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DOOH Advertising News

Media mea delivers interactive outdoor displays to Malta

January 3, 2018

Media mea, a display manufacturer, has deployed 10 MECO 70-inch outdoor interactive kiosks around the Castille Place in Valletta, Malta. The kiosks will offer…

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AdMobilize integrates audience analytics with media mea's digital signage

January 3, 2018

AdMobilize recently partnered with media mea to create an integrated audience analytics digital signage solution. The company's analytics solution will help…

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APN Outdoor enables rugby fan battle with digital signage

December 28, 2017

APN Outdoor recently deployed several displays at Auckland Airport in Auckland, New Zealand, which allows rugby fans to show their support for their favorite…

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Branded Cities earns large minority investment from Shamrock Capital

December 14, 2017

Branded Cities, an OOH media company, recently received a large minority investment from Shamrock Capital, a media investment firm. As part of the investment…

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JCDecaux partners with Neustar to provide OOH media analytics

December 12, 2017

JCDecaux, an OOH media company, has partnered with Neustar, a real-time information provider, to launch an OOH media analysis package. The solution will use…

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Toshiba delivers UHD displays to StubHub Center

December 6, 2017

Toshiba America Business Solutions recently delivered a next-generation scoreboard and ribbon displays to StubHub Center in Los Angeles, home of the National…

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AdMobilize intros vehicle recognition solution for DOOH

December 5, 2017

AdMobilize has launched a vehicle recognition engine that detects and recognizes vehicles in real time. OOH advertisers and media companies can use the engine…

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Citilabs intros OOH analytics solution

November 30, 2017

Citilabs, a mobility analytics company, recently launched its Streetlytics platform, which analyzes key traffic patterns, volumes and traveler demographics.

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Lakeland Magic slam dunks with 7 LED displays

November 29, 2017

The RP Funding Center, the home arena of the G league basketball team Lakeland Magic, recently upgraded with seven LED displays. Daktronics provided the arena…

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IBASE webinar to offer outdoor digital signage tips

November 20, 2017

IBASE  Technology USA and Digital Signage Today are hosting a webinar on outdoor digital signage deployment. The webinar, set for 1 p.m., Nov. 30, will focus…

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Intersection earns $150 million in funding round

November 16, 2017

Intersection, a smart cities technology company, recently closed a $150 million funding round. The company plans to use the funds to grow its Link network…

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McDonald's DOOH campaign captures traffic appetites

November 15, 2017

McDonald's recently appealed to 'hangry' drivers stuck in traffic with a DOOH campaign called Traffic Busters. This campaign, produced by Grand Visual, ran…

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Qatar malls upgrade DOOH network with digital signage software

November 14, 2017

Elan Media, a DOOH provider, recently upgraded its network in malls throughout Qatar with digital signage software. The company selected BroadSign…

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Watchfire Signs partners with Yesco for DOOH Utah project

November 6, 2017

Watchfire Signs and Yesco have announced a joint DOOH project in St. George, Utah. The companies have already deployed two HD digital billboards to feature…

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London OOH Piccadilly Lights powers on after hiatus

November 2, 2017

The Piccadilly Lights, a OOH advertising location in London, recently went live after a 9-onth hiatus. Landsec, the owner of Piccadilly, partnered with Ocean…

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AdMobilize integrates analytics with Ayuda's DOOH networks

October 30, 2017

AdMobilize has partnered with Ayuda Media Systems to offer real time analytics to Ayuda's DOOH platform. End users can now measure key audience and vehicle…

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Vision Media teams up with National CineMedia for digital lobby network

October 26, 2017

Vision Media, a media management company, has signed a sales agreement with National CineMedia to push advertising content on the TrailerVision digital lobby…

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Christie Experiential Network inks partnership to provide a larger DOOH network

October 25, 2017

The Christie Experiential Network, a platform from Christie, has inked a partnership with Times Square Strategies and MVP Interactive to expand its movie…

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Digital advertising spend to hit $420B by 2022

October 25, 2017

Digital advertising spending is expected to rise from $184 billion in 2017 to $420 billion in 2022, despite the impact of ad blockers This spending takes into…

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Branded Cities, Cadillac Fairview redesign Canadian DOOH screen

October 18, 2017

Branded Cities, an OOH company, is teaming up with Cadillac Fairview to combine two adjacent digital screens on the CF Tec Digital Tower in Toronto, Canada…

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