DOOH Advertising News

Companies team up on creative DOOH platform

November 1, 2021

Meet The People, an advertising and consulting group formed by advertising and technology executives Tim Ringel, Thomas Armbruster and Natalie Alberta Dusey…

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Fiverr inspires brand campaign to kickstart business ideas

October 29, 2021

Fiverr, a digital services provider, has a new brand campaign, "Something from Nothing," to address the notion there are millions of people, from entrepreneurs…

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OOH company to promote Vegas loop system

October 28, 2021

Intersection, an OOH media and technology company, has been awarded a three-year contract with the Las Vegas Convention and Visitors Authority to deliver…

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Pearl Media's OOH makes splash in Nashville

October 28, 2021

Pearl Media's creative, eye-catching OOH campaign is making a splash in downtown Nashville, according to a company press release.

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DOOH partnership brings targeted ads to major markets

October 27, 2021

Vengo Media Network, a place-based marketing tech platform offering digital DOOH services, is partnering with TransitScreen, a provider of real-time transit…

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Lamar celebrates 20 years of large DOOH displays

October 27, 2021

Lamar Advertising, a large OOH advertising company, is celebrating the 20th anniversary of the industry's first large format digital billboard, according to a…

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DOOH partnership helps 'digitize' pop-up stores, temp retailers

October 26, 2021

Smartify Media, a digital media revenue platform for retail locations, is parterning with Storefront, an online marketplace for renting short-term and flexible…

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'Zip Now, Pay Later' OOH campaign hits NYC, L.A. markets

October 25, 2021

Following its rebrand this summer, digital payment company Zip Co Limited debuted a multi-million dollar OOH campaign, "Zip Now, Pay Later" across the U.S., to…

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Yahoo to offer in-flight sales analysis for DOOH campaigns

October 25, 2021

Yahoo will feature in-flight sales analysis for DOOH campaigns, allowing advertisers to tie online and offline sales with DOOH ad exposures, as well as measure…

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Shopping centers jump on nationwide OOH rollout

October 19, 2021

OOh!media has strengthened its partnership with Washington property group Hawaiian, signing an agreement to install OOH media assets into its shopping centers…

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Broadsign, DOOHX offer DOOH training program

October 13, 2021

Building on its Programmatic University education initiative, DOOH marketing technology developer Broadsign has joined forces with DOOHX, an online learning…

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Accretive Media releases OOH measurement tool

October 7, 2021

Accretive Media, an OOH data and technology company, has launched Accretive Outcomes, a solution that delivers measurement and attribution for OOH advertising…

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Full-motion digital billboard coming to Inglewood’s Downtown Market Street Promenade

October 7, 2021

Digital signage company WOW Media has released a full-motion digital outdoor billboard at the intersection of South La Brea Avenue and Manchester Boulevard…

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Platform aims to measure OOH effectiveness

October 5, 2021

LoopMe, an outcomes-based platform, has launched a measurement solution, PurchaseLoop Measurement, which provides real-time consumer brand lift measurement and…

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Colorado soccer team lights up new field with AV system

October 1, 2021

Daktronics, a large-screen LED video and digital scoreboard provider, has partnered with the Colorado Springs Switchbacks FC soccer team to design, manufacture…

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Smartify Media brings storefront displays to NYC, LA markets

September 30, 2021

Smartify Media, creator of a digital media revenue platform for retail locations, has expanded its Smartify Network with activations in retail and street…

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AdQuick.com, VIOOH team up for DOOH campaigns

September 29, 2021

AdQuick.com, an OOH advertising marketplace, has formed a strategic partnership with VIOOH, a DOOH marketplace to expand reach in the digital billboard and…

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Crown Royal uses OOH to promote ready-to-drink cocktails

September 28, 2021

Crown Royal has launched an advertising campaign, which includes OOH promotion, to endorse its ready-to-drink cocktails, according to a company press release.

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Jolt taps Seedooh to measure OOH effectiveness

September 23, 2021

Jolt, an electric vehicle charging network based in Australia, has partnered with technology platform Seedooh to verify advertising campaigns running across…

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Hivestack, Clear Channel Outdoor team up, expand ad network

September 22, 2021

Hivestack, a programmatic DOOH ad tech company, has partnered with Clear Channel Outdoor Americas (CCOA), a large outdoor advertising business, to expand…

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