DOOH Advertising News
Outfront Media celebrates Valentine's Day with AR DOOH campaign
February 14, 2020
Outfront Media Inc. has launched a augmented reality DOOH Valentine's Day campaign across the U.S. Customers can scan QR codes on smaller DOOH assets or visit…
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Gu launches interactive Tweet-driven DOOH Valentine's Day campaign
February 13, 2020
Gu, a dessert brand based in London, has launched its Love Notes DOOH campaign with Grand Visual. The campaign invites users to submit romantic tweets inspired…
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Curb Taxi Media offering DOOH taxi network
January 29, 2020
Curb Taxi Media, a taxi advertiser, has launched a network of programmatic smart taxi tops in New York City. Advertisers can deliver DOOH campaigns on displays…
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Outfront Media selects senior VP for West Coast
January 22, 2020
Outfront Media Inc. has selected Rob McGovern to serve as senior vice president of national sales in Los Angeles. He will lead the West Coast national sales…
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Rubicon Project partners with IZON Network for DOOH access
December 31, 2019
Rubicon Project, an advertising exchange, has partnered with IZON Network Inc. to allow advertisers and brands to access more than 6,000 DOOH displays and 2.…
read nowLive Board partners with 4 companies for DOOH solution
December 27, 2019
Live Board Inc. has partnered with SMN Corp., D.A Consortium Inc., Hivestack Inc. and Voyage Group Inc. to promote its Live Board Marketplace DOOH platform.
read nowAdams Outdoor partners with Vistar Media for programmatic DOOH
December 23, 2019
Adams Outdoor Advertising, an OOH media supplier, has partnered with Vistar Media to integrate programmatic technology into AOA's nearly 300 digital billboards…
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Wow Media launches light installation on digital billboard
December 19, 2019
Wow Media, a digital signage operator, has launched a light installation on its 1,200 square foot digital displays across Southern California's 405 freeway. By…
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Clear Channel delivers digital advertising to Jackson-Medgar International Airport
December 17, 2019
Clear Channel Airports, the airport subsidiary of Clear Channel Outdoor Holdings Inc., has launched a digital and print advertising network for Jackson-Medgar…
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IG partners with Grand Visual to deliver breaking financial news to DOOH
December 4, 2019
IG, a financial trading company based in the U.K., has partnered with Grand Visual to stream breaking news stories and images from its website on JCDecaux's…
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Watchfire Signs completes signage renovation for Las Vegas Fremont Street Experience
November 27, 2019
Watchfire Signs has officially shipped out the rest of its digital signage modules for the renovation of the Fremont Street Experience digital canopy in Las…
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Watchfire Signs partners with Blip for DOOH advertising
November 8, 2019
Watchfire Signs, a digital billboard manufacturer has partnered with Blip, an OOH revenue company to integrate its Ignite OA software with Blip's platform.
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Blue Bite partners with do it outdoors media for "shadowfencing" OOH solution
November 6, 2019
Blue Bite, a geofencing solutions provider, has partnered with OOH company do it outdoors media to deliver "shadowfencing" for digital billboard. Shadowfencing…
read nowTalon partners with SafeGraph for intelligent DOOH
October 8, 2019
Talon Outdoor, an OOH media company, has partnered with SafeGraph, a provider of point-of-interest data to integrate more audience insights into its media…
read nowVerizon Media launches DOOH campaign planner tool
October 1, 2019
Verizon Media, a subsidiary of Verizon Communications, has launched its DOOH Campaign Planner tool, which allows advertisers to plan and visualize campaigns in…
read nowKochava partners with Cuebiq to measure OOH effectiveness in driving app downloads
September 30, 2019
Kochava Inc., a real-time mobile data solutions provider, is teaming up with consumers insights company Cuebiq to provide to provide key data into OOH campaign…
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UK OOH operators come together to support Missing People Campaign
September 20, 2019
A variety of OOH operators in the U.K. including JCDecauz, Maxx Media, Limited Space and Perfect Fit Media have come together to support the charity Missing…
read nowGlobal OOH is up 7.5%
September 17, 2019
Global OOH advertising revenues increased by 7.5% to $56 billion in 2018, according to research from PQ Media. Growth drivers included live updates during…
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Intersection installs large format video wall at NJ Transit station
September 13, 2019
Intersection, a smart cities technology company, recently installed a 165-inch video wall at NJ Transit's Secaucus Junction Station in Secaucus, New Jersey.
read nowSolus Ad Solutions integrates Edge1 Outdoor Media Management Software
September 11, 2019
Solus Ad Solutions, an independent OOH advertising company, has selected Edge1 Platform's Outdoor Media Management Software for its sites across Kerala, India.
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