'Green Chile From The Ghetto': Digital billboard art project sparks controversy

by Christopher Hall

A youth art project combining digital signage and provocative slogans and imagery sparked mystery and controversy in Albuquerque, New Mexico.

Summer's coming in hot: Create cool customer experiences with digital signage

by Christopher Hall — w, t

The first day of summer is just weeks away, and it's coming in hot — but digital signage can help keep the summer heat at bay with cool customer experiences.

DOOH campaign promotes child safety awareness

May 26, 2015

The National Center for Missing & Exploited Children, Clear Channel Outdoor Americas and Clear Channel Airports have launched "Be Here for Kids," a national…

Pimm's dives into summer with temp-activated digital signage campaign

May 26, 2015

Spirits producer Diageo is launching a temperature-activated digital out-of-home campaign in the U.K. for its Pimm's liqueur with Ocean Outdoor, according to…

Full moon: Don't let this happen to your digital signage

by Christopher Hall — w, t

The importance of digital signage security has rarely been made more graphically clear than it was last week in Atlanta, when hackers replaced a digital…

Digital signage helping TOMS #WithoutShoes campaign put best foot forward

by Christopher Hall — w, t

TOMS Shoes is known as much for its philanthropic bent as for its casual slip-on shoes, but the shoemaker is taking that bent another step further with this…

Digital billboards join the fight against human trafficking

May 20, 2015

For the next month, 30 Clear Channel Outdoor Americas digital billboards will display educational messages across Iowa's Polk County about human trafficking.

Pattison puts Digital Spectacular at US-Canada crossing

May 14, 2015

Canadian out-of-home advertising company Pattison Outdoor Advertising has installed a new 10-foot-by-35-foot Digital Spectacular in Windsor, Ontario, as part…

Digital billboards help make the perfect 'promposal'

May 4, 2015

Students turning to outdoor digital signage advertising to invite their dates to prom.

Watchfire intros 10-year guarantee on new digital billboards

May 1, 2015

Digital billboard manufacturer Watchfire Signs has launched its MX Class, which includes a 10-year brightness guarantee, a 10-year uniformity guarantee and a…

Georgia digital billboard firm getting creative

April 14, 2015

Media management software provider Dot2Dot Communications has been working closely with long-time client Adams Outdoor in Roswell, Georgia, to enable media…

Watchfire unveils mobile app for digital sign content management

April 13, 2015

New mobile application can be used to update digital signage content from anywhere and automatically syncs all changes with Ignite software for desktop…

Phoenix entertainment district integrates digital signage and static ad management

April 10, 2015

Downtown Phoenix's Legends Entertainment District has chosen Ayuda Media Systems’ platform to run all of its out-of-home advertising operations and digital…

McDonald's UK Monopoly campaign rolls dice, lands on DOOH

by Christopher Hall — w, t

McDonald's U.K. recently launched a digital signage ad campaign in the U.K. to promote the 10th anniversary there of its McDonald's Monopoly campaign running…

Times Square digital signage kicks off National Parks PSA

Out-of-home and digital out-of-home working together for nationwide two-year PSA campaign targeting millennials for National Parks Service anniversary.

March Madness coming to a digital billboard near you

by Christopher Hall — w, t

Lamar Advertising Co. displaying real-time scores and live tweets on digital signage in the home markets of surviving teams and venue location markets for this…

Digital out-of-home pays tribute to Star Trek's Spock.

by Christopher Hall — w, t

After the passing of Leonard Nimoy, the actor who made Mr. Spock a household name, digital billboards around the Atlanta area paid tribute to the late pop…

APN Outdoor launches new digital billboards in Sydney

March 20, 2015

The new screens will take its total number of digital billboards to 28 nationally and mark the start of another expansion period with the company aiming to add…

Fometco announces new digital billboard design

March 20, 2015

Atlanta-based Formetco recently announced the official launch for the new FTX digital billboard design, featuring a 10-year LED brightness warranty.

Getting to the Heart of a Quality LED Display

A tiny, often-overlooked component of an LED display can be the key to keeping that display doing its job for a long time.