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Outdoor Signage News & Media

Long John Silver's to deliver 'drive thru of the future' with outdoor digital signage

November 10, 2017

Long John Silver's plans to upgrade its drive thrus with outdoor digital menu boards. The QSR partnered with Allure, a division of Christie Digital Systems…

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Digital signage 5 for 5: October 2017

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Last month, users gobbled up stories on McDonald's, software, restaurants and digital signage horror stories.

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Watchfire Signs partners with Yesco for DOOH Utah project

November 6, 2017

Watchfire Signs and Yesco have announced a joint DOOH project in St. George, Utah. The companies have already deployed two HD digital billboards to feature…

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AdMobilize integrates analytics with Ayuda's DOOH networks

October 30, 2017

AdMobilize has partnered with Ayuda Media Systems to offer real time analytics to Ayuda's DOOH platform. End users can now measure key audience and vehicle…

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Digital advertising spend to hit $420B by 2022

October 25, 2017

Digital advertising spending is expected to rise from $184 billion in 2017 to $420 billion in 2022, despite the impact of ad blockers This spending takes into…

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I'm lovin' it in Italy: McDonald's launches delivery via interactive bus shelters in Milan

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

McDonald's transformed three bus shelters in Milan, Italy into interactive stores where customers can order via a touchscreen and have food delivered to them.

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3 tips to ensure digital signage is successful in restaurants

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Many restaurants are snatching up digital signage like candy, but there's still major challenges when addressing the logistics, user friendliness and customer…

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Branded Cities, Cadillac Fairview redesign Canadian DOOH screen

October 18, 2017

Branded Cities, an OOH company, is teaming up with Cadillac Fairview to combine two adjacent digital screens on the CF Tec Digital Tower in Toronto, Canada…

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California State University gives stadium digital signage makeover

October 16, 2017

California State University partnered with Daktronics to deploy a double-sided centerhung system and audio system at its Icardo Center stadium. It consists of…

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Join the future: Participate in the 2018 Digital Signage Future Trends Report

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The time has come for the 2018 Digital Signage Future Trends Report. Take the future trends survey to receive 25 percent off the final report, and enter to win…

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Daktronics brings DOOH to Connecticut with digital billboard

October 5, 2017

Daktronics supplied Barrett Outdoor with a digital billboard for its DOOH campaigns in Connecticut. This DB-6400 billboard is integrated with Snap Calibration…

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3 key digital signage lessons for restaurants

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

More restaurants than ever are embracing technologies ranging from kiosks to menu boards. I have learned a number of key lessons to help make digital signage…

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Smart City Networks upgrades convention center monitoring systems

September 28, 2017

Smart City Networks, which provides digital signage, Wi-Fi and phone services to convention centers, has installed a system to monitor telecommunications…

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London's Piccadilly Lights starts countdown to relaunch

September 26, 2017

Piccadilly Lights, a famous OOH London location, has started its countdown to relaunch in October after being closed for nine months for renovations. Landsec…

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Visual Art sails into Denmark with acquisition of City Media

September 13, 2017

Visual Art, a DOOH and digital signage company based in Sweden, has acquired City Media, a high impact large format media company based in Denmark.

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APN Outdoor reaches 100 digital billboards in Australia

September 8, 2017

APN Outdoor, has exceeded its goal of reaching 100 digital billboards in Australia in 2017. The company's Elite Screens digital billboards, which allows…

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Smirnoff Cider offers summer buzz with DOOH campaign

August 25, 2017

Diageo recently launched a DOOH campaign for its vodka-based fruit cider — Smirnoff Cider —  in Australia and the U.K. The alcohol supplier teamed up with…

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Signarama signs 60 franchise agreements

August 24, 2017

Signarama, a digital and traditional signage company, has signed 60 franchise agreements in 2017, according to a press release.

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Primex Plastics launches polypropylene board to keep displays cozy in extreme weather

August 22, 2017

Primex Plastics Corp, has launched its Prime Bubble X, an air-bubble polypropylene board designed to keep moisture and chemicals out of displays, signs, sleeve…

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Branded Cities Network acquires Clear Channel Canada

August 21, 2017

Branded Cities Network recently acquired Clear Channel Outdoor's 50.001 percent interest in Clear Channel Canada, thus becoming the full owner of the Canadian…

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