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Audience Measurement News & Media

IntuiLab intros enterprise-class data tracking for digital signage analytics

November 23, 2015

IntuiLab, provider of the IntuiFace no-coding interactive experience creation platform, announced the introduction of its enterprise-class data tracking…

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'Video Everywhere' has agencies shaken and stirred

Unlike 007's martini, digital signage and digital place-based media have brands and agencies both shaken *and* stirred, says DPB media expert Lyle Bunn.

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How to make the most of your digital signage over the holidays

by Emily Carroll — Marketing Manager, Prendi Pty Ltd

Retailers, you have the opportunity to provide shoppers what they want, an engaging experience that empowers them and allows them to drive their own in-store…

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ICX Symposium: How the IoT is creating responsive retail

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

When it comes to a successful interactive customer experience, today's businesses must focus on finding a balance — there is often a big mismatch between a…

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1,000 digital signage screens headed for London streets

October 8, 2015

JCDecaux announced at a recent industry event the next stage of its digital outdoor strategy for London: It will take over what it's calling 'the world's…

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Clear Channel Outdoor taps location-based analytics to enhance DOOH campaigns

October 2, 2015

Clear Channel Outdoor Americas today announced it has partnered with Vistar Media, an advertising platform designed to help brands reach consumers based on…

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Wi-Fi analytics integrating with digital signage for data-driven in-store marketing

October 1, 2015

In-store analytics and marketing provider Walkbase and electronics and display manufacturer Samsung have announced a joint proposition to provide in-store…

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D-Link showcasing new connectivity solution for digital signage monitoring at CTIA Super Mobility

September 10, 2015

Connectivity solutions provider D-Link has announced a 4G HDMI Wireless Module, the DWM-301, designed for interactive ordering and media streaming signage…

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Signage solutions company integrates anonymized metrics

September 3, 2015

Signage solutions company Capital Networks Limited has entered into a reseller partnership agreement with OPTiFi Inc, a provider of anonymized metrics…

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Irish digital signage firm taking audience measurement and insights to retail SMB market

August 31, 2015

Galway, Ireland-based Instillo today announced it has created an audience measurement and marketing analysis solution called Instillo Audience designed to make…

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How visual interactions can personalize digital signage and humanize big data

by Chris Gilder — Founder/CEO, Meridian

Before, during and after people physically engage with screens, there are visual interactions that can hold the key to personalizing the experience while…

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Digital signage leading the way for retail IoT

The Internet of Everything has changed the retail landscape when it comes to the customer experience; one of the principal endpoint solutions being utilized…

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Digital Signage in Health Care

Digital screens quickly are becoming a fixture in health care facilities, performing functions ranging from pointing the way to educating both doctors and…

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Cenique to launch IntelliSense2.0 digital signage video analytics platform at InfoComm15

June 15, 2015

Cenique, a developer of commercial-grade Android-powered and analytics digital signage solutions, has announced the new product launches of its Intellisense2.…

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Interactive video wall transforms Toronto's Scotia Plaza

June 11, 2015

An interactive digital signage media wall from Cineplex Digital Solutions puts the finishing touches on newly renovated concourse in Toronto's Scotia Plaza.

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In-mall digital signage network switches to BroadSign

June 10, 2015

Iwall in shop SA, an ad-based network in shopping centers across Spain and South America, has converted to BroadSign International LLC's automated digital…

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Pattison Onestop combines mobile, DOOH ad platforms

June 2, 2015

Pattison Onestop, a division of Canada's Pattison Outdoor Advertising, has partnered with zappit, a provider of mobile engagement technology for the rollout of…

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Digital signage brings real-time opinion polling to UK election

by Christopher Hall — w, t

Sky News brought real-time (and surprisingly accurate) opinion polling to the people in last week's U.K. elections — with an assist from social media and…

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Ask the Experts: How do we bridge the smartphone gap?

by Christopher Hall — w, t

For the latest in the return of "Ask the Experts" here on Digital Signage Today, we're going to get an industry expert to offer his commentary on a question of…

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IntuiLab, Quividi partner to bring adaptive content and analytics to interactive digital signage

May 8, 2015

IntuiLab, provider of the interactive experience creation platform IntuiFace, and Quividi, the provider of automated audience measurement for digital signage…

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