DOOH Advertising News
Alfi report says retailers will invest more in QR codes
March 18, 2022
The advertising industry's adoption of digital technologies, such as QR codes, has ushered in strategies experts believe will become vital in connecting with…
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OOH promotion rises as majority of Americans plan to travel this summer
March 16, 2022
About 85% of U.S. adults are expecting to travel this summer, taking more vacation time than they did in 2021, according to OOH Consumer Insights and Intent …
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Clear Channel Outdoor signage campaign honors Women's History Month
March 16, 2022
Clear Channel Outdoor Americas, in partnership with The Female Quotient, an equality services company that provides thought leadership platforms to women and…
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Daktronics plans to double LED display production
March 15, 2022
As demand in the audiovisual marketplace continues to rise, Daktronics, a digital display producer, is expanding production in multiple factories to support…
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Propelled Brands promotes Scott Krupa to VP of franchise development
March 14, 2022
Propelled Brands has promoted Scott Krupa as the vice president of franchise development, bringing over 10 years of franchising experience to the position…
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Edison Interactive, Alpine Media partner for ski resort DOOH
March 11, 2022
Edison Interactive, an out-of-home content management system, has partnered with Alpine Media, a resort-focused product line, to be the exclusive seller of its…
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Vistar Media sees large growth in 2021, brings in $200M in campaign dollars
March 10, 2022
Vistar Media, a provider of software for digital out-of-home, experienced exponential growth during 2021, launching 20,256 campaigns from 1,462 advertisers…
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MobileFuse earns 'TAG Platinum' status for safety certification
March 10, 2022
MobileFuse, an in-app, CTV and DOOH advertising platform, has earned the "TAG Platinum" certification from the Trustworthy Accountability Group for attaining…
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Digital signage market expects to grow to $45.30B by 2030
March 9, 2022
The global digital signage market is expected to grow to $45.33 billion by 2030, according to a new report by Grand View Research, a market research firm.
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Reflect Systems releases Winter '22 software lineup
March 9, 2022
Reflect Systems, a digital signage solutions provider and a part of Creative Realities, has released its Winter '22 software, featuring a range of enhancements…
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SNA Displays, Peerless-AV provide 13 LED screens to Wisconsin community center
March 7, 2022
The Forest County Potawatomi recently opened a community center that includes a network of 13 interior LED video screens from SNA Displays' Bold Interior…
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Seedooh lands export contract to bring DOOH to South Africa
March 4, 2022
Australian out of home verification company Seedooh has landed an export contract in South Africa, partnering with Outdoor Auditors to bring third-party…
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Embed Signage brings workplace communication displays to UK
March 4, 2022
Danone UK & Ireland has selected U.K.-based digital signage software, Embed Signage, to help deliver on its employee communication and digital engagement…
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Daktronics, BackLite Media install large double-sided billboard in Dubai
March 2, 2022
Daktronics, a producer of digital billboards, has partnered with BackLite Media to manufacture and install the Jawhara, a double-sided digital billboard in…
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Clear Channel Europe, Broadsign partner to expand line of DOOH screens
March 1, 2022
Clear Channel Europe and Broadsign have agreed to a partnership for media buyers to use Clear Channel's line of digital out of home screens in the U.K. via…
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SNA Displays upgrades scoreboard for UCF baseball team
March 1, 2022
The University of Central Florida Knights upgraded its baseball stadium, John Euliano Park, just ahead of the 2022 season and included an Empire Exterior LED…
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Watchfire Signs updates scheduling features on CMS tool
February 28, 2022
Watchfire Signs has made updates to its Ignite OPx content management software, featuring a new user interface, a process for creating, scheduling, and…
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Lamar signs 10-year display contract with Denver Regional Transportation District
February 25, 2022
Lamar Advertising, a digital display producer, has secured a 10-year system advertising program contract, with additional options through 2042, with Denver's…
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Billups purchases Outchart to bolster OOH offerings
February 23, 2022
Billups, an out-of-home technology and managed services company in the U.S., has acquired the assets of Outchart, a software provider for the digital OOH…
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Nsign.tv taps Albert Baranera as managing director
February 23, 2022
Nsign.tv, a digital signage technology start-up, has hired Albert Baranera as managing director, reporting to CEO Toni Viñals, according to a press release.
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