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Audience Measurement News & Media

Interactive video wall transforms Toronto's Scotia Plaza

June 11, 2015

An interactive digital signage media wall from Cineplex Digital Solutions puts the finishing touches on newly renovated concourse in Toronto's Scotia Plaza.

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In-mall digital signage network switches to BroadSign

June 10, 2015

Iwall in shop SA, an ad-based network in shopping centers across Spain and South America, has converted to BroadSign International LLC's automated digital…

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Pattison Onestop combines mobile, DOOH ad platforms

June 2, 2015

Pattison Onestop, a division of Canada's Pattison Outdoor Advertising, has partnered with zappit, a provider of mobile engagement technology for the rollout of…

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Digital signage brings real-time opinion polling to UK election

by Christopher Hall — w, t

Sky News brought real-time (and surprisingly accurate) opinion polling to the people in last week's U.K. elections — with an assist from social media and…

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Ask the Experts: How do we bridge the smartphone gap?

by Christopher Hall — w, t

For the latest in the return of "Ask the Experts" here on Digital Signage Today, we're going to get an industry expert to offer his commentary on a question of…

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IntuiLab, Quividi partner to bring adaptive content and analytics to interactive digital signage

May 8, 2015

IntuiLab, provider of the interactive experience creation platform IntuiFace, and Quividi, the provider of automated audience measurement for digital signage…

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Taking a look at 'outside-the-box' digital signage

by Christopher Hall — w, t

Use cases for digital signage are extending far beyond just the images on screens; now organizations have the ability to create interactive and immersive…

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EYE Corp. launching jukebox digital signage network EYE play

April 17, 2015

EYE Corp Media announced it has expanded its media portfolio with the introduction of the EYE Play digital place-based network. Powered by AMI Entertainment…

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Fujitsu Australia piloting retail digital signage and mobile analytics with iSIGN

March 30, 2015

Toronto-based interactive mobile advertising solutions provider iSIGN Media Solutions Inc. and its Australian distributor and reseller, JEA Technologies…

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South African digital signage firm launches retail analytics division

March 30, 2015

Moving Tactics Retail Analytics is a division focused on the gathering of data from brick-and-mortar retail environments through the use of a variety of…

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7 keys to the future of interactive content

by Christopher Hall — w, t

Digital signage firm's chief strategy officer looks at the future of interactive content and how it's being changed by everything from predictive modeling to…

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TruMedia measuring digital signage viewership in Copenhagen Airport

February 23, 2015

Tel Aviv, Israel-based TruMedia Measurement Ltd, a provider of real-time audience measurement solutions for the retail, banking and digital signage markets…

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TruMedia launches new business intelligence platform for digital signage

February 12, 2015

TruMedia Measurement, a provider of real-time audience measurement solutions for the retail, banking and digital signage markets, has launched a new business…

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DSE keynote breakfast panel to look at 'Big Data - Small Screen Insights'

February 3, 2015

Digital Signage Expo has scheduled a thought leadership panel keynote presentation led by LBMA head Asif Khan.

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Analytics-driven digital merchandising in QSR drive-thrus

Dynamic signage and media expert Lyle Bunn takes a spin through analytics and merchandising in the drive-thru.

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Belly opts for Moki to drive consumer-facing tablets

January 30, 2015

Cloud-based software provider Moki has announced that Belly, which it says is the country's largest customer loyalty network and marketing solution, has…

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What do digital trend predictions mean for digital signage? The answer will leave you gasping.

by Laura Miller — Director of Marketing, Kioware

A humorous look at the trends and technologies of the moment reveals interesting nuggets for consideration when working with interactive digital signage and…

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Microsoft snaps digital signage to create 'world's largest photo booth'

Seattle-area shoppers stumbled upon "largest photo booth in the world" over the holiday season, posting their images on 150-foot video walls at Microsoft…

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How do we measure the ROI?

by Daryl Stokes — Media Solutions, Hughes Media Solutions Group

After implementing digital signage, how do I know if I did any good?

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Samsung demos assisted-selling kiosk, digital signage displays at NRF BIG Show

January 14, 2015

Samsung Electronics America presented its interactive retail experience at NRF 2015, highlighting a range of solutions for retail environments, from the…

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