Selfies on digital billboards raising money for charity

March 6, 2015

Nonprofit organization Creative Chatter Communities is giving people a chance to have their selfies posted on digital signage billboards around the country in…

Skoda takes digital signage for a test drive at Waterloo Station

by Christopher Hall — w, t

In an inventive digital signage and augmented reality branding engagement, commuters got to see how they'd look in their very own Skoda Fabia on the big screen…

Digital billboard awards ISO entrants

February 24, 2015

Digital billboard manufacturer Watchfire Signs is looking for submissions for its inaugural Watchfire Digital Billboard Awards program.

Digital outdoor advertising driving global outdoor ad market, study says

February 12, 2015

The global market for outdoor advertising is being driven by the growing replacement of traditional static billboards and posters with digital signage systems…

Outdoor advertising firm opts for Dot2Dot, Scala to manage OOH inventory

February 11, 2015

Oklahoma City's Tyler Outdoor Advertising has chosen the Ad Manager comprehensive solution to manage its out-of-home and digital signage business, according to…

What is out-of-home in a 'mobile' world?

With 65 percent-plus of the U.S. population smartphone-armed and dangerous, mobile technology has transformed the way people interact with the world and each…

Outdoor digital signage trends for 2015

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

Digital billboard expert looks at trends that will shape outdoor digital signage and digital billboard advertising in the year ahead.

Media companies partner with former MLB All-Star to bring sports, music content to Times Square digital signage

January 6, 2015

ClearTV Media and Branded Cities have developed a partnership with Royce Clayton's Musiq Locker to amplify content across the Branded Cities…

Digital signage lights up 'world's tallest' Christmas Tree in Times Square

December 22, 2014

For the first time, four signs high atop One Times Square joined together to create the world’s tallest digitally-animated, multicolored Christmas Tree…

OUTFRONT Media expands DOOH capabilities

December 15, 2014

Former CBS Outdoor expands digital out-of-home portfolio with new digital signage platform.

Digital Signage Expo 2015 seminar to explore mobile out-of-home strategies

December 12, 2014

Digital Signage Expo has announced that its four-part Digital Signage Seminar Program at DSE 2015 will include an hour-long session titled, “How to Think About…

APN Outdoor puts up Adelaide's second digital billboard

December 8, 2014

Australian out-of-home operator APN Outdoor is continuing its digital push with a digital billboard in Adelaide, which the company says is the city's second.

PGA of Australia tees off digital billboard campaigns

December 2, 2014

Digital billboards in Melbourne and Sydney displaying leaderboards for Australian PGA tournaments with APN Outdoor digital signage campaigns.

Slovenian DOOH network running on cloud-based digital signage

November 26, 2014

TSmedia's "Digital Giants" LED displays to run on BroadSign's digital signage platform.

'Largest interactive advertising display in the world' set to light up Times Square

November 18, 2014

Eight-story tall LED digital signage display will wrap an entire city block in the heart of New York City's Times Square.

Pennsylvania restaurant deploys LED digital signage

November 11, 2014

LED sign manufacturer Watchfire has just installed its first 10mm sign, the company's highest resolution display, at the soon-to-open Taphouse 23 restaurant in…

Digital signage begins and ends with business

by Alan Brawn — principal, Brawn Consulting

Alan Brawn, Partner at Brawn Consulting, looks forward to the Digital Signage Expo 2015 this March in Las Vegas.

'Bill the Billboard' cracks wise for Sprite

by Christopher Hall — w, t

A digital billboard in a busy intersection in Kenya tells (mostly bad) jokes in an award-winning digital signage campaign for Sprite.

New Zealand's largest digital billboard lands at Auckland Airport

October 15, 2014

Australia-headquartered outdoor media company APN Outdoor announced today its plan to launch New Zealand's largest high-resolution digital billboard at…

Tennessee judge rules against digital billboards in Knoxville

October 14, 2014

A Knox County (Tennessee) judge has ruled against Lamar Advertising's request to convert static billboards to digital billboards within Knoxville city limits…