DOOH Advertising News
Couple opens Fastsigns location in England
April 1, 2022
Signage and visual communications specialist Fastsigns UK has expanded its reach across the Midlands in England with the launch of a franchise in Northampton…
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BuySellAds partners with OneScreen.ai to grow OOH advertising
March 31, 2022
OneScreen.ai, a SaaS-enabled B2B marketplace provider for out-of-home advertising, is partnering with BuySellAds, provider of technology that connects…
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Avison Young installs dvLED video wall from Sharp NEC Display Solutions
March 31, 2022
Sharp NEC Display Solutions, a projector and display designer, is helping Avison Young, a commercial real estate business, to deliver visuals to its visitors…
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Lamar exec Sean Reilly joins WOO board
March 31, 2022
Lamar Advertising President and CEO Sean Reilly is joining the World Out of Home Organization board, according to a company press release.
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Vistar Media's DOOH campaign helps Ad Council increase vaccination numbers
March 30, 2022
Vistar Media, a producer of programmatic technology for digital out-of-home, found success with its DOOH campaign for the Ad Council's "It's Up To You…
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Watchfire Signs helps boot retailer kick-up sales with digital signage
March 30, 2022
After Boot Country/Work Country, a western boots and apparel retailer's flagship store in Sharonville, Ohio installed a digital message center from Watchfire…
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Planar releases 2 LED video wall display lines
March 24, 2022
Planar, a producer of visualization technology, has launched two LED video wall display lines to serve events and high-ambient light environments: the Planar…
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Moving Walls DOOH helps Netflix promote Korean shows in Indonesia
March 24, 2022
Netflix, an entertainment streaming service, used contextual digital-out-of-home advertising from Moving Walls to promote its original Korean shows themed…
read nowMeldCX, Signagelive design tolls to measure DOOH effectiveness
March 24, 2022
MeldCX, a customer experience company focusing on AI and IoT solutions, and Signagelive, a digital signage producer, have teamed up to create data-driven…
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University of Miami begins baseball season with Daktronics scoreboard
March 23, 2022
Daktronics, a digital display company, partnered with the University of Miami to design, manufacture and install an LED video display to the outfield of Alex…
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Clinch, Outfront partner to create dynamic DOOH content
March 23, 2022
Clinch, producers of AI-driven omnichannel advertising, has partnered with Outfront Media Inc., a billboard content producer, to create dynamic content…
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Epson helps create robot sand sculpture at South Florida Fair
March 22, 2022
With a "Rockin' Robots" theme, this year the South Florida Fair greeted attendees with a robot sand sculpture created through projection mapping from Epson, an…
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Edison integrates CMS with Vistar software to target golfers
March 22, 2022
Edison Interactive, a content management systems provider for connected devices, will integrate its platform with Vistar Media, a digital-out-of-home software…
read nowVistar Media teams with Mira to measure DOOH effectiveness
March 21, 2022
Vistar Media, a provider of programmatic technology for digital out-of-home, is partnering with Mira, a location intelligence and attribution provider for OOH…
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West Alabama taps Watchfire Signs to enhance game day experience
March 21, 2022
The University of West Alabama, in Livingston, Alabama has added LED video boards from Watchfire Signs, an electric and LED sign developer, to Tiger Stadium…
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SNA Displays unveils 43-foot long LED display in downtown Atlanta
March 18, 2022
SNA Displays manufactured a 43-foot-long, curved LED screen for the rooftop of a small historic building at 140 Peachtree St. NW in downtown Atlanta, according…
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Alfi report says retailers will invest more in QR codes
March 18, 2022
The advertising industry's adoption of digital technologies, such as QR codes, has ushered in strategies experts believe will become vital in connecting with…
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OOH promotion rises as majority of Americans plan to travel this summer
March 16, 2022
About 85% of U.S. adults are expecting to travel this summer, taking more vacation time than they did in 2021, according to OOH Consumer Insights and Intent …
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Clear Channel Outdoor signage campaign honors Women's History Month
March 16, 2022
Clear Channel Outdoor Americas, in partnership with The Female Quotient, an equality services company that provides thought leadership platforms to women and…
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Daktronics plans to double LED display production
March 15, 2022
As demand in the audiovisual marketplace continues to rise, Daktronics, a digital display producer, is expanding production in multiple factories to support…
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