DOOH Advertising News

Pearl Media features Atera brand campaign across 175-Screen DOOH network

March 31, 2026

Atera, an AI-powered IT management platform, is making its first major enterprise brand push with a 175-screen digital out-of-home campaign across New York and…

read now

SNA Displays, Kevani debut largest DOOH display in South Bay, LA

March 27, 2026

SNA Displays has partnered with out-of-home media company Kevani to bring Nexus, a vertically oriented large-format LED video wall, to the façade of Apollo…

read now

Open Media partners with Viooh to expand pDOOH opportunity

March 26, 2026

Open Media has entered into a programmatic partnership with Viooh, a global digital OOH supply-side platform, to provide an enhanced opportunity for brands to…

read now

Digital signage system market to hit $93.2B by 2036

March 25, 2026

The global digital signage system market is projected to reach $93.2 billion by 2036, which reflects a 12.5% compound annual growth rate. This year's market is…

read now

Clear Channel Outdoor selected as ad provider for Omaha airport

March 25, 2026

Clear Channel Outdoor's Airports Division has been awarded a new 10-year contract with the Omaha Airport Authority.

read now

OOH advertising hits $9.46B

March 24, 2026

Out of home advertising revenue hit a record-setting mark of $9.46 billion in 2025, reflecting 3.6% year over year growth, according to data from the Out of…

read now

Programmatic DOOH spend on robust path

March 23, 2026

Programmatic digital out-of-home spend in the U.S. is projected to rise to 52% over the next 18 months, a robust growth rate from 34% in the past 18 months.

read now

BackLite UK, Wildstone unveil revamp of Wandsworth Roundabout

March 19, 2026

BackLite UK, a large-format digital out-of-home media company, has partnered with Wildstone, an owner of outdoor advertising infrastructure, to undertake full…

read now

Viooh teams with Outfront to expand programmatic DOOH access

March 19, 2026

Viooh, a global digital out of home supply-side platform, is partnering with Outfront, an IRL media company, to expand programmatic access to DOOH inventory…

read now

Place Exchange by Broadsign integrates with Eletromidia

March 17, 2026

Place Exchange by Broadsign, a supply-side platform for programmatic digital out-of-home, has announced an integration with Eletromidia, Brazil's largest OOH…

read now

Jolt OOH network impressions see robust increase

March 16, 2026

Jolt, Australia's first network of EV charging stations and owner of a digital out-of-home advertising network, saw its digital OOH network impressions jump by…

read now

OAAA expands media conference lineup

March 12, 2026

The Out of Home Advertising Association of America has announced additional speakers for the 2026 OOH Media Conference, taking place May 11–13, 2026, in Dallas.

read now

OOH ad spend increasing but barriers remain for deeper investment

March 11, 2026

Over half, 59%, of marketers are planning to increase OOH budgets but most are still allocating less than 5% of total media budgets to the digital channel.

read now

Clear Channel Outdoor, Footballco team on FIFA World Cup 2026 content effort

March 11, 2026

Clear Channel Outdoor and Footballco are partnering to bring curated, real-time FIFA World Cup 2026 tournament content to digital screens across America. The…

read now

Wildstone advances nationwide deal with Motor Fuel Group

March 10, 2026

Wildstone, which owns outdoor media infrastructure in the U.K. and Europe, will begin the digitization of hundreds of OOH assets as part of its 25-year…

read now

OAAA issues call for 2026 OBIE Awards

March 9, 2026

The Out of Home Advertising Association of America has issued an official call for entries for the 2026 OBIE Awards, which honors out-of-home advertising.

read now

ADvendio integrates with Criteo to drive scalable retail media

March 5, 2026

ADvendio, a omnichannel advertising management platform, has integrated with Criteo, a global platform connecting the commerce ecosystem.

read now

Screenverse, Dover Fueling team to scale DOOH

March 4, 2026

Screenverse, a digital DOOH monetization partner, is teaming with Dover Fueling Solutions, a global provider of advanced technologies, services and solutions…

read now

Viooh teams with JCDecaux Ireland to expand digital OOH market

March 3, 2026

Viooh is partnering with JCDecaux Ireland, bringing 32% of Irish digital OOH market, across the Republic of Ireland and Northern Ireland, to programmatic…

read now

Broadsign announces 4 appointments

March 3, 2026

Broadsign, a leader in OOH and retail media advertising technology, has made four appointments across the Asia-Pacific region.

read now