DOOH emoji campaign captures Cannes vibe

June 17, 2016

A Twitter-enabled DOOH campaign with the hashtag #CannesScan provided by Grand Visual and Clear Channel Outdoor will debut tomorrow at the Cannes Lions…

Allure, Christie partner with Thinaire to launch mobile engagement platform

June 14, 2016

Allure, a Christie Company that provides digital media and signage solutions, and Christie have partnered with Thinaire to launch its mobile engagement…

Media player to integrate Bluetooth connectivity, interactivity to digital signage

June 1, 2016

BrightSign LLC, a provider of digital signage media players, will debut at InfoComm 2016, booth N2247, a new technology that uses Bluetooth to bring viewer…

10 things retail leaders will take away from the Interactive Customer Experience Summit

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

The Interactive Customer Experience Summit, being held June 1-3 at the Four Seasons Resort and Club Dallas at Las Colinas, is one of the top ICX industry…

The intersection of CX and digital signage

Customer experience, or CX, is a catch-all phrase rooted in the business goals of revenue generation. Its intention is to optimize customer acquisition and…

DOOH inventory direct buying platform launched

May 25, 2016

Campsite Global has launched an automated advertisement purchasing solution specifically designed and adapted for digital out-of-home inventory. This platform…

Quividi joins Digital Place Based Advertising Association

May 19, 2016

The Digital Place Based Advertising Association has announced that Paris-based Quividi has become its latest member, according to a press release from DPAA.

How remote monitoring can enhance your software platform

Businesses across the globe are continuing to invest in digital signage and kiosk technology to personalize customer experiences.

Touchscreen digital jukeboxes sing political song

by Travis Wagoner — Editor, Networld Media Group

Almost 7,000 respondents participated in the national political survey via touchscreen digital jukeboxes by EYE Play, powered by AMI Entertainment Network, a…

Digital signage-based poll asks, Clinton or Trump? Respondents say 'Other'

April 8, 2016

A recent digital signage-based political poll conducted by EYE Play in bars, clubs and high-energy venues across the U.S. shows that in a Donald Trump versus…

Outdoor Advertising Association releases white paper on benefits of OOH media

April 1, 2016

The Outdoor Advertising Association of America recently released a white paper arguing for the benefits of OOH media in contrast to digital advertising.

Ayuda intros mobile data-based real-time DOOH ad solution at DSE16

March 16, 2016

Ayuda Media Systems, an ad tech company specializing in software for out-of-home media owners, announced at Digital Signage Expo 2016 a new real-time…

What Mobile World Congress 2016 means for DOOH in 2016 and beyond

The tidal wave of change spurred by mobile promises to be transformational for everyone involved in the out-of-home ecosystem, particularly digital OOH. Here…

MarketResponse reveals adaptive CX opportunities at ICXA Symposium

March 11, 2016

The capstone session at the recent ICX Association Symposium featured 'The Domain of Shopping' study, which identified six distinct shopping segments based on…

Peerless-AV, Pioneer LED teaming up at London Retail Digital Signage Expo

March 4, 2016

Peerless-AV and Pioneer LED announced they will be teaming up at this year's Retail Digital Signage Expo in London to showcase their latest in interactive LED…

NRF16: Wrangling data will rope in digital engagement in retail

Capturing the power of data is a key, ongoing effort for retailers who are wrestling with an overwhelming amount of information as communications devices and…

Peoplecount tests real-time Wi-Fi location analytics for digital signage metrics

January 27, 2016

Audience metrics firm Peoplecount has announced a new turnkey solution for measuring real-time location analytics such as foot traffic, dwell time, return…

Measuring your digital signage ROI

Digital Signage has seen a rapid increase in popularity as more and more organizations realize the value this technology can add, but simply throwing money at…

Digital signage and phone-charging kiosk showcasing audience analytics at CES 2016

January 6, 2016

Brightbox Inc., the B2B kiosk and digital signage technology company and provider of cellphone-recharging solutions, announced it will be premiering the newest…

NanoLumens, Gimbal form strategic partnership

December 2, 2015

LED digital signage manufacturer NanoLumens and location intelligence and proximity‐based mobile engagement solutions firm Gimbal Inc. have announced a…