DOOH Advertising News
Frost & Sullivan report global smart cities to surpass $2 trillion by 2025
April 17, 2018
Smart cities are expected to create a market value of more than $2 trillion by 2025, according to a report by Frost & Sullivan. The growth of AI is a key…
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Ford Mustang to run DOOH campaign with Outfront Media
April 13, 2018
Outfront Media recently partnered with Ford to run a DOOH campaign in July for the Ford Mustang's 2018 model. Customers will be able to create their own custom…
read nowDOOH market to grow by 12.6% from 2017 to 2023
April 12, 2018
The global DOOH market is expected to grow at a compound annual growth rate of 12.6 percent from 2017 to 2023, according to a report by Allied Market Research.
read nowVal Morgan Outdoor selects Ayuda's software for ad operations
April 6, 2018
Val Morgan Outdoor, an Australia-based OOH media owner, has selected Ayuda's software platform to handle sales, digital ad serving and "customer-facing…
read nowAyuda unveils Revenue Intelligent platform for DOOH
April 4, 2018
Ayuda Media Systems recently announced the launch of its Revenue Intelligent platform for OOH and DOOH media holders. The platform uses Ayuda's optimization…
read nowPing HD partners with Adcorp360 for DOOH supermarket network
April 2, 2018
Ping HD has partnered with Adcorp360, a grocery advertising group, to provide its EngagePHD content management platform throughout 2,500 grocery stores in the…
read nowPixelFlex delivers digital signage on tap for Beer Park
March 30, 2018
PixelFlex has deployed its FlexUltra 1.9-millimeter LED video wall solution at the Fountains of Bellagio Beer Park at the Paris Las Vegas Hotel & Casino.
read nowDaktronics to display LED video solutions
March 27, 2018
Daktronics plans to showcase its LED video solutions at Digital Signage Expo on March 28 and 29 in Las Vegas. The company will show its 1.9-millimeter LED…
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EBay runs DOOH campaign for spring shoppers
March 26, 2018
EBay recently ran a DOOH campaign to encourage shoppers to "make springtime spectacular" in the U.K. 72andSunny created the campaign and Grand Visual produced…
read nowOutfront Media powers OOH mental health awareness campaign with University of Michigan
March 22, 2018
Outfront Media Inc. is partnering with the University of Michigan Counseling and Psychological Services to launch an OOH campaign called, "Who can relate?" to…
read nowTalon Outdoor opens doors in US
March 14, 2018
Talon Outdoor, an OOH agency, has opened an office in New York, its first location in the U.S. This is part of an effort to offer its technology-integrated…
read nowMinnesota United FC upgrades soccer stadium with Daktronics' LED displays
March 8, 2018
Minnesota United FC, a professional American soccer team, has partnered with Daktronics to deploy LED displays for Allianz Field, a soccer stadium in St. Paul…
read nowAPN Outdoor selects Philip Knox as CFO
March 5, 2018
APN Outdoor Group Ltd, an OOH company, has appointed Philip Knox to serve as chief financial officer. Prior to joining APN Outdoor, he served as COO, CFO and…
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Grand Visual launchs DOOH campaign for UKTV's haunted house show
March 2, 2018
Grand Visual has launched a DOOH campaign for the UKTV haunted house reality show called "Celebrity Haunted Mansion" on 950 displays throughout the U.K. The…
read nowNanoLumens displays now meet European Rail safety standards
February 28, 2018
NanoLumen's Nixel series LED displays now meet European Rail safety standards for smoke density, toxicity and heat release rate, according to a press release.
read nowSunglass Hut implements Moving Tactics digital signage at South Africa location
February 28, 2018
Sunglass Hut recently partnered with Moving Tactics to deploy digital signage at its V&A Waterfront store in Cape Town, South Africa. Moving Tactics…
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Hiscox and Grand Visual raise cybercrime awareness with DOOH campaign
February 23, 2018
Hiscox, an insurance company, is helping boost awareness for advanced cybercrime attacks with a DOOH campaign run by Grand Visual. This campaign will run in…
read nowAPN Outdoor partners with Pureprofile to craft OOH research tool
February 15, 2018
APN Outdoor has partnered with Pureprofile to launch a research service called, IRIS Powered by Pureprofile. This service will allow advertisers to poll a…
read nowOutfront Media boosts OOH campaigns
February 14, 2018
Outfront Media, a OOH company, announced it successfully launched OOH campaigns with 100 venture-backed brands in 2017, a 30 percent increase from 2016. The…
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APN Outdoor delivers Winter Olympics to the streets of Australia
February 9, 2018
APN Outdoor has partnered with the Australian Olympic Committee to build hype and spread information about the PyeongChang Winter Olympics from Feb. 9 to 2…
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