle displays in Lagos, Nigeria. These 10-inch displays will offer news…

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Billups selects Nicholas Wotten as SVP of marketing

December 21, 2018

Billups, an OOH advertising company, has selected Nicholas Wotten to serve as senior vice president of marketing. Wotten will help launch Billup's technology…

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Amobee, Place Exchange launch OOH programmatic marketplace

December 20, 2018

Amobee, a digital marketing technology company, has partnered with Place Exchange to launch a programmatic marketplace for OOH media. Customers can bid for…

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JCDecaux launches advertising platform at Changi Airport

December 12, 2018

JCDecaux Singapore, a subsidiary of outdoor advertiser JCDecaux, has launched its Digital Duty-Free Totem advertising platform at Changi Airport. It consists…

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Adelphic expands DOOH inventory

December 12, 2018

Adelphic, a self-service platform for cross-channel programmatic advertising, has integrated digital-out-of-home inventory from Rubicon Project's private…

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