DOOH Advertising News

National CineMedia raises $50M through revolving credit agreement

January 12, 2022

National CineMedia, Inc., the managing member and owner of 48.3% of National CineMedia, LLC, has entered into a revolving credit facility providing for $5…

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College basketball's Boeheim brothers featured on digital billboards

January 11, 2022

Media company Park Outdoor Advertising is using a Daktronics' digital billboard and teaming up with college basketball standouts Jimmy and Buddy Boeheim to…

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University of Richmond lights up athletics with Daktronics scoreboard

January 10, 2022

Daktronics, an LED display manufacturer, has partnered with the University of Richmond to design, manufacture and install an LED video display at E. Claiborne…

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Barings, Graham Partners invest in BrightSign

January 7, 2022

Barings, an investment management firm, has provided secured financing and an equity co-investment to support private equity firm Graham Partners' investment…

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Clear Channel Outdoor promotes Scott Wells to CEO

January 4, 2022

Scott Wells has been named CEO and a member of the board of directors for Clear Channel Outdoor Holdings, an outdoor advertising company, according to a…

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Digital Currency Group, Jamestown create virtual world at One Times Square

January 4, 2022

Digital Currency Group, an investor in the blockchain and digital assets industry, and real estate firm Jamestown have formed a partnership to recreate One…

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Tiger Party to manage 12th New Year's ball drop in NYC

December 31, 2021

For the past 11 years, the ball drop countdowns on New Year's Eve in New York City's Time Square have been the work of Tiger Party, an ad tech company, which…

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Outdoor ad market to reach $58.8B by 2025

December 29, 2021

The global outdoor advertising market value is forecasted to reach $58.80 billion by 2025, growing at a CAGR of 12.26%, for the period spanning from 2021 to…

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Stagwell, Talon partner to grow U.S. OOH

December 24, 2021

Stagwell Inc. and Stagwell Media Network has formed a partnership with out-of-home media specialist Talon to accelerate global growth in OOH advertising…

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Intersection signs OOH deal with Metropolitan Atlanta Rapid Transit Authority

December 21, 2021

Intersection, an out-of-home media and technology company, has signed a 10-year contract to sell bus, rail and station advertising with the Metropolitan…

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Lucit designs tools to streamline digital ad moderation

December 21, 2021

Lucit, a software producer that helps advertisers dynamically control digital billboards with a smartphone app and run automatically generated ads, is…

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Daktronics LED display keeps UNC-Pembroke students engaged, informed

December 14, 2021

Daktronics, provider of large LED displays, billboards and scoreboards, has designed, manufactured and installed a new narrow pixel pitch LED display inside…

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Out-of-Home ad revenue up 38% in Q3

December 9, 2021

Out of home advertising revenue increased 38% in the third quarter of 2021 compared to the previous year, accounting for $1.75 billion, based on figures…

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Infuse Digital hires Jake Indyk as VP

December 7, 2021

Infuse Digital, a provider of digital display assets and advertising for commercial real estate, has tapped Jake Indyk as company vice president.

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Inmediacenter, Vistar partner to bring DOOH to retailers in France

December 3, 2021

Imediacenter, a digital in-store advertising network in France, has partnered with Vistar Media to provide programmatic technology to retail clients, according…

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Redbox deploys digital video signage to promote studio releases

December 3, 2021

Redbox has deployed digital video signage on the top of over 2,000 kiosks across the U.S., with nearly 4,000 expected total installations, according to a press…

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Ineo digital advertising raises sales by 61%

November 30, 2021

Ineo Tech Corp., developer of the INEO Media Network, a digital advertising and analytics solution for retailers, increased sales by 61%, based on reports from…

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Hivestack, Stingray launch AOOH campaign in Canada

November 30, 2021

Hivestack, a programmatic DOOH ad tech company, has launched a digital audio out-of-home partnership with Stingray, a music, media, and technology provider…

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SNA Displays lights up Manhattan with large LED display

November 29, 2021

A large LED display in Midtown Manhattan, built by SNA Displays, was recently activated on the northeast corner of 42nd Street and 8th Avenue for E Walk…

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Uber DOOH expands ad reach with Place Exchange partnership

November 24, 2021

Place Exchange, a supply-side platform company for programmatic OOH media, has partnered with Uber OOH, Uber's DOOH cartop advertising network, according to a…

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