Ultravision International installs LED digital billboard in Scotland

Ultravision International has installed an outdoor LED digital billboard in Glasgow, Scotland. Clear Channel UK manages the 5.49- by 3.66-meters display, which is located in Argyle Street, the heart of Glasgow's "Style Mile," according to a press release.

The display is located within walking distance of three train stations including Glasgow Central, which transported 32 million passengers in 2017. Companies can purchase full hours of exposure on the display, and they can update copy every 10 seconds using Clear Channel's OOH platform.

"Glasgow's 'Style Mile' is one of the most iconic shopping strips in Europe, and with the addition of a new, innovative LED display, advertisers have an opportunity to catch the eyes of visitors like never before," William Hall, CEO and co-founder of Ultravision International, said in the release. "We are excited to have teamed up with Clear Channel UK on this project and look forward to seeing how brands take advantage of the creative new options to connect with consumers."

Topics: Advertising, Display Technology, DOOH Advertising, LED Signs, Outdoor Signage

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