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Outdoor Signage News & Media

Perth Stadium installs 8 LED displays

January 29, 2018

Multiplex, owners of Perth Stadium in Perth, Australia, selected Daktronics to design and deploy eight LED video displays in the display. The company installed…

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Digital signage scores with stadium customer experience

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

A sports arena is already an incredibly exciting place. With all that energy, how can digital signage contribute to the fan's excitement and experience? And…

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3 ways digital signage can help government services

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Government services do not always have the best reputation, due to poor communication, long wait times and bad customer service. However, government offices…

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Top 5 stories December 2017: Star Wars dominates

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Christmas is over, but you can still treat yourself on some holiday stories from last month, such as how you can learn from the Star Wars Battlefront 2 public…

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IAdea Partners with CloudCast Powered by KNOWCK Delivering Robust Easy-to-Use Digital Signage Solutions Perfect for Southeast Asian Markets

IAdea, announces today an ecosystem partnership with KNOWCK, a Korea-based platform provider of smart signage applications. The partnership will provide system…

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Delphi Display Systems delivers large LED displays to performing arts school

January 8, 2018

Delphi Display Systems Inc. has installed two large format LED signs at the Pacific Symphony and OC Music and Dance's headquarters, a performing arts school in…

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Reliable Digital Signage in Unreliable Conditions

A digital signage supplier partners with IBASE to deploy signage in harsh outdoor weather conditions.

Presented by IBASE Technology Inc.

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Media mea delivers interactive outdoor displays to Malta

January 3, 2018

Media mea, a display manufacturer, has deployed 10 MECO 70-inch outdoor interactive kiosks around the Castille Place in Valletta, Malta. The kiosks will offer…

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Capitalizing on OOH viewing experience to retain customers

Customers are watching more video than ever before, especially on the go. Companies can take advantage of DOOH to both inform and retain customers.

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Colorado Rockies 'aim for the bleachers' with LED display

December 15, 2017

The Colorado Rockies, a Major League Baseball team, has partnered with Daktronics to install an LED display system at Coors Field in Denver, Colorado.

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AI opens doors for digital signage

It wasn't so long ago that even the simplest of targeted digital communication seemed far-fetched to many marketing firms. In recent years, the ability of…

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Branded Cities earns large minority investment from Shamrock Capital

December 14, 2017

Branded Cities, an OOH media company, recently received a large minority investment from Shamrock Capital, a media investment firm. As part of the investment…

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JCDecaux partners with Neustar to provide OOH media analytics

December 12, 2017

JCDecaux, an OOH media company, has partnered with Neustar, a real-time information provider, to launch an OOH media analysis package. The solution will use…

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AdMobilize intros vehicle recognition solution for DOOH

December 5, 2017

AdMobilize has launched a vehicle recognition engine that detects and recognizes vehicles in real time. OOH advertisers and media companies can use the engine…

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Citilabs intros OOH analytics solution

November 30, 2017

Citilabs, a mobility analytics company, recently launched its Streetlytics platform, which analyzes key traffic patterns, volumes and traveler demographics.

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Advertisers need to 'DOOH' better with outdoor campaigns

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

In my time on the highway, I've seen a lot of uninteresting and static DOOH campaigns. Advertisers, you can 'DOOH' better.

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IBASE webinar to offer outdoor digital signage tips

November 20, 2017

IBASE  Technology USA and Digital Signage Today are hosting a webinar on outdoor digital signage deployment. The webinar, set for 1 p.m., Nov. 30, will focus…

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Intersection earns $150 million in funding round

November 16, 2017

Intersection, a smart cities technology company, recently closed a $150 million funding round. The company plans to use the funds to grow its Link network…

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McDonald's DOOH campaign captures traffic appetites

November 15, 2017

McDonald's recently appealed to 'hangry' drivers stuck in traffic with a DOOH campaign called Traffic Busters. This campaign, produced by Grand Visual, ran…

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How digital signage can boost customer dwell time at restaurants

by Richard Ventura — VP Business Development, NEC Display Solutions

Use of digital signage in the restaurant space has been growing exponentially as operators realize the flexibility, marketing and branding opportunities it…

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